In an industry notorious for churn and transactional relationships, Adiutum is betting its $7.4M revenue on a radical premise: put the consultant at the center of the consulting firm. This isn't just a slogan—it's a structural pivot away from the traditional agency model.

"When your entire SEO strategy revolves around your own name, you're either a cult brand or you're not trying to scale."

The tech stack tells a story of pragmatism over flash. jQuery, Tailwind, Bootstrap—no React, no Vue. They're not building a digital product; they're building a digital presence. Google Analytics and Matomo sit side-by-side, suggesting a company that tracks everything but trusts nothing implicitly. The HSTS header is a bare minimum security play, not a competitive edge.

• Revenue-per-head of $130K signals high-value, specialized work—not body-shop staffing
• Zero organic traffic means 100% of their growth is referral or relationship-driven
• The dual analytics setup reveals a data-hungry but privacy-conscious culture
• Their 'People Knowledge Trust' tagline suggests they're selling expertise, not hours