advomas.com
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Advomas: The Unsexy Billion-Dollar Backend
71 people, $17M revenue, and the invisible infrastructure of American healthcare eligibility.
While AI startups chase hype, Advomas quietly dominates a high-stakes backend process: securing payer sources for uninsured hospital patients. This isn't sexy tech—it's the critical plumbing that keeps healthcare revenue flowing.
"In a world of SaaS multiples, Advomas proves that deep vertical expertise beats platform breadth every time."
The Old Guard Advantage
Founded by Bruce Knight, Advomas predates most competitors and owns the oldest firm positioning. Their 33% organic search traffic for specific government forms (like Michigan DHS-1004) represents decades of SEO moat-building. They aren't chasing growth—they're defending territory they already conquered.
The Product-Market Fit Signal
The traffic breakdown reveals everything: 46% direct traffic means hospital administrators bookmark them. This isn't discovery—it's dependency. When your users bypass Google and type your URL directly, you've built an operational lock-in that no VC-backed competitor can easily replicate.
Their tech stack tells a story of pragmatic evolution: jQuery and Bootstrap (stable), Tailwind (modern utility), and Slick for carousels. This isn't a startup burning cash on the latest framework—it's a team optimizing for reliability over trendiness. Palmer Stevens' engineering leadership prioritizes what works over what's fashionable.
- Organic search captures 33% of traffic—primarily long-tail government form keywords
- Top keywords show deep Medicaid/eligibility workflow integration (Paychex forms, MDHHS reporting)
- SOC-2 compliance badge signals enterprise readiness for hospital security requirements
- LinkedIn presence (2474438) suggests B2B network effects in the Michigan healthcare ecosystem
The Real Opportunity: Platformize the Moat
Advomas has the trust and domain expertise to become the Stripe for healthcare eligibility—API-ifying the paperwork that currently requires human advocates.
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5 keywordsHow is Advomas's SEO?
Open Graph Image
https://advomas.com/wp-content/uploads/2018/10/Advomas-logo-facebook.png
Meta Tags
Advomas | Healthcare Eligibility Advocates
Advomas is the oldest Michigan firm assisting hospitals with securing a payer source for uninsured patients.
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About advomas.com
Advomas is the oldest Michigan firm assisting hospitals with securing a payer source for uninsured patients.
Company Overview
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Technology Stack
advomas.com uses 20 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, HSTS, and more.
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Customer Support
Zendesk
Traffic & Audience
advomas.com receives approximately 2.1K monthly visitors and ranks #6,949,973 globally. The website has a bounce rate of 45% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 1:47 on the site.
The majority of advomas.com's traffic comes from .
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This page provides publicly available information about advomas.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit advomas.com directly at https://advomas.com.