In a world drowning in marketing noise, Adweek operates as the industry's definitive filter—delivering the signal that matters to 866,000+ professionals monthly. This isn't just another news site; it's the central nervous system for advertising's elite.

"Adweek doesn't report on the advertising industry—it *is* the industry's meeting room, water cooler, and war room all in one."

The 15.5 million backlinks aren't just SEO vanity—they're a testament to Adweek's role as the industry's primary source. Every agency, brand, and tech vendor needs to cite Adweek to establish credibility. This network effect creates a moat that no new media startup can easily cross. The 469 employees aren't just journalists; they're the architects of advertising's narrative.

• The 3.2/5 Trustpilot rating from just 1 review suggests either a disengaged audience or a platform that transcends consumer-style ratings—B2B media rarely gets reviewed on consumer platforms
• The tech stack (jQuery, Tailwind, Bootstrap) reveals a pragmatic approach—prioritizing reliability over cutting-edge innovation
• Super Bowl coverage ('adweek super bowl' at 890 searches) shows they own the tentpole moments that define the industry calendar