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AgencyZoom: The 39-Person Profit Engine
How a niche insurance SaaS quietly built a $7M revenue powerhouse with zero hype.
In a world obsessed with explosive growth and viral marketing, AgencyZoom is the quiet antithesis. They don't chase the general public; they dominate a hyper-niche: P&C insurance agents. With just 39 employees, they are generating an estimated $6.9M in revenue, proving that deep vertical integration beats broad horizontal expansion every time.
"Their traffic profile reveals their secret: 69% direct traffic means they don't need to buy their customers—they own them."
The Retention Revenue Model
AgencyZoom isn't just acquiring users; they are capturing them. With 5,890 monthly searches for their exact brand name, they have achieved near-total brand recall in the insurance vertical. This isn't accidental SEO; it's the result of becoming the operational backbone for independent agents who rely on the software daily for sales automation and retention tracking.
The SEO Moat
While competitors fight for generic 'insurance software' keywords, AgencyZoom dominates long-tail intent. Search volume for 'agencyzoom login' (510/mo) and misspellings like 'aegencyzoom' (360/mo) indicates a sticky user base that has integrated the tool into their daily workflow. They aren't just a vendor; they are a habit.
The tech stack tells a story of pragmatism, not vanity. They rely on jQuery and Bootstrap—proven, stable technologies that prioritize function over flash. By using Google Analytics, Tag Manager, and Hotjar, they are obsessively tracking user behavior to optimize conversion and retention, rather than chasing the latest JavaScript framework trends.
- Vertical Dominance: 96.4% of traffic comes from the US, ignoring global dilution to focus on the largest P&C market.
- High Intent Traffic: 20% of traffic is organic, suggesting users are actively seeking solutions rather than being passively retargeted.
- Efficient Growth: With a $6.9M revenue on 39 employees, they maintain a revenue-per-employee ratio of ~$177k, a healthy metric for B2B SaaS.
The Unsexy SaaS Winner
AgencyZoom proves that you don't need to be a unicorn to be valuable. You just need to be indispensable to a specific group of people.
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Meta Tags
AgencyZoom | Sales suite for the modern insurance agent
AgencyZoom is for the P&C insurance agent that's looking to increase sales, boost retention and analyze agency & producer performance. AgencyZoom is an easy to use, robust insurance sales and automation software to help insurance agents grow their book of business.
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About agencyzoom.com
AgencyZoom is for the P&C insurance agent that's looking to increase sales, boost retention and analyze agency & producer performance. AgencyZoom is an easy to use, robust insurance sales and automation software to help insurance agents grow their book of business.
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Technology Stack
agencyzoom.com uses 23 technologies across their website including Google Fonts, HSTS, Cloudflare Turnstile, cdnjs, and more.
Fonts
Google Fonts
Security
HSTS, Cloudflare Turnstile
CDN
cdnjs
Cloud & Hosting
Amazon S3, AWS CloudFront, Cloudflare
Marketing Automation
Marketo
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Traffic & Audience
agencyzoom.com receives approximately 556.7K monthly visitors and ranks #79,624 globally. The website has a bounce rate of 18% with visitors viewing an average of 8.8 pages per visit. Users spend an average of 14:29 on the site.
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This page provides publicly available information about agencyzoom.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit agencyzoom.com directly at https://agencyzoom.com.