alfred.camera
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The 27-Person App That Solved Home Security
AlfredCamera turned 70M users into a camera network without building hardware
While Ring and Nest spent billions on hardware, AlfredCamera's 27-person team quietly built a security empire by turning old phones into a global camera network. Their secret? No manufacturing, no inventory, and 70 million users who already owned the hardware.
"AlfredCamera proved you don't need to sell hardware to win in hardware markets—you just need to own the interface between old devices and new needs."
The Network Effect Playbook
With 70M users and just 27 employees, AlfredCamera achieves a staggering 2.6M users per employee ratio—impossible in traditional hardware. Each user's old phone becomes a node in their network, creating a moat that grows more valuable with every device added. The 49,466 backlinks they've earned aren't just SEO—they're a network of advocates who've already solved their home security problem.
The Revenue Paradox
Here's the contradiction that makes AlfredCamera fascinating: $2.7M revenue with 70M users suggests either a freemium model with low conversion or a massive opportunity yet to be monetized. Given their 66% direct traffic (users actively seeking them out), it's likely the latter. They're sitting on a product-market fit goldmine that's barely scratching the surface of its revenue potential.
The company's tech stack reveals their product velocity: Next.js for rapid iteration, Vite for modern builds, and a focus on web performance (lazy loading, priority hints). But the real insight is their business model—avoiding the hardware trap entirely. While competitors deal with supply chains and manufacturing, AlfredCamera's 27 employees focus purely on software and user experience.
- Capital efficiency: $2.7M revenue with 27 employees vs. Ring's 1,000+ employees at similar early stages
- Network moat: Each user's old phone strengthens the platform's value proposition
- Global reach: Traffic from undefined markets suggests untapped international expansion
- Product velocity: Modern tech stack enables rapid feature deployment
The Quiet Giant in Home Security
While investors chase hardware startups, AlfredCamera's 27-person team built a 70M-user network that's only beginning to monetize. The question isn't whether they'll scale—it's whether they'll stay in their lane or become the Android of home security.
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Meta Tags
AlfredCamera | Simple Security at Your Fingertips
Turn your old phone into a wireless security camera with this top-rated app, trusted by 70,000,000 worldwide. The AlfredCamera app is compatible with Android and iOS devices, as well as PCs with webcams. It also works seamlessly with AlfredCam, our first indoor security camera.
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Reviews (7)
ALFRED deserves better reviews in my opinion
I have been using ALFRED app for over 5 years and the free version is not deserving of the critisism some give in reviews - Its FREE what do you want, stop complaining about ads or lack of features. The paid version is first class and most who do have issues are as a result of the sub standard phones they are using with old operating systems . For the fixed price nothing comes close and its half the price (in UK) of RING etc. My only comment would be that support if needed is a little slow. The indoor camera (launched i think in 2022) is easy to set up and the web browser app is a doddle to use. I am just about to buy the external one.Camera is clear works well in most light conditions, but an option for specifically working through windows would be an improvement.
Subscription not necessary
Alfred app offers the best non-subscription security option. I use 3 old phones as cameras. Although the alerts are not instant, I do get alerts within 30 seconds. With a subscription, alerts go to Alfred's cloud service, but without, you can download video alerts directly onto your phone. Definitely a blessing.
I started with the Alfred app and using…
I started with the Alfred app and using an old cell phone.I found the app easy to use with plenty of helful suggestions and tips. Since then i have purchased the Alfred security camera and just recently the Alfred plus security cam for reasonable prices. I prefer the Al cams over a more expensive security system that I own. .Also my experience with Alfred Cam customer service has been great. Professional and attentive to my requests.
I like the idea
I like the idea for using my old phones. Sometimes it crashes out but it is what it is. I have a premium account since 2022 and I like it for what it is.
Financial Abuser
I used Alfred in 2018, no problem. However, in 2024, I signed up for Alfred and Alfred deducted double payments from my bank account. My financial representative alerted me to the duplicate charge and proceeded to get the duplicate charge refunded. However, when Alfred was alerted to the refund the company then stopped my service so now I’ve paid the company for an annual service that they refuse to provide.
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About alfred.camera
Turn your old phone into a wireless security camera with this top-rated app, trusted by 70,000,000 worldwide. The AlfredCamera app is compatible with Android and iOS devices, as well as PCs with webcams. It also works seamlessly with AlfredCam, our first indoor security camera.
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Technology Stack
alfred.camera uses 17 technologies across their website including YouTube Embed, HSTS, WordPress, and more.
Video
YouTube Embed
Security
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WordPress
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Amazon Web Services, AWS CloudFront
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Stripe
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Traffic & Audience
alfred.camera receives approximately 1.0M monthly visitors and ranks #53,517 globally. The website has a bounce rate of 38% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 3:22 on the site.
The majority of alfred.camera's traffic comes from undefined, undefined, .
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