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allheart.com
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allheart.com

22 technologies
VerifiedGrowingVisit151.9K/mo$6M5122 Tech7 Leads
Deep Dive

AllHeart: The Scrub Giant Stuck in 2010

Analyzing a $6.4M revenue business with a 1.5-star rating and a broken customer experience.

AllHeart dominates the search term 'scrubs' with 216,000 monthly queries, yet their Trustpilot rating sits at a catastrophic 1.5/5. This isn't a business struggling to find product-market fit; it's a company bleeding trust while maintaining top-of-funnel visibility. The raw revenue numbers tell one story, but the customer sentiment tells a much darker one.

$6.4M
Annual Revenue
151K
Monthly Visits
80K
Backlinks
1.5/5
Trustpilot Score

"AllHeart is a classic SEO zombie: ranking on legacy keywords while actively repelling modern customers through a trust vacuum."

The Traffic Mirage

With 53% organic traffic, AllHeart is winning on 'scrubs' (216K volume) and 'Cherokee scrubs' (11K volume). They've captured the intent, but the 1.5-star rating suggests they are failing to capture the transaction. This is a high-funnel, low-conversion nightmare. They are paying the SEO tax of the past without investing in the conversion infrastructure of the future.

The Trust Deficit

51 employees generating $6.4M in revenue equals roughly $125k per employee—a dangerously low number for a DTC e-commerce operation. The 54 Trustpilot reviews are a red flag for volume; for a business of this scale, it implies either suppression of reviews or a massive disconnect between traffic and actual buyers. The negative reviews likely center on shipping, returns, and quality control—classic operational failures.

Their tech stack is a hodgepodge of legacy tools: jQuery, Slick, Bootstrap, and Google Analytics. It's functional but dated. There's no modern headless architecture or sophisticated personalization engine here. They are spending money on Klaviyo and FullStory but failing to execute on the basics of customer satisfaction. The $10.1M in funding appears to have been spent on inventory and broad marketing, not on product experience or logistics.

  • Dominates 'scrubs' SEO (216K monthly volume) but fails to monetize trust.
  • 1.5-star rating indicates a critical operational breakdown (shipping/returns).
  • Revenue per employee ($125k) is alarmingly low for the headcount.
  • Tech stack is outdated (jQuery/Bootstrap), suggesting stalled innovation.
Zero brand affinity (1.5/5 stars).
Massive backlink profile (80k).
Reliance on legacy SEO keywords.
High search volume capture.
Opaque traffic attribution ('undefined' countries).
Established vendor relationships (Cherokee, etc.).

Acquisition Target or Zombie Brand?

AllHeart has the assets (traffic, links, vendors) but lacks the execution. A PE firm could buy the domain and backlink profile for cheap, strip the costs, and rebuild the trust engine—or let it wither.

What tech stack does Allheart use?

39 detected
Security1
Programming Languages1
Privacy & Consent1
Email Marketing1
Scheduling1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics17
F
Facebook Pixel
G
Google Tag Manager
F
FullStory
M
Microsoft Ads (Bing)
G
Google APIs
G
Google Tag Manager
B
Bing
F
Facebook Pixel
G
Google Static
G
Google Analytics
G
Google DoubleClick
T
Tracking Service
F
FullStory
F
Facebook
T
Tracking Pixel
A
Analytics Service
A
Amazon CloudFront

How much traffic does Allheart get?

Traffic & Engagement

107.4K
Monthly Visits
-19.5%
5.2
Pages/Visit
7:19
Avg. Duration
50%
Bounce Rate
Monthly Traffic Trend+14%
94.6K
Oct 2025
Oct
133.5K
Nov 2025
Nov
107.4K
Dec 2025
Dec

Rankings

#296,429
Global Rank
#75,852
United States Rank
Retail
Category

Backlinks & Authority

80.5K
Backlinks
5.1K
Ref. Domains
44
Authority Score
Low
Penalty Risk
Backlinks Trend-23%
104.8K
Jul 2025
Jul
100.3K
Aug 2025
Aug
92.8K
Sep 2025
Sep
93.4K
Oct 2025
Oct
88.3K
Nov 2025
Nov
80.5K
Dec 2025
Dec

Search Traffic

Organic
116.0K
Paid
1.1K

Top Organic Keywords

#5scrubs
301,000 vol12.8%
#1allheart
5,400 vol4.2%
#1all heart
2,900 vol2.2%
#1allheart scrubs
2,400 vol1.8%
#1all heart scrubs
1,900 vol1.5%

Where is Allheart's audience located?

🇺🇸United States92.1%
🇰🇷South Korea1.5%
🇬🇹Gt1.3%
🇮🇳India0.9%
🇵🇷Pr0.5%

Device Distribution

Desktop22.6%
Mobile77.4%

What keywords does Allheart rank for?

5 keywords
1scrubs216.3K vol$1.54
2all heart1.1K vol$1.55
3all heart scrubs600 vol$1.68
4cherokee scrubs11.1K vol$1.25
5cherokee vs medline360 vol

How is Allheart's SEO?

Meta Tags

title44 chars

Medical Scrubs & Nursing Uniforms | AllHeart

description129 chars

Shop AllHeart for the best selection of top scrubs brands and find trusted quality, style and unbeatable value, all in one place.

languageEN

H1 Tags

h1Scrubs & Medical Uniforms
h1Get

Schema Types

OrganizationWebSite

What is Allheart's revenue?

$6M
Annual Revenue
51
2%
Employees
$126K
Revenue/Employee
$10M
Total Funding
Calabasas, United States
Headquarters

Who works at Allheart?

Loading leads...

What do customers think of Allheart?

allheart

allheart

1.5
54 reviews

Categories

Medical Supply Store#undefinedWork Clothes Store#undefinedClothing Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
Park Sorrento 24025
Calabasas, US

Reviews (20)

Filter by rating:
Christina Baker
6/25/2024
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 6/17/2024
Good quality scrubs that look nice.

I have placed orders with this company a few times. They have nice uniforms that fit well and are good quality. I spoke with Nathan. He was friendly and willing to answer any questions that I had. The one downfall is that I paid a extra fee to have my item shipped to me faster, and I had to return the item being that it was too big. I will not be given back the money for the expedited item, but Nathan said that I would get %50 percent off shipping on a new item of the correct size should I choose to reorder. It would be a five star if I could get expedited fee waved with the new order.

Mae N
6/26/2024
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 6/25/2024
I would not order from this place

I would not order from this place. They messed up royally on my order, seems like it happens often too. Shipping is also longer than 5 days. I spent so much money to be disappointed like this. You’d be better off ordering on Amazon.

Catherine Portwood
8/10/2025
🇺🇸 United States3 reviewsOrganicUnverified3 reviews on this domain
Experience date: 7/21/2025
The next time a customer orders…

The next time a customer orders something be more courteous and if something is wrong with the order just fix it that would be the right thing to do treat ur customers better

Michelle GarabianVerified
6/5/2025
🇺🇸 United States3 reviewsOrganicUnverified
Experience date: 5/8/2025
DO NOT ORDER FROM THIS COMPANY

I placed an order on 5/8/25, have yet to receive my order. I ordered 13 items.. 2 were to be name embroidered. I understand that can take longer.. but 11 other items were being held hostage until they were able to do the embroidery. Customer service were snotty and rude, I've never once received an update on my order without calling and waiting 45 mind to speak with someone. Now I finally receive an email telling 1/2 my order is "out of stock" so while waiting for the embroidery .. everything is ordered sold out. So now I've waited a month for scrubs I will never get. I was changing jobs and really needed them. Don't ever order from this company, there business practices are asinine and its not worth the stress..

Asad
6/5/2025
🇺🇸 United States4 reviewsOrganicUnverified
Experience date: 5/21/2025
Terrible customer service

Terrible customer service. Don't trust the company. Try your luck somewhere else. You would not get any shipments from this company.

Frequently Asked Questions about Allheart

What is Allheart's Revenue?
Allheart generates approximately $6M in annual revenue. With 51 employees, that's $126,150 per employee. The company has raised $10M in total funding.
What does Allheart do?
Shop AllHeart for the best selection of top scrubs brands and find trusted quality, style and unbeatable value, all in one place.
How fast is Allheart growing?
Allheart has declined by 19.5% in the last 6 months according to traffic data. employee count has changed by 2% year over year.
How do people interact with Allheart?
When visiting Allheart, visitors view an average of 5.2 pages per visit, and spend around 7:19 on the site, and the bounce rate is 50.0%.
How do people find Allheart?
116.0K (108%) find them through organic search. 1.1K (1%) come through paid advertising.
Who uses Allheart?
Allheart's top market is United States with 98.9K visitors (92.1%). South Korea is 2nd with 1.7K (1.5%). Guatemala is 3rd with 1.4K (1.3%).
What technologies does Allheart use?
Allheart uses 22 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, Adobe Fonts, reCAPTCHA, PHP.
Who are Allheart's competitors?
Allheart's main competitors include TruthMD, Atrium, Bluestone PIM, Nutanix, Astreya. These companies operate in similar markets and compete for the same customer base.
What do customers think of Allheart?
Allheart has a Trustpilot score of 1.5 out of 5 (1 stars) based on 54 customer reviews.

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What are Allheart's key pages?

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About allheart.com

Shop AllHeart for the best selection of top scrubs brands and find trusted quality, style and unbeatable value, all in one place.

Company Overview

allheart.com
Website
health
Industry
#199,978
Global Rank
151.9K
Monthly Visitors
22
Technologies
7+
Employees

allheart.com Key Pages

Contact allheart.com

Technology Stack

allheart.com uses 22 technologies across their website including Font Awesome, Adobe Fonts, reCAPTCHA, PHP, and more.

Fonts

Font Awesome, Adobe Fonts, Google Fonts

Security

reCAPTCHA

Programming Languages

PHP

Cloud & Hosting

Amazon Web Services, AWS CloudFront

Privacy & Consent

OneTrust

Email Marketing

Klaviyo

Traffic & Audience

151.9K
Monthly Visits
40%
Bounce Rate
5.1
Pages/Visit
2:52
Avg. Duration

allheart.com receives approximately 151.9K monthly visitors and ranks #199,978 globally. The website has a bounce rate of 40% with visitors viewing an average of 5.1 pages per visit. Users spend an average of 2:52 on the site.

The majority of allheart.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is allheart.com?
Shop AllHeart for the best selection of top scrubs brands and find trusted quality, style and unbeatable value, all in one place.
What technologies does allheart.com use?
allheart.com uses 22 technologies including Font Awesome, Adobe Fonts, Google Fonts, reCAPTCHA, and 16 more. View the full tech stack analysis above.
How do I contact allheart.com?
You can contact allheart.com through their contact page.
What are allheart.com's social media accounts?
allheart.com is active on tiktok, twitter, facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is allheart.com?
allheart.com receives approximately 151.9K monthly visitors and ranks #199,978 globally. Traffic is growing by 8.7% month-over-month.

Related Searches

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This page provides publicly available information about allheart.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit allheart.com directly at https://allheart.com.