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alt21.com
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alt21.com

20 technologies
VerifiedGrowingVisit18.9K/mo$13M7020 Tech
Deep Dive

ALT21: The Quiet Giant of FX Hedging

A data-driven look at the fintech democratizing currency risk for SMEs

In the shadow of banking giants, ALT21 is quietly building a fortress for SMEs drowning in cross-border payment friction. They don't just offer currency exchange; they weaponize it against volatility.

$13.2M
Annual Revenue
70
Employees
18.9K
Monthly Visits
4.4/5
Trustpilot Rating

"ALT21 isn't selling FX products; they're selling sleep for import/export managers."

The 'Yen Carry Trade' Trojan Horse

Traffic data reveals their secret weapon: SEO dominance in high-value niches. 'Yen Carry Trade' (19.5K monthly searches) drives the bulk of their 18.9K monthly visits. This isn't accidental traffic; it's a calculated capture of sophisticated traders and institutional curiosity, funneling them into a product built for SMEs. They use high-finance keywords to attract users, then convert them with simple hedging tools.

The Revenue-to-Headcount Efficiency

With $13.2M in revenue and only 70 employees, ALT21 generates approximately $188K per employee. This is a lean, high-margin operation typical of fintechs that automate compliance and execution. Unlike legacy banks burdened by physical infrastructure, ALT21's tech stack (Vue.js, Vite, PWA) allows them to scale revenue without linearly scaling headcount.

The company's branding as 'ALT21' suggests a disruption of the status quo (ALT) within a regulatory or financial framework (21). Their tech stack—Vue.js, Tailwind CSS, and PWA capabilities—indicates a modern, agile development environment. However, the reliance on jQuery (a legacy library) alongside Vue.js hints at a growing product where technical debt is accumulating faster than it's being paid down.

  • Niche SEO Dominance: Capturing high-intent 'carry trade' traffic.
  • Lean Operations: $188K revenue per employee suggests high automation.
  • Hybrid Tech Stack: Modern (Vue) meets legacy (jQuery), signaling rapid growth.
  • Trust Signal: 4.4/5 Trustpilot score validates product-market fit.
No public funding rounds (bootstrapped or undisclosed).
Stable revenue ($13.2M) without VC dependency.
Global rank (#1.4M) suggests low mass-market visibility.
Highly targeted traffic (quality over quantity).
Undefined top traffic countries indicates tracking or data gaps.
Strong social presence (LinkedIn/Twitter) for B2B trust.

The Sleeper Hit of Fintech

ALT21 proves that in B2B fintech, dominating a specific niche is more valuable than chasing mass adoption.

What tech stack does Alt21 use?

26 detected
Programming Languages1
CDN1
Reviews1
Analytics & Marketing2
Performance1
Web Standards2
Build Tools1
UI Libraries1
JavaScript Libraries4
Frontend Frameworks1
Tracking & Analytics6
G
Google Analytics
G
Google APIs
G
Google Tag Manager
G
Google Static
G
Google Analytics
G
Google DoubleClick

How much traffic does Alt21 get?

Traffic & Engagement

18.9K
Monthly Visits
1.7
Pages/Visit
0:42
Avg. Duration
44%
Bounce Rate
Monthly Traffic Trend+59%
11.9K
Oct 2025
Oct
17.8K
Nov 2025
Nov
18.9K
Dec 2025
Dec

Traffic Sources

Search
49%
Direct
38%
Social
4%
Referrals
8%
Email
0%
Paid
1%

Where is Alt21's audience located?

🌍38.7%
🌍20.4%
🌍15.0%
🌍11.4%
🌍4.8%

What keywords does Alt21 rank for?

5 keywords
1yen carry trade19.6K vol$0.46
2alt 21140 vol
3alt21220 vol
4alt 21 limited80 vol
5japanese carry trade1.4K vol$9.00

How is Alt21's SEO?

Open Graph Image

OG Image preview
og:image

https://www.alt21.com/wp-content/uploads/2024/05/home_fx-options-1195x1200.jpg

Meta Tags

title90 chars

Best rates for currency exchange and FX hedging | FX Spot, FX Forwards, FX Options | ALT21

description163 chars

ALT21 provides multi-currency accounts for seamless cross-border payments and affordable currency exchange, complemented by online and simple FX hedging solutions.

languageEN-US

Who works at Alt21?

Loading leads...

What do customers think of Alt21?

ALT21

ALT21

4.4
11 reviews
✓ Claimed

Categories

Alternative Financial Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
4/29/2024

Contact Information

Address:
45 Eagle Street
London, GB

Reviews (11)

Filter by rating:
Martin Mayr
4/30/2025
🇬🇧 United Kingdom1 reviewsOrganicUnverified
Experience date: 4/29/2025
The conversion platform to work with!

From the beginning I have been very professionally advised. The platform appears to be functional and easy enough to work with. On a personal level I have a wonderful sales manager. She is always there when I need her even with a time difference of 11 hours. I think the overall margins and fees reflect the quality of the service rendered.

JC
3/26/2025
🇬🇧 United Kingdom30 reviewsOrganicUnverified
Experience date: 3/21/2025
Excellent service from Patricia and the ALT21 team

Excellent service from Patricia and the team at ALT21. I needed to transfer a large amount of Euros from Spain, covert to sterling and deposit into my U.K. bank. The spot trade was executed immediately at a very competitive rate with a lower charge than my U.K. bank. Highly recommended.

Jonathan Mansfield
9/30/2024
🇬🇧 United Kingdom2 reviewsOrganicUnverified
Experience date: 9/30/2024
Great Rates and Service

I need to make regular payments in Euros and recently established my account with Alt 21. It was straight forward and Patricia and colleagues really attentive. Once the rate calculation was done I realised I had been leaving money on the table using my own bank previously!

Gary Syrett
8/21/2024
🇬🇧 United Kingdom4 reviewsOrganicUnverified
Experience date: 8/20/2024
Fantastic experience

Patricia was fantastic from start to finish on getting us on board Recommended by another company to use these guys to save money and I’m certainly doing that now Will be recommending to anyone that deals with FX

Kevin O'Reilly
7/12/2024
🇮🇪 Ireland1 reviewsOrganicUnverified
Experience date: 7/12/2024
Wow ALT21 is fantastic, check them out

Wow we just did our first currency spot trade EUR to NOK 5M. The application is incredibly user friendly, providing full granularity and over EUR 500 cheaper than we were getting elsewhere ..... I really do urge you to check it out

Frequently Asked Questions about Alt21

What is Alt21's Revenue?
Alt21 generates approximately $13M in annual revenue. With 70 employees, that's $189,000 per employee.
What does Alt21 do?
ALT21 provides multi-currency accounts for seamless cross-border payments and affordable currency exchange, complemented by online and simple FX hedging solutions.
How fast is Alt21 growing?
Alt21 employee count has changed by -11% year over year.
What technologies does Alt21 use?
Alt21 uses 20 technologies across their website including Fonts, Programming Languages, CMS. Key technologies include Font Awesome, Google Fonts, PHP, WordPress.
Who are Alt21's competitors?
Alt21's main competitors include Acuris Global, Pareto Financial Planning, Gregory Pennington, Mackenzie Taylor Benefit Consultants, The Mortgage Lender. These companies operate in similar markets and compete for the same customer base.
What do customers think of Alt21?
Alt21 has a Trustpilot score of 4.4 out of 5 (4 stars) based on 11 customer reviews.

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What are Alt21's key pages?

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Download the complete tech stack, analytics, leads, and company data for alt21.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

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About alt21.com

ALT21 provides multi-currency accounts for seamless cross-border payments and affordable currency exchange, complemented by online and simple FX hedging solutions.

Company Overview

alt21.com
Website
finance
Industry
#1,404,822
Global Rank
18.9K
Monthly Visitors
20
Technologies

Contact alt21.com

Technology Stack

alt21.com uses 20 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.

Fonts

Font Awesome, Google Fonts

Programming Languages

PHP

CMS

WordPress

CDN

unpkg

Reviews

Trustpilot

Analytics & Marketing

Snitcher, Google Analytics

Traffic & Audience

18.9K
Monthly Visits
44%
Bounce Rate
1.7
Pages/Visit
0:42
Avg. Duration

alt21.com receives approximately 18.9K monthly visitors and ranks #1,404,822 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:42 on the site.

The majority of alt21.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is alt21.com?
ALT21 provides multi-currency accounts for seamless cross-border payments and affordable currency exchange, complemented by online and simple FX hedging solutions.
What technologies does alt21.com use?
alt21.com uses 20 technologies including Font Awesome, Google Fonts, PHP, and 14 more. View the full tech stack analysis above.
How do I contact alt21.com?
You can contact alt21.com via email at [email protected] or through their contact page.
What are alt21.com's social media accounts?
alt21.com is active on twitter, youtube, linkedin. You can find links to all their social media profiles in the social section above.
Is alt21.com hiring?
Check alt21.com's careers page for current job openings and opportunities.
How popular is alt21.com?
alt21.com receives approximately 18.9K monthly visitors and ranks #1,404,822 globally. Traffic is growing by 6.1% month-over-month.

Related Searches

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This page provides publicly available information about alt21.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit alt21.com directly at https://alt21.com.