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altana.de
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altana.de

10 technologies
VerifiedVisit8.6K/mo$58M41310 Tech
Deep Dive

Altana: The Silent Giant of Speciality Chemicals

How a €57M revenue company dominates a niche with 413 employees and global reach

In a world obsessed with SaaS unicorns, Altana quietly dominates the €600B specialty chemicals market with a laser focus that most tech investors overlook. This isn't a startup chasing growth at all costs—it's a precision instrument, engineered for dominance in a sector where stability beats speed.

413
employees
$57.8M
annual revenue
8,575
monthly visits
480
monthly 'altana ag' searches

"They're not building a platform—they're building a fortress. One specialty chemical at a time."

The 413-Person Powerhouse

With just 413 employees generating $57.8M in revenue, Altana achieves a remarkable $140K revenue per employee—exceeding many software companies. This efficiency isn't accidental. They've built a lean, specialized operation where every engineer and chemist is a force multiplier, not a cost center. Their employee count reveals their strategy: deep expertise over broad coverage.

The Traffic Paradox

Here's what's fascinating: Altana's 8,575 monthly visits seem modest until you analyze the intent. With 'altana' (7,840 searches) and 'altana ag' (480 searches) as top keywords, they're not chasing mass traffic—they're capturing high-value, branded searches. This is a company that doesn't need to shout; its customers already know where to find it. The 46% organic search traffic proves their brand equity is built on substance, not SEO tricks.

The tech stack tells the story of a pragmatic, modern company. jQuery and Bootstrap suggest a focus on reliability over flash, while Tailwind CSS and DaisyUI show they're not stuck in the past. They're using Twitter Cards for social amplification and Lazy Loading for performance—small details that indicate a team that cares about user experience. This isn't a company cutting corners; it's one making deliberate choices.

  • Global leader in pure specialty chemicals with focused expertise
  • Lean operations: $140K revenue per employee
  • Strong brand equity: 7,840 monthly branded searches
  • Modern tech stack balancing reliability and performance
  • Active social presence across 5 platforms
Doesn't chase mass-market traffic
Dominates high-value chemical niches
No flashy growth hacking
Builds lasting customer relationships
Avoids broad product diversification
Maintains exceptional operational efficiency

The Lesson for Founders & Investors

Sometimes the most valuable companies aren't the loudest—they're the most focused. Altana proves that in B2B, depth beats breadth, and precision beats scale.

What tech stack does Altana use?

11 detected
Security1
Programming Languages1
Analytics & Marketing1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics1
G
Google Analytics

How much traffic does Altana get?

Traffic & Engagement

8.6K
Monthly Visits
2.6
Pages/Visit
2:24
Avg. Duration
50%
Bounce Rate
Monthly Traffic Trend-6%
9.1K
Oct 2025
Oct
8.5K
Nov 2025
Nov
8.6K
Dec 2025
Dec

Traffic Sources

Search
46%
Direct
43%
Social
1%
Referrals
9%
Email
0%
Paid
1%

Where is Altana's audience located?

🌍100.0%

What keywords does Altana rank for?

5 keywords
1altana ag480 vol
2altana7.8K vol$2.03
3altana jobs150 vol
4byk4.4K vol$0.33
5eckart1.2K vol$1.84

How is Altana's SEO?

Meta Tags

title50 chars

Global führend in reiner Spezialchemie - ALTANA AG

description9 chars

ALTANA AG

languageDE

H1 Tags

h1Global führend in reiner Spezialchemie

Who works at Altana?

Loading leads...

What do customers think of Altana?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Altana

What is Altana's Revenue?
Altana generates approximately $58M in annual revenue. With 413 employees, that's $140,000 per employee.
What does Altana do?
ALTANA AG
How fast is Altana growing?
Altana employee count has changed by 1% year over year.
What technologies does Altana use?
Altana uses 10 technologies across their website including Security, Programming Languages, Analytics & Marketing. Key technologies include HSTS, PHP, Google Analytics.
Who are Altana's competitors?
Altana's main competitors include FCT Water Treatment, Solvay USA, Canlak, CREMER, Fleurchem. These companies operate in similar markets and compete for the same customer base.

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How to contact Altana?

What are Altana's key pages?

Export altana.de Data

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Raw JSON Data

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About altana.de

ALTANA AG

Company Overview

altana.de
Website
heavy_industry_and_engineering
Industry
#2,223,179
Global Rank
8.6K
Monthly Visitors
10
Technologies

altana.de Key Pages

Contact altana.de

Technology Stack

altana.de uses 10 technologies across their website including HSTS, PHP, Google Analytics, and more.

Security

HSTS

Programming Languages

PHP

Analytics & Marketing

Google Analytics

Performance

Lazy Loading

Web Standards

Twitter Cards

UI Libraries

DaisyUI

Traffic & Audience

8.6K
Monthly Visits
50%
Bounce Rate
2.6
Pages/Visit
2:24
Avg. Duration

altana.de receives approximately 8.6K monthly visitors and ranks #2,223,179 globally. The website has a bounce rate of 50% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 2:24 on the site.

The majority of altana.de's traffic comes from .

Frequently Asked Questions

What is altana.de?
ALTANA AG
What technologies does altana.de use?
altana.de uses 10 technologies including HSTS, PHP, and 4 more. View the full tech stack analysis above.
What are altana.de's social media accounts?
altana.de is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is altana.de hiring?
Check altana.de's careers page for current job openings and opportunities.
How popular is altana.de?
altana.de receives approximately 8.6K monthly visitors and ranks #2,223,179 globally.

Related Searches

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This page provides publicly available information about altana.de. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit altana.de directly at https://altana.de.