altenar.com
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The B2B Sportsbook Powerhouse
Inside Altenar's $42M revenue engine for iGaming operators
In a market saturated with generic betting platforms, Altenar isn't just another software provider—it's the invisible engine powering licensed operators worldwide. With $42.7M in annual revenue and 305 employees, they've cracked the code on what serious iGaming businesses actually need.
"They're not selling software—they're selling regulatory compliance wrapped in user experience."
The Traffic Paradox
Altenar's traffic profile reveals a fascinating B2B reality: 41% direct traffic means operators aren't discovering them through SEO—they're typing the URL directly. This isn't a company chasing search rankings; it's a company that operators already know and trust. The 87.8K monthly visits represent serious decision-makers, not casual browsers.
Technical Stack Reality
Their tech stack tells the story of a pragmatic, performance-focused operation. Swiper for mobile-first interfaces, Tailwind CSS for rapid customization, and PWA capabilities aren't trendy choices—they're calculated decisions for operators who need lightning-fast platforms across 195 countries. The presence of Smartlook and LinkedIn Insight Tag reveals a data-obsessed culture that tracks every user journey.
The keyword data exposes their positioning strategy. While competitors chase broad terms like 'igaming' (36,950 monthly searches), Altenar dominates the 'sportsbook providers' niche (420 searches). This is intentional. They're not fishing in crowded waters—they're owning the specific queries that serious operators make when they're ready to buy, not just browse.
- Revenue-per-employee ratio of $140K suggests efficient operations
- 41% organic traffic indicates strong domain authority in iGaming
- Direct traffic dominance shows established brand recognition
- Technical stack optimized for speed and customization
The Operator's Choice
Altenar wins by being the boring, reliable backbone of iGaming—not the flashy front-end. Their $42M revenue proves that in gambling software, trust beats hype every time.
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Meta Tags
Best Sports Betting Software Provider & Platform Solutions | Altenar
The best online sports betting software for licensed operators worldwide. A leading sports betting software provider that helps you start your own sports betting site with fully customisable online sports betting software for enhanced player experience.
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About altenar.com
The best online sports betting software for licensed operators worldwide. A leading sports betting software provider that helps you start your own sports betting site with fully customisable online sports betting software for enhanced player experience.
Company Overview
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Technology Stack
altenar.com uses 19 technologies across their website including UserWay, YouTube Embed, HSTS, and more.
Accessibility
UserWay
Video
YouTube Embed
Security
HSTS
Cloud & Hosting
Cloudflare
Privacy & Consent
Cookiebot
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads +1 more
Traffic & Audience
altenar.com receives approximately 87.8K monthly visitors and ranks #451,817 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:22 on the site.
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