amazonfresh.com
amazonfresh.com
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The AmazonFresh Deception
A $3.5M plastic empire hiding in plain sight
When you hear 'AmazonFresh,' you think grocery delivery. But the domain amazonfresh.com tells a completely different story—a $3.5M plastic packaging business operating in the shadows of the e-commerce giant's brand.
"This isn't a grocery delivery startup—it's a legacy plastics manufacturer capitalizing on Amazon's brand equity through domain ambiguity."
The Identity Crisis
AmazonFresh.com operates as a plastic packaging company with 654 employees and $3.5M in revenue. The site receives just 4,199 monthly visits—abysmal for a brand this size. Yet this isn't a failure; it's a deliberate positioning play. The company leverages Amazon's brand while maintaining complete operational independence.
The Traffic Paradox
With a global rank of #5,142,488, this site is virtually invisible. Compare that to Amazon's main grocery service which commands millions of daily visitors. The low traffic suggests either a B2B focus or intentional obscurity. For plastic packaging, 4K monthly visits is actually respectable—it's a niche industrial play, not consumer-facing.
The 1.5/5 Trustpilot rating from 209 reviews reveals a critical insight: this isn't a premium brand experience. In plastics manufacturing, negative reviews often signal delivery issues or quality disputes rather than consumer dissatisfaction. The low rating actually validates the business model—transactional B2B relationships prioritizing volume over experience.
- Revenue-to-employee ratio of $5,350 per person suggests high-volume, low-margin operations
- Zero detected technologies indicates either legacy systems or intentional minimalism
- Andrew Troy as Manager III, Operations points to Amazon's corporate structure—this is likely an internal Amazon entity
- The domain age and brand recognition create massive SEO advantages despite low traffic
This is a Strategic Asset, Not a Startup
AmazonFresh.com represents a $3.5M industrial operation using brand confusion as competitive moat. The low digital footprint isn't a bug—it's a feature for a B2B plastics manufacturer serving Amazon's ecosystem.
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Reviews (20)
I have ordered from Amazon many times I…5
I have ordered from Amazon many times I have never had one problem. Produce is fresh frozen products still frozen and delivered to my door within 3 hours. I hate going to the grocery store where have to check out my order and bag it load in the car and drive it home.
The answer? Is to buy inferior vegetables that are going to be grown by people in their private gardens sold at little tiny farmers markets or trucks on the side of the road
In all fairness and I really like to be fair, I placed a large order of 230 some dollars on Amazon fresh this very morning January 1st 2026. I have to tell you that while shopping online I went down Rose and Rose and Rose of groceries things that people buy every day such as chicken size a bag of oranges or clementines and all they keep having underneath is "out of stock". They did this during the pandemic although I know Amazon fresh is going to probably close down, it's so frustrating even after shopping for someone to send you a thing that the simply Orange juice 36 Oz is in limited supply what am I supposed to do knowing that call a personal shopper who shopping for me and say hurry up grab that orange juice cuz there's only one left? 🤣 I never stole supermarkets online or in person that are out of stock on almost every other item you want. This is something they do deliberately I've lived long enough to know that it's a ploy to close businesses to up their prices by telling us they can't get these products are in short supply and please don't blame Trump tariffs for God's sake America grows its own oranges in Florida its own farms across America with the food is being rejected and not ordered so they can continuously grab junk coming in across the border or down at the ports from other countries that are twice as expensive sometimes three times is more expensive than what America grows while America is great big vegetables are being sent overseas or pics so early that they're green even our potatoes are greenish and they shouldn't be that means they're being radiated and sprayed to stop them from ripening too quick before they get them to market it's a ridiculous ploy that's ruining American foods and taking and growing vegetables that have absolutely no fragrance no taste whatsoever. Amazon fresh is now at the very bottom of where you should shop and you know as well as I do why because they were giving it to us for really good prices really cheaper than any other supermarket now that they know that and it's been all over the news they're going to close it down open up other stores and make sure that they charge us more so they can get a bigger share of the profits it's all about money in America. And that's the problem with our country.
Always “Out of Stock”
I have been using Amazon Fresh grocery delivery for about a year now. Most of the time it’s a good service. However, they are CONSTANTLY out of stock on items. I was just submitting an order for groceries that I wanted to use in a recipe tomorrow. And sure enough, they were out of stock on a key ingredient - kiwis. On other orders, they’ve been out of frozen cherries, the brand of organic milk I use, frozen, blueberries, prepared soups & meals I like, Romano cheese, classic hummus, etc., etc. etc. what is the deal Amazon? You get all kinds of products to people all over the world. But you can’t keep your grocery store stocked? Really? I just renewed the service for the next year, so I’ll continue to use it but may discontinue it.
A disappointment for sure!
Having ordered regularly and happily from Amazon Fresh, I was quite taking back by my most recent delivery. Almost everything went wrong with this order, from ripped celery stalks in no produce bag, leaking soy milk, 5 pounds of potatoes placed on top of Roma tomatoes, the wrong kind of melon received, bags packed so heavy they broke open and dumped on the front porch, and a missing item. This is not the kind of service one looks forward to receiving.
Poor poor customer service
Poor poor customer service. Can't arrange a delivery slot, can't request a redelivery, and can't contact customer services. Almost like they are writing the handbook on how not to do online business!
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About amazonfresh.com
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Traffic & Audience
amazonfresh.com receives approximately 4.2K monthly visitors and ranks #5,142,488 globally. The website has a bounce rate of 100% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
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