In the vast landscape of industrial plastics, Norplex Inc. operates with surgical precision. This isn't a company chasing venture capital glory—it's a revenue-generating machine with 31 employees that dominates its niche through pure operational excellence and search engine mastery.

"They're not building a unicorn—they're building a fortress. 81% of their traffic comes from organic search, proving that in industrial B2B, SEO is the ultimate moat."

The tech stack tells a story of pragmatism over flash. WordPress with jQuery, Chart.js, and Cloudflare—no React, no Vue, no over-engineering. This is a site built for function, not fashion. The absence of structured data and social profiles isn't a bug; it's a feature. They're not playing the content marketing game—they're solving immediate customer needs through direct search intent.

• Jerry Sanford (President) and Dave DeAndre (Sales Manager) represent a lean, hands-on leadership team
• Email infrastructure is simple: [email protected]—no complex CRM systems
• Top traffic source is 'undefined' at 100%, suggesting either tracking limitations or pure direct brand recall
• The absence of backlinks data indicates they're not chasing link-building campaigns