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Antrop: The Design Agency That Scales
How a 61-person Swedish firm quietly commands $13.3M in revenue
While most design agencies struggle to break the $2M revenue ceiling, Antrop has quietly built a $13.3M powerhouse from Stockholm. This isn't just another creative studio—it's a blueprint for scaling design services into a serious business.
"Antrop proves that design agencies can scale without diluting quality—it's a $13M business built on strategic execution, not creative chaos."
The Swedish Efficiency Model
Antrop operates in the notoriously fragmented design industry, yet maintains a lean 61-person team that generates $13.3M annually. That's $202K in revenue per employee—numbers that rival top-tier consulting firms. Their secret? A business-first approach led by directors like Sara Backlund and Sara Nero, who treat design as a strategic asset, not just creative output.
Tech Stack Tells the Story
Their 17-technology stack reveals a pragmatic, modern approach: jQuery and Bootstrap for rapid prototyping, Tailwind CSS for scalable design systems, and Lottie for lightweight animations. They're not chasing bleeding-edge frameworks—they're optimizing for delivery speed and client ROI. Cloudflare and Google Analytics complete the infrastructure, showing they're serious about performance and data-driven decisions.
What makes Antrop particularly interesting is their leadership structure. With Erik Markensten as Head Design flanked by multiple Business Directors and Client Managers, they've institutionalized the bridge between creative vision and commercial reality. This isn't a traditional agency where creatives rule and business comes second—it's a balanced operation where design serves measurable outcomes.
- Revenue per employee ($202K) exceeds most European design agencies by 3-4x
- Multi-director leadership structure prevents the creative/business divide
- Tech stack optimized for speed over novelty—critical for agency margins
- Swedish design heritage meets commercial pragmatism
Antrop is the agency blueprint the industry needs
They've cracked the code on scaling creative services without becoming a factory—proving that design businesses can grow up without selling out.
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About antrop.se
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Technology Stack
antrop.se uses 17 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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PHP
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WordPress
Cloud & Hosting
Cloudflare
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