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AppChoose: The Anti-Algorithm Discovery Engine
How a 163-person team is generating $26M by making shopping human again.
In a world dominated by algorithmic feeds that predict what you want, AppChoose is betting on the opposite: curation by humans who know what you need before you do. They aren't just selling products; they are selling the thrill of the find.
"They aren't fighting Amazon on price; they are winning on the dopamine hit of 'what's next.'"
The 'Daily Drop' Strategy
AppChoose operates like a digital magazine rather than a warehouse. With 52% of their traffic being direct, they have successfully gamified the shopping experience. Users don't search for a specific SKU; they log in to see the 'Daily Drop.' This scarcity model creates habitual behavior, turning a transactional site into a daily ritual.
Community Over Commodity
While their traffic data is masked by 'undefined' regions, the top keywords reveal a French-speaking origin point ('ventes privées boiyr a bijoux'). They have built a tight-knit community around exclusive sales. With 1,614 Trustpilot reviews, they have proven that a concept store model can scale without the typical customer service nightmare associated with dropshipping or third-party marketplaces.
The technology stack suggests a modern, reactive frontend (Tailwind, Astro, Radix UI) paired with serious backend monitoring (Sentry) and privacy-focused analytics (Plausible). This isn't a legacy e-commerce platform; it's a high-performance web app designed for speed and conversion.
- The 'Choose' brand dominates search volume (59k/mo), eclipsing specific product queries.
- A high direct traffic ratio (52%) indicates strong brand equity and repeat usage.
- They leverage Notion for public-facing Terms and Privacy, signaling a flat, transparent organizational culture.
The Future of Discovery
AppChoose proves that in an AI-driven world, human curation is the ultimate luxury.
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5 keywordsHow is Appchoose's SEO?
Open Graph Image
https://images.choose.app/insecure/rs:fit:1200:630/q:100/dpr:2/plain/gs://website.appchoose.io/choose-thumbnail-eu.png
Meta Tags
Choose | Your daily drop of cool
Choose is a free mobile app / online concept store offering a curated selection of the best brands right at your fingertips. Every day, we feature fresh new brands and exclusive sales for our Choose community!
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Reviews (20)
Avoir de bons plans / application…
Avoir de bons plans / application facile d’utilisation Très pratique , j’aime beaucoup !
Choose un super site de vente privée…
Choose un super site de vente privée avec un très bon Sav, très réactif ! Je recommande vivement
Super Appli de ventes, super service client
Application super ergonomique Des ventes de marques qualitatives Un super service client
Great selection of brands and products!
Great selection of brands and products! The only time when there was an actual issue with one of my orders’ delivery, they actually got ahead of it, fixed it and told me about it before I even noticed something wrong. That’s excellent customer service.
Hello, Thank you so much for your kind words! We’re delighted to hear you appreciate our selection and that our team was able to proactively resolve your delivery issue. Providing excellent customer service is at the heart of what we do. 💛 Looking forward to sharing more great brands with you! L’équipe Choose
Great curation of sustainable brands
Love the curation as well as the smooth experience! Found a ton of great brands that I did not know of. A great way ton consume better with great prices! Highly recommend it!
Hello Thomas, Thank you for your kind words! We’re thrilled to hear you’re enjoying the curated selection and smooth experience. Discovering great brands while making smarter choices is exactly what we aim for. 😊 Looking forward to welcoming you back soon! The Choose Team
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About appchoose.io
Choose is a free mobile app / online concept store offering a curated selection of the best brands right at your fingertips. Every day, we feature fresh new brands and exclusive sales for our Choose community!
Company Overview
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Technology Stack
appchoose.io uses 9 technologies across their website including HSTS, Sentry, Typeform, and more.
Security
HSTS
Error Tracking
Sentry
Forms
Typeform
Analytics & Marketing
Plausible
Performance
Lazy Loading
UI Libraries
Radix UI
Traffic & Audience
appchoose.io receives approximately 160.5K monthly visitors and ranks #298,482 globally. The website has a bounce rate of 39% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:54 on the site.
The majority of appchoose.io's traffic comes from undefined, undefined, .
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