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AudioCodes: The VoiceAI Powerhouse
How a legacy telecom player is pivoting to dominate the AI-driven voice experience market
In a world obsessed with text and video, AudioCodes is betting the house that the future still belongs to the human voice. With 1,472 employees and a $241.5M revenue engine, they aren't just adapting to the VoiceAI revolution—they claim to be building the infrastructure that runs it.
"They aren't just riding the AI wave; they are trying to build the surfboard for the entire enterprise telecommunications industry."
The Pivot to 'VoiceAI'
AudioCodes is aggressively rebranding from a 'telecom hardware' vendor to an 'AI-driven solutions' provider. The tagline 'The Future Runs on VoiceAI' isn't just marketing fluff; it's a strategic necessity. They are leveraging decades of SIP trunking and session border controller experience to sell 'Intelligent Interactions' to enterprise CIOs who are terrified of missing the AI boat.
The Enterprise Trap
With 41% direct traffic and a strong 'AudioCodes Careers' keyword search volume, they have deep brand recognition in the enterprise space. However, their traffic is fragmented (undefined top countries suggest heavy reliance on direct B2B sales rather than broad consumer appeal). They are a 'safe' vendor for Fortune 500s, but are they exciting enough to attract the next generation of cloud-native startups?
The tech stack tells a story of a company trying to modernize a legacy frontend. They use jQuery and Bootstrap (classic enterprise tools) alongside modern libraries like Tailwind CSS and GSAP. It feels like a website built by two different teams: one maintaining the old guard, and one trying to make things 'pop' for the AI narrative.
- The 'AudioCodes Login Self-Service' keyword suggests they are pushing hard on reducing operational overhead for IT teams.
- A single Trustpilot review (3.7/5) indicates they are B2B-first; customers don't review their session border controllers on public forums.
- The $91M funding figure suggests they are well-capitalized for R&D, likely pouring it into generative AI integrations for contact centers.
The Verdict: The Silent Giant of VoiceAI
AudioCodes is a high-conviction play on infrastructure, not hype. They are the picks and shovels for the enterprise voice revolution.
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AudioCodes | The Future Runs on VoiceAI
AudioCodes delivers AI-driven solutions that enable enterprises to modernize voice, optimize customer and employee experience, and lead with intelligent interactions.
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Great support so far
I was checking for Twilio complaints when I arrived at this website. Twilio support directly refunded me and suspended my account instead of helping, while Vonage (to set up a number) and Audiofiles (to set up a sip connection to my number provider) provided great help. I thought leaving a message on Audiocodes to thanks them instead of adding a complaint to the already badly reviewed Twilio would be a more positive thing to do...
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About audiocodes.com
AudioCodes delivers AI-driven solutions that enable enterprises to modernize voice, optimize customer and employee experience, and lead with intelligent interactions.
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audiocodes.com uses 21 technologies across their website including Font Awesome, HSTS, reCAPTCHA, Contentful, and more.
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audiocodes.com receives approximately 116.8K monthly visitors and ranks #290,703 globally. The website has a bounce rate of 34% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 2:06 on the site.
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