bestow.com
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Bestow: The SaaS Powerhouse Transforming Life Insurance
A $65M revenue, VC-backed company modernizing a $100B legacy industry
In an industry drowning in paperwork and legacy systems, Bestow is quietly building the digital infrastructure for life insurance's future. This isn't just another insurtech play—it's a full-stack SaaS platform that's becoming the backbone for major carriers.
"Bestow isn't selling policies—it's selling the infrastructure that makes instant life insurance possible at scale."
The B2B2C Play
Bestow's model is deceptively simple: partner with established carriers and give them the tech stack to offer instant, algorithmically-priced policies. They're not competing with insurers—they're enabling them. This B2B2C approach lets them scale without the massive customer acquisition costs that plague direct-to-consumer insurtechs.
Traffic Tells the Story
With 59,751 monthly visits, Bestow's traffic breakdown reveals their true audience. Direct traffic dominates at 56%—this is a brand-driven business where carriers and partners actively seek them out. Organic search at 16% suggests they're not chasing generic 'cheap life insurance' keywords but building authority through partnerships and industry recognition.
The keyword data confirms this strategy. Searches for 'bestow careers' (420/month) and 'bestow jobs' (170/month) outnumber queries for 'bestow insurance' (310/month), indicating strong employer branding and talent attraction. This matters because in SaaS, especially infrastructure SaaS, attracting top engineers is as critical as acquiring customers.
- End-to-end platform: From underwriting to policy management in one API
- Carrier-first model: Partnerships with top insurers, not competition
- Algorithmic underwriting: Instant decisions without human intervention
- Modern stack: Built on React, Tailwind, and cloud-native architecture
The Infrastructure Play Wins
With $137M in funding and $65M in revenue, Bestow is betting that the future of life insurance belongs to platform builders, not policy sellers.
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Bestow
Bestow is the leading end-to-end life insurance SaaS company partnering with top carriers to modernize and transform the way they do business.
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Reviews (20)
Simple and easy process and the Policy…
Simple and easy process and the Policy started right away!
Easy transparent terms and user…
Easy transparent terms and user friendly application process!
It was so easy
It was so easy
Easy to work with
Easy to work with. Got what I needed without a bunch of hand-offs and up selling. Thanks!
Great customer service!
Great customer service!
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About bestow.com
Bestow is the leading end-to-end life insurance SaaS company partnering with top carriers to modernize and transform the way they do business.
Company Overview
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Technology Stack
bestow.com uses 26 technologies across their website including HSTS, reCAPTCHA, Webflow, jsDelivr, and more.
Security
HSTS, reCAPTCHA
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Advertising
DoubleClick Floodlight, Microsoft Ads, Pinterest Tag, Twitter Pixel +2 more
Tag Managers
Tealium
Traffic & Audience
bestow.com receives approximately 59.8K monthly visitors and ranks #606,287 globally. The website has a bounce rate of 57% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 1:02 on the site.
The majority of bestow.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about bestow.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit bestow.com directly at https://bestow.com.