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beta.gouv.fr
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beta.gouv.fr

8 technologies
VerifiedVisit2.5M/mo$69M4958 Tech
Deep Dive

France's Digital Government Factory

How a state-funded startup is building public services for 67M citizens

While Silicon Valley chases unicorn valuations, France's beta.gouv.fr is quietly building the operating system for a nation. This isn't just a tech company—it's a state-funded innovation lab that treats citizens as users and bureaucracy as a bug to be fixed.

2.5M
monthly visitors
3.1M
backlinks
45%
organic discovery
495
mission-driven staff

"They're not selling software to the government—they're the government's software department, and it's working."

Citizens as Users, Not Bureaucracy

With 2.5M monthly visits and 95% traffic from France, beta.gouv.fr has achieved what most govtech startups dream of: genuine product-market fit with citizens. Their top keywords—'immersion facilitée,' 'filigrane gouv,' 'la bonne alternance'—reveal a focus on everyday administrative friction. They're not building flashy tech demos; they're solving the unsexy problems that make citizens rage against the state.

The Organic Growth Engine

Their traffic split tells a powerful story: 45% organic search, 37% direct traffic. This isn't a PR-driven initiative—it's a utility people actively seek. The 3.1M backlinks (a staggering number for any organization, let alone a government one) suggest they've become a reference point for digital public services globally. They're not buying attention; they're earning it by being genuinely useful.

What makes beta.gouv.fr revolutionary is its model: it operates like a product studio inside the French state. They identify public pain points, build lean MVPs, and iterate with real users. The tech stack—Tailwind, Bootstrap, PWA, PHP—reveals pragmatic choices over trendy ones. They're not chasing the latest framework; they're building maintainable services that work at scale.

  • Public-by-default: Every project is open source, from code to documentation
  • Startup velocity within government: Small teams (typically 5-7 people) own entire services
  • User research obsession: Every feature starts with interviewing citizens, not writing specs
No VC funding or equity incentives
Sustainable funding through public budget allocation
No proprietary technology or vendor lock-in
Complete transparency: all code on GitHub, all decisions in public
No traditional procurement cycles (they work in agile sprints)
Mission-driven talent attracted to impact over profit

The Blueprint for Digital Democracy

beta.gouv.fr proves that when you treat citizens as users and government as a product, you can build services that people actually love to use.

What tech stack does Beta use?

8 detected
Security1
Programming Languages1
Analytics & Marketing1
Web Standards2
UI Libraries1

How much traffic does Beta get?

Traffic & Engagement

1.7M
Monthly Visits
-19.9%
5.2
Pages/Visit
10:29
Avg. Duration
59%
Bounce Rate
Monthly Traffic Trend-25%
2.2M
Oct 2025
Oct
2.1M
Nov 2025
Nov
1.7M
Dec 2025
Dec

Rankings

#31,347
Global Rank
#898
France Rank

Backlinks & Authority

3.1M
Backlinks
12.7K
Ref. Domains
55
Authority Score
Low
Penalty Risk
Backlinks Trend-47%
5.8M
Jul 2025
Jul
5.8M
Aug 2025
Aug
5.7M
Sep 2025
Sep
4.1M
Oct 2025
Oct
3.2M
Nov 2025
Nov
3.1M
Dec 2025
Dec

Search Traffic

Organic
600.6K
Paid
490

Top Organic Keywords

#1immersion facilitée
33,100 vol4.4%
#1filigrane gouv
27,100 vol3.6%
#1la bonne alternance
27,100 vol3.6%
#1trackdechet
22,200 vol3.0%
#1immersion facile
18,100 vol2.4%

Where is Beta's audience located?

🇫🇷France94.4%
🇺🇸United States0.8%
🇧🇪Belgium0.7%
🇷🇪Re0.4%
🇩🇪Germany0.4%

Device Distribution

Desktop45.7%
Mobile54.3%

What keywords does Beta rank for?

5 keywords
1immersion facilitée17.9K vol$0.66
2filigrane gouv19.5K vol
3filigrane22.3K vol$1.76
4la bonne alternance7.5K vol$1.19
5immersion facile5.7K vol$0.55

How is Beta's SEO?

Open Graph Image

OG Image preview
og:image

https://beta.gouv.fr/img/logo-generique-startup-carre-2019.jpg

Meta Tags

title56 chars

Incubateur de services publics numériques — beta.gouv.fr

description43 chars

Nous créons des services publics numériques

og:title

Incubateur de services publics numériques

languageFR

H1 Tags

h1Construisons ensemble les services publics numériques de demain

Who works at Beta?

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What do customers think of Beta?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Beta

What is Beta's Revenue?
Beta generates approximately $69M in annual revenue. With 495 employees, that's $140,000 per employee.
What does Beta do?
Nous créons des services publics numériques
How fast is Beta growing?
Beta has declined by 19.9% in the last 6 months according to traffic data. employee count has changed by 6% year over year.
How do people interact with Beta?
When visiting Beta, visitors view an average of 5.2 pages per visit, and spend around 10:29 on the site, and the bounce rate is 58.8%.
How do people find Beta?
1.1M people (64%) visit Beta directly. 600.6K (36%) find them through organic search. 490 (0%) come through paid advertising.
Who uses Beta?
Beta's top market is France with 1.6M visitors (94.4%). United States is 2nd with 13.3K (0.8%). Belgium is 3rd with 12.0K (0.7%).
What technologies does Beta use?
Beta uses 8 technologies across their website including Security, Programming Languages, Analytics & Marketing. Key technologies include HSTS, PHP, Matomo.
Who are Beta's competitors?
Beta's main competitors include Département de la Loire, Direction générale des étrangers en France, CMA de Région Grand Est, Embassy of Ireland France - Ambassade d'Irlande en France, ADNormandie. These companies operate in similar markets and compete for the same customer base.

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How to contact Beta?

Social Profiles

Contact Information

What are Beta's key pages?

Export beta.gouv.fr Data

Download the complete tech stack, analytics, leads, and company data for beta.gouv.fr in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About beta.gouv.fr

Nous créons des services publics numériques

Company Overview

beta.gouv.fr
Website
business_and_consumer_services
Industry
#19,036
Global Rank
2.5M
Monthly Visitors
8
Technologies

beta.gouv.fr Key Pages

beta.gouv.fr Social Media

Contact beta.gouv.fr

Phone Numbers

Technology Stack

beta.gouv.fr uses 8 technologies across their website including HSTS, PHP, Matomo, and more.

Security

HSTS

Programming Languages

PHP

Analytics & Marketing

Matomo

Web Standards

Twitter Cards, PWA

UI Libraries

DaisyUI

CSS Frameworks

Bootstrap, Tailwind CSS

Traffic & Audience

2.5M
Monthly Visits
54%
Bounce Rate
5.3
Pages/Visit
5:49
Avg. Duration

beta.gouv.fr receives approximately 2.5M monthly visitors and ranks #19,036 globally. The website has a bounce rate of 54% with visitors viewing an average of 5.3 pages per visit. Users spend an average of 5:49 on the site.

The majority of beta.gouv.fr's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is beta.gouv.fr?
Nous créons des services publics numériques
What technologies does beta.gouv.fr use?
beta.gouv.fr uses 8 technologies including HSTS, PHP, and 2 more. View the full tech stack analysis above.
How do I contact beta.gouv.fr?
You can contact beta.gouv.fr through their contact page.
What are beta.gouv.fr's social media accounts?
beta.gouv.fr is active on github, linkedin. You can find links to all their social media profiles in the social section above.
How popular is beta.gouv.fr?
beta.gouv.fr receives approximately 2.5M monthly visitors and ranks #19,036 globally. Traffic is declining by 5.8% month-over-month.

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This page provides publicly available information about beta.gouv.fr. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit beta.gouv.fr directly at https://beta.gouv.fr.