9:41
calrecycle.ca.gov
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calrecycle.ca.gov

19 technologies
VerifiedGrowingVisit161.3K/mo$75M74519 Tech
Deep Dive

The Unsexy Government Giant That Actually Works

CalRecycle's 161K monthly visitors prove boring infrastructure wins

While Silicon Valley chases AI unicorns, California's waste management agency quietly serves 161,290 monthly visitors with a $75M budget and 745 employees. CalRecycle isn't sexy, but it's the infrastructure your startup dreams are built on.

161.3K
monthly visitors
$75M
annual budget
745
government employees
50%
organic search traffic

"The most important government website you've never heard of."

The Government Stack

CalRecycle runs on a surprisingly modern tech stack—Tailwind CSS, Bootstrap, Ant Design, and Chart.js. This isn't your typical legacy .gov site. They're using jQuery and core-js, which tells you they're maintaining a massive legacy codebase while incrementally modernizing. The presence of DaisyUI and Priority Hints shows they're actively optimizing performance for 161K monthly users.

Traffic Without SEO Tricks

With 50% organic search traffic and 38% direct traffic, CalRecycle doesn't need growth hackers. Their audience—business owners, waste management companies, and compliance officers—searches for them directly. The 92.6% traffic share from 'undefined' countries (likely California residents) proves their hyper-local focus. No viral loops, no dark patterns, just utility.

Yogeeta Sharma (Chief Fiscal Officer), Reina Laroa (Planning Section Chief), and Mindy McIntyre (Chief Deputy Director) lead an organization that's fundamentally about compliance and infrastructure. Unlike startups that chase user growth, CalRecycle serves a captive audience: California businesses that must comply with waste regulations. Their 'users' have no choice but to engage.

  • 745 employees managing California's $75M waste recovery mandate
  • Modern tech stack (Tailwind, Bootstrap, Ant Design) despite government constraints
  • 50% organic traffic from businesses seeking compliance information
  • Multi-platform presence: Twitter, YouTube, Facebook, LinkedIn, Instagram
  • Direct traffic (38%) indicates high brand recognition in their niche
No viral growth loops
161K monthly visitors who have no alternative
No AI-powered chatbots
$75M budget with clear compliance mandate
No venture funding or unicorn valuation
Modern, accessible web infrastructure
No mobile app with push notifications
Multi-channel government communications

The Ultimate B2G Playbook

CalRecycle proves that when you own the regulatory mandate, you own the user. No growth hacking required.

What tech stack does Calrecycle use?

26 detected
Security1
Programming Languages1
Cloud & Hosting1
E-commerce & Payments1
Performance1
Web Standards2
UI Libraries2
JavaScript Libraries3
Tracking & Analytics7
G
Google Analytics
G
Google Tag Manager
G
Google APIs
G
Google Tag Manager
G
Google Static
G
Google Analytics
G
Google DoubleClick

How much traffic does Calrecycle get?

Traffic & Engagement

161.3K
Monthly Visits
2.0
Pages/Visit
1:13
Avg. Duration
64%
Bounce Rate
Monthly Traffic Trend-4%
168.2K
Oct 2025
Oct
144.9K
Nov 2025
Nov
161.3K
Dec 2025
Dec

Traffic Sources

Search
50%
Direct
38%
Social
1%
Referrals
9%
Email
0%
Paid
2%

Where is Calrecycle's audience located?

🌍92.6%
🌍2.4%
🌍0.8%
🌍0.8%
🌍0.6%

How is Calrecycle's SEO?

Open Graph Image

OG Image preview
og:image

https://calrecycle.ca.gov/wp-content/uploads/sites/39/2024/10/Untitled-61.png

Meta Tags

title20 chars

CalRecycle Home Page

description72 chars

Home page of CalRecycle (Department of Resources Recycling and Recovery)

languageEN

Schema Types

UnknownUnknown

Who works at Calrecycle?

Loading leads...

What do customers think of Calrecycle?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Calrecycle

What is Calrecycle's Revenue?
Calrecycle generates approximately $75M in annual revenue. With 745 employees, that's $100,671 per employee.
What does Calrecycle do?
Home page of CalRecycle (Department of Resources Recycling and Recovery)
How fast is Calrecycle growing?
Calrecycle employee count has changed by 4% year over year.
What technologies does Calrecycle use?
Calrecycle uses 19 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, Google Fonts, HSTS, PHP.
Who are Calrecycle's competitors?
Calrecycle's main competitors include Santa Barbara County Fire Department, United Teachers Los Angeles, City of Taft CA, Fresno Housing Authority, City of Santa Clarita. These companies operate in similar markets and compete for the same customer base.

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How to contact Calrecycle?

What are Calrecycle's key pages?

Export calrecycle.ca.gov Data

Download the complete tech stack, analytics, leads, and company data for calrecycle.ca.gov in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About calrecycle.ca.gov

Home page of CalRecycle (Department of Resources Recycling and Recovery)

Company Overview

calrecycle.ca.gov
Website
law_and_government
Industry
161.3K
Monthly Visitors
19
Technologies

calrecycle.ca.gov Key Pages

Contact calrecycle.ca.gov

Technology Stack

calrecycle.ca.gov uses 19 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.

Fonts

Font Awesome, Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

Cloud & Hosting

Cloudflare

E-commerce & Payments

WooCommerce

Traffic & Audience

161.3K
Monthly Visits
64%
Bounce Rate
2.0
Pages/Visit
1:13
Avg. Duration

calrecycle.ca.gov receives approximately 161.3K monthly visitors. The website has a bounce rate of 64% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 1:13 on the site.

The majority of calrecycle.ca.gov's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is calrecycle.ca.gov?
Home page of CalRecycle (Department of Resources Recycling and Recovery)
What technologies does calrecycle.ca.gov use?
calrecycle.ca.gov uses 19 technologies including Font Awesome, Google Fonts, HSTS, and 13 more. View the full tech stack analysis above.
How do I contact calrecycle.ca.gov?
You can contact calrecycle.ca.gov through their contact page.
What are calrecycle.ca.gov's social media accounts?
calrecycle.ca.gov is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is calrecycle.ca.gov hiring?
Check calrecycle.ca.gov's careers page for current job openings and opportunities.
How popular is calrecycle.ca.gov?
calrecycle.ca.gov receives approximately 161.3K monthly visitors. Traffic is growing by 11.3% month-over-month.

Related Searches

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This page provides publicly available information about calrecycle.ca.gov. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit calrecycle.ca.gov directly at https://calrecycle.ca.gov.