9:41
capturepoint.com
Screenshot of capturepoint.com
capturepoint.com favicon

capturepoint.com

23 technologies
VerifiedGrowingVisit282.8K/mo$2M1723 Tech
Deep Dive

CommunityPass: The Hidden Giant of Recreation

How a 17-person team built a $1.5M revenue engine serving 282K monthly visits

While everyone chases SaaS unicorns, CommunityPass quietly dominates the unsexy world of recreation management. With just 17 employees, they're processing over 282,000 monthly visits across America's parks and schools—proving that niche vertical SaaS is still the most profitable game in town.

17
employees
$1.5M
annual revenue
282K
monthly visits
63%
direct traffic

"They don't need VC funding because they own their market—every municipality needs recreation software, and CommunityPass built the most comprehensive solution."

The Municipal Fortress Strategy

CommunityPass isn't chasing flashy growth metrics. Their 63% direct traffic proves they've built an institutional moat. When you see searches for 'wwp community pass' (480 monthly) or 'community pass midland park' (290 monthly), you're seeing captive users locked into long-term municipal contracts. This isn't viral growth—it's sticky retention.

The 17-Person Revenue Engine

At $1.5M revenue with 17 employees, CommunityPass generates ~$88K per employee. That's not hypergrowth, but it's sustainable profitability. Compare this to VC-backed competitors burning cash for market share. CommunityPass's model is simple: own the mid-market municipal space, deliver reliable software, and let word-of-mouth do the rest.

Their tech stack reveals a pragmatic approach: jQuery, Bootstrap, and Tailwind CSS. No fancy React frameworks or bleeding-edge tech—just reliable, maintainable code that works. They're not building for Silicon Valley engineers; they're building for park district directors who need software that works every time.

  • 165,380 backlinks suggest strong domain authority built over years
  • 10% organic traffic is low, but their 63% direct traffic shows institutional lock-in
  • Top keywords are hyper-local ('ridgewood baseball', 'midland park')—indicating deep community penetration
  • No VC funding = no pressure for unsustainable growth
No social media presence
Dominant direct traffic (63%)
No Trustpilot reviews
Sticky municipal contracts
Minimal organic search strategy
Sustainable unit economics
Outdated tech stack (jQuery, Bootstrap)
Deep vertical expertise

The Unsexy SaaS Playbook Works

CommunityPass proves that dominating a boring vertical with reliable software and institutional relationships beats chasing VC funding every time.

What tech stack does Capturepoint use?

45 detected
Video1
Security1
Cloud & Hosting1
Marketing Automation1
Performance1
Web Standards1
UI Libraries1
Tracking & Analytics22
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
F
Facebook Pixel
F
Facebook Pixel
L
LinkedIn Insight Tag
H
HubSpot
G
Google APIs
C
Cloudflare
G
Google Tag Manager
H
HubSpot
J
jsDelivr
F
Facebook Pixel
L
LinkedIn Insight Tag
T
Tracking Pixel
A
Analytics Service
L
LinkedIn
G
Google Static
F
Facebook
G
Google Analytics
G
Google AdSense

How much traffic does Capturepoint get?

Traffic & Engagement

253.5K
Monthly Visits
+27.8%
7.1
Pages/Visit
6:38
Avg. Duration
29%
Bounce Rate
Monthly Traffic Trend-24%
334.5K
Oct 2025
Oct
198.3K
Nov 2025
Nov
253.5K
Dec 2025
Dec

Rankings

#150,481
Global Rank
#35,947
United States Rank
Education
Category

Backlinks & Authority

165.4K
Backlinks
1.8K
Ref. Domains
31
Authority Score
Low
Penalty Risk
Backlinks Trend+49%
110.8K
Jul 2025
Jul
149.1K
Aug 2025
Aug
151.6K
Sep 2025
Sep
153.3K
Oct 2025
Oct
151.4K
Nov 2025
Nov
165.4K
Dec 2025
Dec

Search Traffic

Organic
2.1K

Top Organic Keywords

#1community pass admin
2,400 vol28.2%
#1ridgewood community pass
590 vol6.9%
#2community pass
5,400 vol6.6%
#1admin community pass
480 vol5.6%
#1community pass admin login
390 vol4.5%

Where is Capturepoint's audience located?

🇺🇸United States98.2%
🇨🇦Canada1.1%
🇸🇻Sv0.3%
🇵🇭Philippines0.2%
🇩🇪Germany0.1%

Device Distribution

Desktop46.8%
Mobile53.2%

What keywords does Capturepoint rank for?

5 keywords
1wwp community pass480 vol
2community pass admin290 vol
3community pass midland park290 vol
4ridgewood baseball430 vol
5ridgewood baseball community pass230 vol

How is Capturepoint's SEO?

Open Graph Image

OG Image preview
og:image

https://www.communitypass.net/hubfs/CommunityPass/CommunityPass/Images/Gradient_gray_computer.png

Meta Tags

title59 chars

CommunityPass: Your Recreation & School Management Software

description135 chars

Learn about CommunityPass one of America’s most comprehensive providers of recreation management and school program management software

languageEN

H1 Tags

h1The Complete Recreation & School Management Cloud Software

Schema Types

VideoObjectOrganization

Who works at Capturepoint?

Loading leads...

What do customers think of Capturepoint?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Capturepoint

What is Capturepoint's Revenue?
Capturepoint generates approximately $2M in annual revenue. With 17 employees, that's $87,000 per employee.
What does Capturepoint do?
Learn about CommunityPass one of America’s most comprehensive providers of recreation management and school program management software
How fast is Capturepoint growing?
Capturepoint has grown by 27.8% in the last 6 months according to traffic data. employee count has changed by 6% year over year.
How do people interact with Capturepoint?
When visiting Capturepoint, visitors view an average of 7.1 pages per visit, and spend around 6:38 on the site, and the bounce rate is 28.9%.
How do people find Capturepoint?
251.4K people (99%) visit Capturepoint directly. 2.1K (1%) find them through organic search.
Who uses Capturepoint?
Capturepoint's top market is United States with 248.9K visitors (98.2%). Canada is 2nd with 2.7K (1.1%). El Salvador is 3rd with 630 (0.3%).
What technologies does Capturepoint use?
Capturepoint uses 23 technologies across their website including Video, Fonts, Security. Key technologies include Vidyard, Font Awesome, Google Fonts, reCAPTCHA.
Who are Capturepoint's competitors?
Capturepoint's main competitors include Hu-manity.co, Internet Creations, Intuitive Technology Partners, INVIDI Technologies, Eateam. These companies operate in similar markets and compete for the same customer base.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

How to contact Capturepoint?

What are Capturepoint's key pages?

Export capturepoint.com Data

Download the complete tech stack, analytics, leads, and company data for capturepoint.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About capturepoint.com

Learn about CommunityPass one of America’s most comprehensive providers of recreation management and school program management software

Company Overview

capturepoint.com
Website
sports
Industry
#111,002
Global Rank
282.8K
Monthly Visitors
23
Technologies

capturepoint.com Key Pages

Contact capturepoint.com

Technology Stack

capturepoint.com uses 23 technologies across their website including Vidyard, Font Awesome, Google Fonts, reCAPTCHA, and more.

Video

Vidyard

Fonts

Font Awesome, Google Fonts

Security

reCAPTCHA

CMS

Contentful

CDN

cdnjs, unpkg, jsDelivr

Cloud & Hosting

Cloudflare

Traffic & Audience

282.8K
Monthly Visits
32%
Bounce Rate
7.2
Pages/Visit
3:54
Avg. Duration

capturepoint.com receives approximately 282.8K monthly visitors and ranks #111,002 globally. The website has a bounce rate of 32% with visitors viewing an average of 7.2 pages per visit. Users spend an average of 3:54 on the site.

The majority of capturepoint.com's traffic comes from .

Frequently Asked Questions

What is capturepoint.com?
Learn about CommunityPass one of America’s most comprehensive providers of recreation management and school program management software
How much does capturepoint.com cost?
You can view capturepoint.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does capturepoint.com use?
capturepoint.com uses 23 technologies including Vidyard, Font Awesome, Google Fonts, and 17 more. View the full tech stack analysis above.
How popular is capturepoint.com?
capturepoint.com receives approximately 282.8K monthly visitors and ranks #111,002 globally. Traffic is growing by 10.3% month-over-month.

Related Searches

capturepoint.com pricingcapturepoint.com reviewscapturepoint.com alternativescapturepoint.com logincapturepoint.com careerswhat is capturepoint.comcapturepoint.com tech stackcapturepoint.com contactcapturepoint.com vs competitorscapturepoint.com featureshow to use capturepoint.comcapturepoint.com integrations

This page provides publicly available information about capturepoint.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit capturepoint.com directly at https://capturepoint.com.