In a market obsessed with disruptive innovation, CareScout quietly built the essential infrastructure for dignified aging. With 231 employees and $68.6M in revenue, this isn't another health tech startup—it's the connective tissue between Genworth's insurance capital and the families who need care.

"CareScout isn't selling software—it's selling peace of mind, one family at a time."

The tech stack tells a story of pragmatism over flash: Next.js for performance, Tailwind and Bootstrap for rapid iteration, Swiper for accessibility. No exotic frameworks, no unnecessary complexity. They're optimizing for reliability and speed, not for impressing Silicon Valley. The presence of Crazy Egg and Facebook Pixel suggests they're still refining conversion paths—likely because their acquisition isn't driven by marketing but by partnership handoffs.

• Built for the long game: 231 employees suggests a team that's scaled deliberately, not burned through venture capital
• Revenue without VC: $68.6M means they've been profitable or self-sustaining for years
• The 'Cost of Care Survey' brand: 190 monthly searches for their proprietary data indicates industry authority
• Direct traffic dominance: 57% direct means brand recognition among those who matter—families in crisis