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The Review Engine That Runs in Silence
A $500K bootstrapped tool with 84K monthly visits and 79% direct traffic—what's the secret?
In a world obsessed with viral growth, chekkit.io proves that the most powerful businesses often run in the background. With 84,000 monthly visitors and a staggering 79% of them arriving directly, this isn't a marketing play—it's a utility.
"When 79% of traffic comes directly, you're not a startup—you're a habit."
The Silent Utility Play
Chekkit's traffic profile is a masterclass in product-market fit. With only 16% from organic search and 79% direct, they've built a tool that local businesses don't discover—they rely on. This isn't SEO-driven growth; it's retention-driven dominance. The 84K monthly visits suggest a sticky product where users return not because of content marketing, but because it's embedded in their daily workflow.
The Bootstrap Paradox
With just 7 employees and $500K in revenue, chekkit achieves $71K in revenue per employee—a remarkable efficiency for a B2B SaaS. Yet their keyword strategy reveals something deeper: they rank for 'gmb post image size' (3.8K volume) and 'google review image' (1K volume), positioning themselves as problem-solvers rather than product-pushers. This is how you build a $500K engine without burning cash on ads.
The tech stack tells a story of pragmatism over trend-chasing. jQuery and Bootstrap—often dismissed as legacy—are paired with modern tools like Tailwind and Cloudflare. This isn't a team chasing shiny objects; it's a team building for reliability. Their 3.3/5 Trustpilot rating from a single review is a red flag that demands attention—growth without social proof is a house of cards.
- Direct traffic dominance suggests a product that's become a daily habit
- Keyword strategy focuses on solving specific pain points (GMB image sizes, review management)
- Bootstrapped efficiency: $71K revenue per employee
- Tech stack prioritizes stability over hype
- Minimal social proof—only 1 Trustpilot review raises credibility questions
The Anti-Growth Startup
Chekkit proves that in B2B SaaS, retention beats reach, and utility beats virality every time.
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Chekkit | All-in-one Reviews, Messenger, and Lead Inbox
Chekkit's review management gets your business hundreds of new authentic reviews, Messenger manages your messaging across the web, and Webchat fills your inbox with new leads. We build tools for modern local businesses.
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Chekkit
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Reviews (1)
I'd Skippit Over Chekkit
My 20-year-old tour business had rather strong success with their competitor SWELL but when seeing an advertised promotion from Chekkit, for about half the monthly price, and pitched to me as a product with the same functions by the sales department, I jumped at the chance. And that's where the discombobulation began and am now 4-5 months in with not much to show for it. In fact, am receiving more STOP messages than reviews. My gut tells me that they thought working with tour businesses was the way to go while aiming for big companies at premium prices. I can respect that but the promises and feel-good, even enthusiastic, customer service, can't seemingly match the end result. And it's a mystery. I'm told they're looking into it and they'll get back to me on inquiries of both functionality and finance, but unless I come back around to them with VERY fair reminders, it's fairly dead air. I left a message for the CEO and it's been 3 days without any kind of return call or email. I have been left holding an empty bag and a false bill of goods. I'll be going back to SWELL and wishing Chekkit well but think they've got more fine tuning to do andhope they can get it together honestly.
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About chekkit.io
Chekkit's review management gets your business hundreds of new authentic reviews, Messenger manages your messaging across the web, and Webchat fills your inbox with new leads. We build tools for modern local businesses.
Company Overview
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Technology Stack
chekkit.io uses 18 technologies across their website including Adobe Fonts, Google Fonts, Okta, HSTS, and more.
Fonts
Adobe Fonts, Google Fonts
Authentication
Okta
Security
HSTS
CMS
Webflow
CDN
cdnjs, jsDelivr
Cloud & Hosting
Amazon Web Services, AWS CloudFront, Cloudflare
Traffic & Audience
chekkit.io receives approximately 83.9K monthly visitors and ranks #320,813 globally. The website has a bounce rate of 39% with visitors viewing an average of 8.0 pages per visit. Users spend an average of 4:35 on the site.
The majority of chekkit.io's traffic comes from undefined, undefined, .
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This page provides publicly available information about chekkit.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit chekkit.io directly at https://chekkit.io.