cityswift.com
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CitySwift: Optimizing Public Transport
A deep dive into the data-driven platform powering urban mobility networks.
CitySwift isn't just another SaaS platform; it's the nervous system for public transport networks. By leveraging granular data, they transform chaotic urban mobility into optimized, reliable services that actually move people.
"They aren't just tracking buses; they are predicting the future of urban flow."
The Leadership Team
Led by CEO Brian O'Rourke, the team includes seasoned operators like Alan Farrelly and specialists like Matthew Doodes. Their collective focus isn't on hype, but on the hard math of logistics—turning raw data into actionable business intelligence.
Traffic & SEO Strategy
With 8,677 monthly visits, their traffic profile is lean but highly targeted. The dominance of 'TFGM' and 'NXWM' keywords reveals a strategy deeply embedded with specific transit authorities, rather than chasing broad, generic search volume.
In a market saturated with consumer-facing transit apps, CitySwift pivots to the B2B and B2G sector. They sell reliability. The platform's stack, utilizing jQuery, Tailwind, and Vite, suggests a pragmatic approach—building robust, functional tools over flashy, resource-heavy interfaces.
- Deep integration with specific transport networks (TFGM, NXWM)
- Focus on business intelligence and forecasting over simple tracking
- Lean operational model with $9.5M revenue and 73 employees
The Verdict: A Quiet Giant
CitySwift proves that infrastructure startups don't need to be loud to be profitable. They are the invisible engine behind the scenes.
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CitySwift: Public Transport Performance Optimisation Platform
CitySwift’s industry-leading public transport performance optimisation platform delivers business intelligence, recommendations and forecasting to improve public transport network performance, service reliability and passenger experience.
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About cityswift.com
CitySwift’s industry-leading public transport performance optimisation platform delivers business intelligence, recommendations and forecasting to improve public transport network performance, service reliability and passenger experience.
Company Overview
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Technology Stack
cityswift.com uses 20 technologies across their website including Adobe Fonts, HSTS, Contentful, Webflow, and more.
Fonts
Adobe Fonts
Security
HSTS
CMS
Contentful, Webflow
CDN
unpkg, jsDelivr
Cloud & Hosting
AWS CloudFront
Marketing Automation
HubSpot
Traffic & Audience
cityswift.com receives approximately 8.7K monthly visitors and ranks #2,032,732 globally. The website has a bounce rate of 40% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 0:09 on the site.
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