clearbit.com
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Clearbit: The AI-Powered HubSpot Native
How 133 people built a $18.6M revenue machine by owning the CRM data layer
In the crowded world of B2B data, Clearbit didn't just play the game—they changed the rules by becoming HubSpot's native intelligence layer. Now powered by AI, they're not just selling data; they're selling actionable intent.
"Clearbit stopped being a data provider and became HubSpot's nervous system—routing, scoring, and revealing intent in real-time."
The HubSpot Native Advantage
With 46% of traffic coming direct, Clearbit has achieved what most data companies fail at: brand recognition. Their secret? Deep HubSpot integration. They're not just an API call away; they're embedded in the CRM workflows of thousands of sales teams. The 2,160 monthly searches for 'clearbit connect' prove they've solved the friction problem.
The AI Reinvestment Story
Despite only $17M in total funding, Clearbit has reinvented itself with AI while maintaining a lean 133-person team. Their $18.6M revenue on that headcount suggests ~$140K ARR per employee—exceptional efficiency for a data company. The 15.5M backlinks (a massive SEO moat) show they've been building authority since the early days of the data enrichment space.
What's striking is their keyword strategy: 38,490 monthly searches for 'clearbit' alone dwarf competitors. They own their brand term, but more importantly, they own the intent around 'clearbit api' and 'clearbit reveal'—their core products. This isn't accidental; it's the result of becoming the default vocabulary in the sales tech stack.
- First-mover in HubSpot native data integration (not just an API)
- AI-powered intent scoring replaces static data dumps
- 15.5M backlinks create an unassailable SEO moat
- 46% direct traffic proves category ownership
The Silent Category King
Clearbit proved you don't need massive funding or headcount to own a critical layer in the modern sales stack. They're the data plumbing that makes HubSpot actually work.
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Clearbit has joined HubSpot
Now reinvented with Artificial Intelligence—Clearbit is the first HubSpot Native Data Provider. Enrich your records, score, route, and reveal buying intent from your visitors.
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Reviews (2)
Not a great experience
Not a great experience extremely expensive and all the do is tell you that someone from Apple was visiting your site...what can i do with that they have thousands of employees in the bay area, not satisfied.
Does Not Respect Privacy
Impossible to visit their website to learn about their products. The first thing someone in the UK or EU sees is 'advertising preferences'. I select NO to all available categories and next see a single page that tells me nothing. How do I consider signing up without reading about their offering? Since when did data gathering matter more than sales and how on earth is blocking an entire website going to help you close sales? Frustrated B2B prospect. You lost my trust instantly.
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About clearbit.com
Now reinvented with Artificial Intelligence—Clearbit is the first HubSpot Native Data Provider. Enrich your records, score, route, and reveal buying intent from your visitors.
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Technology Stack
clearbit.com uses 15 technologies across their website including HSTS, Sentry, Customer.io, and more.
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HSTS
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Sentry
Email Marketing
Customer.io
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag, Facebook Pixel
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Segment, Google Tag Manager, Google Analytics
Traffic & Audience
clearbit.com receives approximately 202.3K monthly visitors and ranks #222,386 globally. The website has a bounce rate of 48% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:48 on the site.
The majority of clearbit.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about clearbit.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit clearbit.com directly at https://clearbit.com.