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clearly.ca
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clearly.ca

17 technologies
VerifiedVisit1.1M/mo$31M19317 Tech23 Leads
Deep Dive

Clearly.ca: The Canadian Eye Care Juggernaut

How 193 employees generate $30M+ revenue and 1M+ monthly visits in a crowded market

While Warby Parker grabbed US headlines, Clearly.ca quietly built a Canadian vision empire with 1M+ monthly visitors and 61K+ reviews. This is the story of a bootstrapped legacy player that outmaneuvered giants by owning the logistics game.

1.09M
Monthly Visits
$30.8M
Annual Revenue
193
Employees
4.4/5
Trustpilot (61K+)

"Clearly proves you don't need 500 employees to dominate a market—you need 193 who execute flawlessly."

The Traffic Moat

With 53% organic search traffic and 41% direct traffic, Clearly has achieved what most DTC brands dream of: brand recognition that bypasses paid ads. Ranking for 'glasses' (174K monthly searches) and 'blue light glasses' (111K searches) isn't luck—it's a decade of SEO mastery. They're not buying attention; they're earning it.

The 193-Person Powerhouse

At 193 employees generating $30.8M, that's $159K revenue per employee—leaner than most SaaS companies. Their leadership team is hyper-focused: Tim Desmond on Technical Support, Julie Wojciechowski on Fulfillment, Pasha Bayat on Operations. This isn't a bloated org; it's a precision instrument. Every hire serves the machine.

The tech stack tells the story of a modern, performance-obsessed operation. They're running Vite for speed, PWA for mobile dominance, and lazy loading for conversion optimization. Clearly isn't a legacy retailer duct-taping e-commerce—they're a tech company that happens to sell glasses.

  • Brand moat: 50K+ monthly searches for 'clearly' alone
  • Trust engine: 61K Trustpilot reviews (4.4/5) = social proof at scale
  • Traffic diversification: 53% organic vs 41% direct = resilience
  • Canadian dominance: 91% traffic from home market
No VC funding rounds to brag about
Profitable $30M+ revenue business
No celebrity endorsement deals
61K+ authentic customer reviews
No 'Unicorn' valuation headlines
1M+ monthly visitors without ad dependency

The Quiet Giant

While startups chase hype, Clearly chases margins. 193 people. $30M revenue. 1M+ visitors. This is what B2C2C looks like when you skip the PR and build the machine.

What tech stack does Clearly use?

21 detected
Error Tracking1
Cloud & Hosting1
Scheduling1
Reviews1
E-commerce & Payments1
Tag Managers1
Web Standards1
Build Tools1
JavaScript Libraries2
Frontend Frameworks1
Tracking & Analytics4
G
Google Analytics
S
Sentry
G
Google APIs
N
New Relic

How much traffic does Clearly get?

Traffic & Engagement

632.5K
Monthly Visits
-7.6%
4.2
Pages/Visit
7:49
Avg. Duration
55%
Bounce Rate
Monthly Traffic Trend+18%
534.5K
Oct 2025
Oct
684.4K
Nov 2025
Nov
632.5K
Dec 2025
Dec

Rankings

#71,699
Global Rank
#1,805
Canada Rank
Retail
Category

Backlinks & Authority

155.6K
Backlinks
6.3K
Ref. Domains
49
Authority Score
Low
Penalty Risk
Backlinks Trend+7%
145.6K
Jul 2025
Jul
147.1K
Aug 2025
Aug
151.3K
Sep 2025
Sep
158.0K
Oct 2025
Oct
160.6K
Nov 2025
Nov
155.6K
Dec 2025
Dec

Search Traffic

Organic
241.7K
Paid
16.0K

Top Organic Keywords

#1clearly
60,500 vol22.8%
#1clearly contacts
27,100 vol10.2%
#1clearly canada
9,900 vol3.7%
#1clearly glasses
8,100 vol3.0%
#1contact lenses
14,800 vol1.7%

Where is Clearly's audience located?

🇨🇦Canada91.4%
🇬🇧United Kingdom4.3%
🇺🇸United States2.5%
🇵🇭Philippines0.3%
🇸🇬Singapore0.2%

Device Distribution

Desktop32.6%
Mobile67.4%

What keywords does Clearly rank for?

5 keywords
1clearly50.8K vol$1.03
2clearly contacts13.4K vol$1.10
3clearly glasses3.7K vol$1.10
4glasses174.2K vol$1.81
5blue light glasses111.6K vol$1.03

How is Clearly's SEO?

Meta Tags

title29 chars

Clearly Official Store Canada

description140 chars

Buy glasses, sunglasses and contact lenses online at Clearly. Unbeatable prices, a wide selection of top brands’ frames and lenses. Shop now

languageEN-CA

What is Clearly's revenue?

$31M
Annual Revenue
193
-26%
Employees
$160K
Revenue/Employee
Vancouver, CAN
Headquarters

Who works at Clearly?

Loading leads...

What do customers think of Clearly?

Clearly

Clearly

4.4
61,657 reviews
✓ Claimed

Categories

Sunglasses Store#2Glasses Store#2Contact Lenses Supplier#2Eye Care Center#4

Activity & Engagement

Reply Rate
100%
Avg. Reply Time
0.0 days
Claimed Date
10/25/2019

Contact Information

Address:
401 W Georgia St
Vancouver, CA

Reviews (20)

Filter by rating:
William Mitchell
1/21/2026
🇨🇦 Canada1 reviewsInvitationLinkApiVerified
Experience date: 1/20/2026
Quality product line

Quality product line, exactly as advertized, fairly priced, well packaged, and promptly shipped.....a great deal, Thanks!!!

Anastasia Efimov
1/20/2026
🇨🇦 Canada1 reviewsBasicLinkVerified
Experience date: 1/20/2026
Been using clearly to order lenses for years! They never disappoint

Been using clearly to order lenses for many years and they never disappoint! Always deals and discounts

Company Response1/20/2026

Hi Anastasia, we're happy to hear that you've had consistently positive experiences ordering lenses from us over the years! We appreciate your continued support and value your feedback! - MD

BMac
1/20/2026
🇨🇦 Canada1 reviewsInvitationLinkApiVerified
Experience date: 1/20/2026
Fast

Fast, affordable, inexpensive

Company Response1/20/2026

Hi Barbara, we’re glad you found our service fast and affordable. Thanks for your feedback! - MD

Joe Hipski
1/20/2026
🇨🇦 Canada3 reviewsInvitationLinkApiVerified2 reviews on this domain
Experience date: 1/20/2026
Fast shipping but a bit expensive

Fast shipping but a bit expensive. Used to be free and I’d get me lenses in a day or two, now there’s a charge. Overall good experience though.

Company Response1/20/2026

Hi Joe, we appreciate your feedback and are glad you had a good experience. We acknowledge the shipping charge change and its impact on delivery time. Thank you! - MD

Ashley Borgford
1/20/2026
🇨🇦 Canada1 reviewsInvitationLinkApiVerified
Experience date: 1/20/2026
They fit perfectly love the price and…

They fit perfectly love the price and that I can do all on the computer arrived before the set date it said it it would

Company Response1/20/2026

We're happy to hear that the product fits perfectly and that you love the price! We're also glad the order arrived early and that you found the online process convenient. Thanks for your feedback. -AQ

Frequently Asked Questions about Clearly

What is Clearly's Revenue?
Clearly generates approximately $31M in annual revenue. With 193 employees, that's $159,500 per employee.
What does Clearly do?
Buy glasses, sunglasses and contact lenses online at Clearly. Unbeatable prices, a wide selection of top brands’ frames and lenses. Shop now
How fast is Clearly growing?
Clearly has declined by 7.6% in the last 6 months according to traffic data. employee count has changed by -26% year over year.
How do people interact with Clearly?
When visiting Clearly, visitors view an average of 4.2 pages per visit, and spend around 7:49 on the site, and the bounce rate is 54.5%.
How do people find Clearly?
374.9K people (59%) visit Clearly directly. 241.7K (38%) find them through organic search. 16.0K (3%) come through paid advertising.
Who uses Clearly?
Clearly's top market is Canada with 578.1K visitors (91.4%). United Kingdom is 2nd with 27.1K (4.3%). United States is 3rd with 16.1K (2.5%).
What technologies does Clearly use?
Clearly uses 17 technologies across their website including Error Tracking, Cloud & Hosting, Scheduling. Key technologies include Sentry, Amazon S3, Cal.com.
Who are Clearly's competitors?
Clearly's main competitors include Obviously, LensCrafters, CLEAR. These companies operate in similar markets and compete for the same customer base.
What do customers think of Clearly?
Clearly has a Trustpilot score of 4.4 out of 5 (4 stars) based on 61,657 customer reviews.

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What are Clearly's key pages?

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About clearly.ca

Buy glasses, sunglasses and contact lenses online at Clearly. Unbeatable prices, a wide selection of top brands’ frames and lenses. Shop now

Company Overview

clearly.ca
Website
health
Industry
#34,584
Global Rank
1.1M
Monthly Visitors
17
Technologies
23+
Employees

clearly.ca Key Pages

Technology Stack

clearly.ca uses 17 technologies across their website including Sentry, Amazon S3, Cal.com, and more.

Error Tracking

Sentry

Cloud & Hosting

Amazon S3

Scheduling

Cal.com

Reviews

Trustpilot

E-commerce & Payments

Klarna

Tag Managers

Tealium

Traffic & Audience

1.1M
Monthly Visits
36%
Bounce Rate
7.0
Pages/Visit
3:59
Avg. Duration

clearly.ca receives approximately 1.1M monthly visitors and ranks #34,584 globally. The website has a bounce rate of 36% with visitors viewing an average of 7.0 pages per visit. Users spend an average of 3:59 on the site.

The majority of clearly.ca's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is clearly.ca?
Buy glasses, sunglasses and contact lenses online at Clearly. Unbeatable prices, a wide selection of top brands’ frames and lenses. Shop now
What technologies does clearly.ca use?
clearly.ca uses 17 technologies including Sentry, Amazon S3, and 11 more. View the full tech stack analysis above.
How do I contact clearly.ca?
You can contact clearly.ca via email at [email protected] or through their contact page.
What are clearly.ca's social media accounts?
clearly.ca is active on tiktok, twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is clearly.ca?
clearly.ca receives approximately 1.1M monthly visitors and ranks #34,584 globally. Traffic is declining by 11.3% month-over-month.

Related Searches

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This page provides publicly available information about clearly.ca. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit clearly.ca directly at https://clearly.ca.