clinicient.com
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Clinicient: The Silent Giant of PT Tech
A $9M revenue, 72-employee powerhouse that owns the physical therapy back-office.
While the health tech world chases the next AI diagnostic unicorn, a quiet giant is dominating the unglamorous, high-stakes world of physical therapy operations. Clinicient isn't just another EMR; it's the operating system for thousands of rehabilitation clinics.
"High revenue per employee and 78% direct traffic suggest a product so sticky, users don't need to search for it—they live in it."
The Efficiency Playbook
With $9.1M in revenue spread across just 72 employees, Clinicient boasts a revenue-per-employee (RPE) of roughly $126,000. This is a lean, efficient machine. Unlike many SaaS companies burning cash on customer acquisition, Clinicient's 78% direct traffic implies massive brand equity and user lock-in. They aren't buying leads; they are the default choice.
Niche Dominance
Their keyword strategy reveals their secret weapon: they don't just sell software; they sell compliance. Ranking for terms like '8 minute rule physical therapy' (1,490 monthly searches) and 'kx modifier' (710 monthly searches) positions them as educators first. They capture the specific, high-intent queries that keep PT owners awake at night.
- The '8 Minute Rule' is their SEO moat: They own the billing conversation.
- Direct traffic dominance (78%) signals an entrenched user base.
- Lean operations: $126k revenue per employee is impressive for healthcare SaaS.
The tech stack—jQuery, Bootstrap, Tailwind—suggests a mature, functional interface rather than a flashy, bleeding-edge frontend. This isn't a product built for VC demos; it's built for clinicians in scrubs who need reliability over aesthetics. The acquisition of Keet Health (noted by VP Holly Taylor) hints at a strategy expanding from back-office billing to patient engagement and front-desk workflows.
The Boring Billion-Dollar Play
Clinicient proves that in healthcare SaaS, owning the unsexy administrative layer is more valuable than chasing the latest clinical trend.
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Clinicient: EMR & Therapy Software for PT, OT, SLP
Clinicient’s Insight Platform streamlines operations and improves outcomes for PT, OT, and SLP organizations of all sizes.
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About clinicient.com
Clinicient’s Insight Platform streamlines operations and improves outcomes for PT, OT, and SLP organizations of all sizes.
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Technology Stack
clinicient.com uses 22 technologies across their website including AccessiBe, Google Maps, PHP, and more.
Accessibility
AccessiBe
Maps
Google Maps
Programming Languages
PHP
CMS
Contentful, WordPress
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
clinicient.com receives approximately 329.6K monthly visitors and ranks #139,201 globally. The website has a bounce rate of 6% with visitors viewing an average of 10.2 pages per visit. Users spend an average of 22:13 on the site.
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