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The Zero-Visit Paradox
A $0.7M company with invisible traffic, powered by enterprise tech
Coedition.com presents a fascinating contradiction: a $700k revenue business with literally zero recorded monthly visits. This isn't a failure—it's a strategic ghost, operating entirely off the grid of traditional digital analytics.
"The most sophisticated e-commerce stack in the world means nothing if no one visits your site."
The Tech Stack Illusion
Coedition's tech stack reads like a Fortune 500 wishlist: jQuery, Slick, Bootstrap, Ant Design, Google Analytics, GTM, New Relic, Zendesk, and Cloudflare. This is overkill for a 6-person team—these tools are designed for scale, not survival. The question isn't what they're using, but why they're using enterprise-grade infrastructure for a business with zero discoverable traffic. Either they're hiding massive scale, or they're paying for tools they'll never use.
The Invisible Growth Engine
With zero organic keywords, zero backlinks, and zero global rank, Coedition operates entirely outside SEO. Their traffic sources are a black hole: no organic, no direct, no referral. This suggests a business model that doesn't rely on web discovery—likely B2B wholesale, private marketplace, or offline-first retail partnerships. The $700k revenue isn't coming from Google; it's coming from relationships and contracts invisible to digital analytics.
The domain's social profiles point to City Chic USA, suggesting Coedition may be a brand extension or subsidiary of a larger plus-size fashion empire. This explains the enterprise tech stack and the revenue scale—Coedition isn't a standalone startup, it's a strategic brand play operating within a corporate portfolio.
- Zero digital footprint = zero customer acquisition costs
- Enterprise tech stack suggests corporate backing, not bootstrapping
- Revenue per employee: $116k—healthy for a small operation
- Brand likely operates through wholesale channels, not DTC
The Anti-Startup Playbook
Coedition proves that revenue doesn't require traffic, and scale doesn't require visibility. It's a lesson in building quietly profitable businesses in plain sight.
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About coedition.com
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coedition.com Social Media
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Technology Stack
coedition.com uses 19 technologies across their website including AccessiBe, Google Fonts, AWS CloudFront, Cloudflare, and more.
Accessibility
AccessiBe
Fonts
Google Fonts
Cloud & Hosting
AWS CloudFront, Cloudflare
Privacy & Consent
TrustArc
Advertising
Microsoft Ads
Customer Support
Zendesk
Traffic & Audience
coedition.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about coedition.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit coedition.com directly at https://coedition.com.