9:41
coeli.se
Screenshot of coeli.se
coeli.se favicon

coeli.se

16 technologies
VerifiedGrowingVisit24.4K/mo$60M23916 Tech25 Leads
Deep Dive

Coeli: Sweden's Quiet Financial Powerhouse

A 239-employee, $60M revenue fintech hiding in plain sight

While Silicon Valley chases AI unicorns, a Swedish financial firm quietly commands $59.7M in revenue with 239 employees—and almost no one is talking about them. Coeli isn't just another fintech; it's a structural anomaly in the Nordic market.

$59.7M
annual revenue
239
employees
30%
organic search traffic
38%
direct traffic

"Coeli isn't building a fintech app—they're building an entire financial ecosystem for Swedish wealth."

The Growth Paradox

With 24,361 monthly visits and a global rank of #1,056,413, Coeli's digital footprint seems modest. But this is deceptive. Their 38% direct traffic rate—nearly double the industry average—signals a powerful brand moat. Customers aren't discovering them; they're seeking them out. The 30% organic search traffic suggests they're winning on intent-based queries, not broad awareness plays.

The Silent Giant Strategy

Coeli operates in the shadows of Swedish finance. Their top keyword? 'Coeli' itself (1,020 monthly searches)—a brand-first dominance pattern. Secondary keywords like 'coeli sparkonto logga in' (380 searches) reveal they're not just acquiring customers; they're managing existing wealth. This is infrastructure, not acquisition.

The tech stack tells a story of pragmatic modernization: jQuery alongside Vite, Bootstrap mixed with Tailwind CSS. This isn't a startup building for scale; it's a legacy player modernizing incrementally. The presence of PWA technology suggests they're betting on web-first financial services, not mobile-native apps—a deliberate choice for desktop-heavy wealth management workflows.

  • 38% direct traffic rate (industry average: 20-25%)
  • 30% organic search on branded terms
  • Trustpilot rating: 3.2/5 (only 3 reviews—minimal social proof)
  • Top countries: 97.1% 'undefined' (likely Sweden-only focus)
No mobile-first strategy
High direct traffic (brand strength)
Minimal social proof (3 Trustpilot reviews)
Strong revenue per employee (~$250K)
Opaque global rank (#1M+)
Sustainability leadership (Chief Sustainability Officer)
No public funding rounds
Niche dominance in Swedish market

The Swedish Fortress

Coeli isn't scaling globally—they're owning Sweden. And at $60M revenue, it's working.

What tech stack does Coeli use?

22 detected
Security1
Programming Languages1
Privacy & Consent1
Performance1
Web Standards2
Build Tools1
JavaScript Libraries3
Frontend Frameworks1
Tracking & Analytics6
G
Google Tag Manager
G
Google Tag Manager
G
Google APIs
T
Tracking Pixel
G
Google Static
G
Google Analytics

How much traffic does Coeli get?

Traffic & Engagement

24.4K
Monthly Visits
2.2
Pages/Visit
0:45
Avg. Duration
65%
Bounce Rate
Monthly Traffic Trend-9%
26.7K
Oct 2025
Oct
20.6K
Nov 2025
Nov
24.4K
Dec 2025
Dec

Traffic Sources

Search
30%
Direct
38%
Social
24%
Referrals
7%
Email
0%
Paid
1%

Where is Coeli's audience located?

🌍97.1%
🌍2.9%

What keywords does Coeli rank for?

5 keywords
1coeli1.0K vol$1.68
2coeli sparkonto logga in380 vol
3coeli finans120 vol
4coeli vd110 vol
5utdelningsutrymme datum stiftelseurkund130 vol

How is Coeli's SEO?

Open Graph Image

OG Image preview
og:image

https://coeli.se/wp-content/uploads/2023/06/coeli-centurio.jpg

Meta Tags

title42 chars

Coeli – Din Partner För Ekonomisk Tillväxt

description130 chars

Upptäck Coeli finansiella tjänster och få expertrådgivning för att optimera din ekonomi. Maximera din ekonomiska tillväxt med oss.

languageEN

H1 Tags

h1Ett hem för värdeskapande

Schema Types

Unknown

Who works at Coeli?

Loading leads...

What do customers think of Coeli?

coeli.se

coeli.se

3.2
3 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
SE

Reviews (3)

Filter by rating:
Mats
12/8/2025
🇸🇪 Sweden15 reviewsOrganicUnverified
Experience date: 12/8/2025
Är sparkund

Är sparkund + sparräntan är bland det bättre. - Om du gör en insättning före kl 09:00 ser du inte pengarna på kontot förrän dagen efter. Skulle göra ett uttag blev överraskad att det ska ta 7 dagar innan man får sina pengar. Det har man inte varit tydlig med. Har haft många nischbanker men aldrig något sådant som 7 dagar. Standard är samma dag eller vanligast en till två dagar efter uttag på förmiddagen. Däremot har några 30 dagars uppsägning mot att man har lite högre ränta.

👍 2
Pris Matz
1/7/2026
🇸🇪 Sweden7 reviewsOrganicUnverified
Experience date: 1/7/2026
Varför skall ett uttag dröja mer än 1-3…

Varför skall ett uttag dröja mer än 1-3 bankdagar hos Coeli? Detta skall då framgå klart när de gör reklam för sina sparkonton med rörlig ränta. Mycket dåligt tycker jag!

Arkel Marengi
6/18/2025
🇸🇪 Sweden4 reviewsOrganicUnverified
Experience date: 6/18/2025
Det går att nå dem per telefon endast…

Det går att nå dem per telefon endast tisdagar och torsdagar mellan 09.00 och 12.00. Uselt tycker jag. Andra (nisch-)banker som jag använder har inga sådana begränsningar vad jag kan påminna mig.

👍 1

Frequently Asked Questions about Coeli

What is Coeli's Revenue?
Coeli generates approximately $60M in annual revenue. With 239 employees, that's $249,700 per employee.
What does Coeli do?
Upptäck Coeli finansiella tjänster och få expertrådgivning för att optimera din ekonomi. Maximera din ekonomiska tillväxt med oss.
How fast is Coeli growing?
Coeli employee count has changed by 21% year over year.
What technologies does Coeli use?
Coeli uses 16 technologies across their website including Security, Programming Languages, CMS. Key technologies include reCAPTCHA, PHP, WordPress.
Who are Coeli's competitors?
Coeli's main competitors include Coeli, RadCap, Ratos, Nordic Capital, Kinnevik. These companies operate in similar markets and compete for the same customer base.
What do customers think of Coeli?
Coeli has a Trustpilot score of 3.2 out of 5 (3 stars) based on 3 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

How to contact Coeli?

What are Coeli's key pages?

Export coeli.se Data

Download the complete tech stack, analytics, leads, and company data for coeli.se in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About coeli.se

Upptäck Coeli finansiella tjänster och få expertrådgivning för att optimera din ekonomi. Maximera din ekonomiska tillväxt med oss.

Company Overview

coeli.se
Website
finance
Industry
#1,056,413
Global Rank
24.4K
Monthly Visitors
16
Technologies
25+
Employees

coeli.se Key Pages

Contact coeli.se

Technology Stack

coeli.se uses 16 technologies across their website including reCAPTCHA, PHP, WordPress, and more.

Security

reCAPTCHA

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

Cookiebot

Analytics & Marketing

Google Tag Manager, Google Analytics

Performance

Lazy Loading

Traffic & Audience

24.4K
Monthly Visits
65%
Bounce Rate
2.2
Pages/Visit
0:45
Avg. Duration

coeli.se receives approximately 24.4K monthly visitors and ranks #1,056,413 globally. The website has a bounce rate of 65% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:45 on the site.

The majority of coeli.se's traffic comes from undefined, .

Frequently Asked Questions

What is coeli.se?
Upptäck Coeli finansiella tjänster och få expertrådgivning för att optimera din ekonomi. Maximera din ekonomiska tillväxt med oss.
What technologies does coeli.se use?
coeli.se uses 16 technologies including reCAPTCHA, PHP, and 10 more. View the full tech stack analysis above.
How do I contact coeli.se?
You can contact coeli.se via email at [email protected].
What are coeli.se's social media accounts?
coeli.se is active on youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is coeli.se?
coeli.se receives approximately 24.4K monthly visitors and ranks #1,056,413 globally. Traffic is growing by 18.2% month-over-month.

Related Searches

coeli.se pricingcoeli.se reviewscoeli.se alternativescoeli.se logincoeli.se careerswhat is coeli.secoeli.se tech stackcoeli.se contactcoeli.se vs competitorscoeli.se featureshow to use coeli.secoeli.se integrations

This page provides publicly available information about coeli.se. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit coeli.se directly at https://coeli.se.