In a $150B industrial automation market dominated by giants like Siemens and Rockwell, Controllink.com proves that niche dominance beats broad presence. With just 17 employees and $3.6M in revenue, this Ohio-based panel fabricator has cracked the code on Allen-Bradley ecosystem integration—where 65% of their search traffic originates.

"They don't sell automation—they sell certainty. In an industry where downtime costs $260K/hour, Controllink's 'one-stop-shop' model isn't just convenient—it's insurance."

The traffic numbers tell a story of focused intent rather than broad awareness. With only 330 monthly visits but 42% direct traffic, their customers aren't browsing—they're returning. This is a referral-driven business where every installation becomes a reference sale. The 33% organic search traffic suggests they're winning specific, high-intent queries rather than casting wide nets.

• 17-person team with $212K revenue per employee—highly efficient for industrial services
• Full-stack capabilities: engineering → design → programming → fabrication → installation → commissioning
• Social presence on Twitter, Facebook, and LinkedIn suggests active B2B relationship building
• Tech stack reveals modern approach: Tailwind CSS, DaisyUI, Google Analytics—unusual for traditional panel shops