cookly.me
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Cookly: The Airbnb of Cooking Classes
A 12-person team booking 2,800+ classes monthly for $1.8M in revenue
While travel tech giants battle over hotels and flights, Cookly quietly built a 12-person empire connecting hungry travelers with local chefs. They're not selling a meal—they're selling a memory you cook yourself.
"Cookly proves that a lean team with sharp focus can outmaneuver travel giants in a niche they barely notice."
The Experience Economy, Decentralized
Cookly isn't just a booking platform—it's a global network of 2,000+ culinary experiences. Their secret sauce? Hyper-local authenticity. While competitors aggregate, Cookly curates. The result: travelers search for 'Silom Thai Cooking School' (620 monthly searches) and find Cookly, not TripAdvisor.
The 12-Person Powerhouse
With $1.8M in revenue and just 12 employees, Cookly achieves $150K revenue per employee—exceptional for travel tech. Their 47% organic traffic proves SEO is their growth engine, not ad spend. They're not burning capital; they're burning up search rankings.
The data reveals a fascinating pattern: 40.9% of traffic comes from undefined sources (likely direct bookings from repeat users), while 38% is direct. This suggests strong brand loyalty in a market where travelers typically compare across platforms. Cookly isn't just a booking site—it's a destination.
- 19 technologies under the hood (jQuery, Tailwind, PWA) show technical pragmatism over hype
- 4.7/5 Trustpilot rating from 2,824 reviews beats most travel platforms
- Top keywords reveal a hybrid strategy: branded ('cookly') + experience-driven ('catalan cuisine')
The Quiet Giant in Experiential Travel
Cookly proves that in travel tech, depth beats breadth. They own the cooking class niche so completely that when travelers dream of learning pasta in Rome or curry in Bangkok, Cookly is already there—waiting with a apron.
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Cookly - Book Cooking Classes Around the World
Book with Cookly, the #1 platform for cooking classes. Discover authentic local cuisines with 2000+ unique culinary experiences worldwide. Book easily & securely.
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Reviews (20)
We joined the market tour in Mexico…
We joined the market tour in Mexico City today and it was incredible. Cookly customer service and support were excellent when we needed help finding the meeting point. On top of this the guide was fun and friendly and the experience felt truly authentic.
Great cooking school
Great cooking school, I highly recommend it. Went there with my 9 years old son and he loved it
Great fun experience!
Wonderful teacher, nice class baking pastel de nata. Entertaining and enjoyable!
From market to table Amazing food & FUN
From market to table, locally sourced ingredients, produce, met, wine. This was life changing, so fun, the staff was wonderful. We plan on taking a cooking class anytime we travel-amazing experience, Grazi melia!!
really recommend this one!!
It was so nice doing our cooking course on this place. The people were very kind and everything was clear. We really enjoyed it!!! See you next time :)
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About cookly.me
Book with Cookly, the #1 platform for cooking classes. Discover authentic local cuisines with 2000+ unique culinary experiences worldwide. Book easily & securely.
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Technology Stack
cookly.me uses 19 technologies across their website including Font Awesome, Algolia, HSTS, reCAPTCHA, and more.
Fonts
Font Awesome
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Algolia
Security
HSTS, reCAPTCHA
Backend Frameworks
Django
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Google Ads
Traffic & Audience
cookly.me receives approximately 148.7K monthly visitors and ranks #274,643 globally. The website has a bounce rate of 54% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 0:50 on the site.
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