cregg.ie
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CREGG: The Irish Recruitment Titan You've Never Heard Of
67 employees, $7.2M revenue, and a hyper-targeted grip on the Irish market.
While global job boards fight for dominance, CREGG.ie quietly dominates the Irish recruitment landscape with a laser focus that big players can't replicate. They aren't trying to be everything to everyone—they are the local partner in a world of faceless algorithms.
"In recruitment, specificity is currency. CREGG isn't casting a wide net; they are spearfishing in Irish waters."
The Hyper-Local Strategy
CREGG’s traffic data reveals a fascinating insularity. With 100% of traffic originating from 'undefined' (likely Ireland), they have zero interest in global reach. This isn't a bug; it's the feature. They own the Shannon and Limerick corridors, evidenced by keywords like 'cregg recruitment shannon' driving intent. They aren't competing with LinkedIn on a global scale—they are winning the local trust war by being the only phone call you need to make.
The Human Stack
Despite a tech stack that includes jQuery and Bootstrap (tools favored for stability over flashiness), CREGG’s digital footprint is surprisingly human. With only 17% organic search traffic, they rely heavily on direct traffic (28%) and social channels. This suggests a business built on repeat clients and referrals rather than SEO gaming. Their social profiles—Twitter, Facebook, LinkedIn, Instagram—are active but utilitarian, serving as touchpoints for a relationship-based business model rather than content factories.
The revenue-to-employee ratio suggests a lean, efficient operation. At $7.2M revenue with 67 employees, they are generating approximately $107k per head—a healthy margin for a regional agency. This isn't a startup burning cash on growth hacking; it's a mature, profitable entity.
- Dominant Direct Traffic (28%): High brand recall and repeat usage.
- Niche Keyword Capture: Ranking for specific roles like 'Foreman Trades' indicates deep industry vertical expertise.
- Tech Stability: Using legacy frameworks (jQuery, Bootstrap) prioritizes reliability over bleeding-edge innovation.
The Anti-Platform Platform
CREGG proves that in a saturated market, going deep beats going wide. They aren't building an AI matching engine; they are building trust, one local placement at a time.
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https://cregg.ie/app/uploads/2023/04/cregg-logo-2-green.jpg
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Your Trusted Recruitment Partner - CREGG
Our mission is to be Trusted Partners and this lends itself to our relationships with clients and candidates alike within the Irish recruitment landscape.
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About cregg.ie
Our mission is to be Trusted Partners and this lends itself to our relationships with clients and candidates alike within the Irish recruitment landscape.
Company Overview
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Technology Stack
cregg.ie uses 20 technologies across their website including Vimeo, Font Awesome, Adobe Fonts, HSTS, Cloudflare Turnstile, and more.
Video
Vimeo
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Font Awesome, Adobe Fonts
Security
HSTS, Cloudflare Turnstile
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PHP
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WordPress
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Cloudflare
Traffic & Audience
cregg.ie receives approximately 3.8K monthly visitors and ranks #4,463,920 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 3:08 on the site.
The majority of cregg.ie's traffic comes from .
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