curechem.com
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The Quiet Giant of Industrial Chemicals
How a 92-person team is moving $44M in chemicals without the VC spotlight
In an industry dominated by century-old conglomerates, ETG Curechem operates with the precision of a startup and the scale of a mid-market player. They don't chase headlines; they move chemicals.
"They're not selling chemicals; they're selling supply chain certainty in a volatile market."
The Human Infrastructure
With only 92 employees generating $44.1M in revenue, that's ~$479K per employee—exceptional efficiency for heavy industry. Key roles like Dinesh Kamboj (Procurement) and Arlene Verasammy (Sales) suggest a lean operation where procurement and sales are directly aligned, cutting out the bureaucratic fat that plagues larger chemical distributors.
The Digital Paradox
Here's the contradiction: they generate only 490 monthly visits, yet 47% comes organically. This isn't a traffic play—it's a precision play. Their top keywords ('etg curechem', 'etg crue south africa') reveal a captive audience, not a cold one. They're not attracting strangers; they're servicing a known network.
Their tech stack (jQuery, Tailwind, Bootstrap) is pragmatic, not flashy. No React, no Vue—just stable, maintainable tools that work. This reflects their business model: reliability over novelty. They're in the business of chemical foam and mining reagents, not JavaScript frameworks.
- Revenue per employee: $479K (above industry average)
- 47% organic traffic suggests strong brand recall
- Multi-sector focus (mining, food, paint) diversifies risk
- South Africa presence hints at emerging market expertise
The Anti-Startup Startup
ETG Curechem proves that in heavy industry, execution beats evangelism. They're not building a moat with code—they're building it with relationships and operational excellence.
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Meta Tags
ETG Curechem Group - Home
ETG Curechem Group - Leading supplier of quality chemicals for mining, industrial, food, and paint sectors
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About curechem.com
ETG Curechem Group - Leading supplier of quality chemicals for mining, industrial, food, and paint sectors
Company Overview
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Technology Stack
curechem.com uses 9 technologies across their website including Font Awesome, Google Fonts, jsDelivr, DaisyUI, and more.
Fonts
Font Awesome, Google Fonts
CDN
jsDelivr
UI Libraries
DaisyUI
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
Owl Carousel, Moment.js, jQuery
Traffic & Audience
curechem.com receives approximately 490 monthly visitors. The website has a bounce rate of 34% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:08 on the site.
The majority of curechem.com's traffic comes from undefined, .
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This page provides publicly available information about curechem.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit curechem.com directly at https://curechem.com.