cushion.ai
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Cushion: The Inbox-Powered Data Empire
How a 11-person team built a $2.1M revenue engine on email permission
Cushion doesn't scrape the web—it asks for your email inbox. In a world of third-party data decay, this 11-person fintech is turning consumer permission into a $2.1M revenue stream, recently acquired by LendingClub in April 2025.
"They turned the most personal data source—your email inbox—into the most valuable alternative data set in fintech."
The Permission Paradox
Cushion operates on a radical premise: explicit consumer permission beats algorithmic inference. By parsing email data with user consent, they extract SKU-level purchase details and BNPL loans—data so granular it makes traditional credit scoring look archaic. Their 3,130 Trustpilot reviews (4.8/5) suggest consumers actually trust this model, a rare feat in fintech.
The LendingClub Acquisition
April 2025 marked Cushion's exit to LendingClub—not for their tech stack (Tailwind, Bootstrap, Ant Design), but for their data moat. With only 11 employees generating $2.1M in revenue, they achieved a $190K+ revenue-per-employee ratio. This isn't a startup story; it's a precision strike on the alternative data market.
The company's tech stack reveals their focus: lightweight, modern frameworks (Tailwind, DaisyUI) that prioritize speed over complexity. They're not building a consumer app—they're building a data pipeline. Their LinkedIn page shows zero organic traffic because they don't need it; their clients are enterprise lenders and fintechs who find them through partnerships, not SEO.
- 11 employees, $2.1M revenue = $190K+ per employee
- Acquired by LendingClub in April 2025
- 4.8/5 Trustpilot rating from 3,130 reviews
- Alternative data: BNPL loans to SKU-level purchases
- Zero organic traffic—enterprise sales model
The Future of Alternative Data is Permission, Not Scraping
Cushion proved that 11 focused people can build a $2M data empire by asking—not crawling. In the post-privacy world, that's the only sustainable moat.
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Cushion | LinkedIn
Cushion | 8,056 followers on LinkedIn. Alternative Data. Consumer-Permissioned. Powered by the Email Inbox. | Cushion makes it easy for lenders, PFMs, fintechs, and FIs to access alternative data sets, with explicit consumer permission. Our alternative data sets range from Pay-in-4 Buy Now, Pay Later (BNPL) loans to SKU-level purchase details. Cushion was acquired by LendingClub in April 2025.
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Reviews (20)
Great App!!!!
Great App!!!!
Love this app !!!’n
Love this app !!!’n
Great app
This app does a great job of tracking your spending
Amazing with helping with bill reminders
Amazing with helping with bill reminders
Very easy to use and a good tool to…
Very easy to use and a good tool to build credit
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About cushion.ai
Cushion | 8,056 followers on LinkedIn. Alternative Data. Consumer-Permissioned. Powered by the Email Inbox. | Cushion makes it easy for lenders, PFMs, fintechs, and FIs to access alternative data sets, with explicit consumer permission. Our alternative data sets range from Pay-in-4 Buy Now, Pay Later (BNPL) loans to SKU-level purchase details. Cushion was acquired by LendingClub in April 2025.
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Technology Stack
cushion.ai uses 10 technologies across their website including Ghost, Cloudflare, Priority Hints, and more.
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Ghost
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Cloudflare
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Priority Hints
Web Standards
Twitter Cards, PWA
UI Libraries
DaisyUI, Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
cushion.ai receives approximately 0 monthly visitors and ranks #7,453,567 globally. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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