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CX Print SA: Swiss Precision in a Digital World
How a 64-person Swiss print shop is navigating the transition from analog to digital.
In the shadow of Switzerland's legendary watchmaking precision, CX Print SA is applying the same meticulous craftsmanship to a different industry: print. They aren't just selling ink and paper; they are selling a promise of excellence in an increasingly ephemeral digital world.
"They aren't just selling ink and paper; they are selling a promise of excellence in an increasingly ephemeral digital world."
The Digital Transition Paradox
CX Print operates in the 'Retail Office Equipment' sector—a market threatened by the paperless office. Yet, their revenue suggests resilience. Their tech stack (jQuery, Bootstrap, Tailwind) indicates a pragmatic approach to web development—functional, stable, and cost-effective. They aren't chasing bleeding-edge frameworks; they are building reliable digital infrastructure, much like the industrial equipment they sell.
The 'CX' Identity Crisis
The data reveals a fascinating SEO challenge. Their top keyword is simply 'cx' with a massive 221,640 monthly volume. This creates a 'noise' problem. They are competing against 'Customer Experience' (CX) trends, tech giants, and possibly other entities. Their organic traffic is only 32% of total visits, suggesting that while their direct traffic (56%) is loyal, they struggle to capture new search intent effectively.
The company's digital footprint is minimal but focused. With only 1,433 monthly visits and a global rank of #9M, they are not a digital-first disruptor. They are a traditional B2B player with a digital storefront. The lack of Trustpilot reviews or visible contact emails on the data scrapes suggests a business model built on relationships and RFPs, not transactional e-commerce.
- Swiss Heritage as a Brand Moat: Leveraging 'tradition' and 'excellence' to justify premium positioning.
- Niche Keyword Dominance: Ranking for specific hardware like 'HP Designjet T650' (2,220 volume) shows deep vertical expertise.
- Social Media Presence: Active on LinkedIn, Facebook, and Instagram—unusual for a traditional printer, signaling a modern marketing approach.
The Quiet Giant of Swiss Print
CX Print isn't trying to be the next Amazon. They are doubling down on Swiss reliability and specialized hardware solutions.
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https://cxprint.ch/wp-content/uploads/2023/09/favicon.png
Meta Tags
CX Print SA - bienvenue
Chez CX, nous sommes engagés dans la transition numérique et proposons des solutions qui répondent aux besoins d’aujourd’hui et de demain.
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About cxprint.ch
Chez CX, nous sommes engagés dans la transition numérique et proposons des solutions qui répondent aux besoins d’aujourd’hui et de demain.
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Technology Stack
cxprint.ch uses 19 technologies across their website including Font Awesome, Google Fonts, HSTS, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Privacy & Consent
CookieYes
E-commerce & Payments
WooCommerce
Traffic & Audience
cxprint.ch receives approximately 1.4K monthly visitors and ranks #9,114,421 globally. The website has a bounce rate of 34% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:54 on the site.
The majority of cxprint.ch's traffic comes from .
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