Most B2B companies obsess over SEO and public visibility. Delta Q, a 21-person wholesale distribution firm, is building a $2.9M empire by ignoring all of it. With a digital footprint so minimal it registers as zero monthly visits, this isn't a company competing for attention—it's one that doesn't need to.

"Delta Q proves that in B2B, visibility is a vanity metric—revenue is the only metric that matters."

Their tech stack reveals a pragmatic, not aspirational, approach. They use Zendesk for support, Google Analytics for tracking (despite the traffic being near-zero), and Swiper for UI—tools chosen for function, not flash. The absence of a CRM in the public stack is telling; their sales likely live in spreadsheets and inboxes, a testament to a lean operation where process hasn't yet outpaced profit.

• Zero public traffic = Zero dependency on Google's algorithm volatility
• Revenue-per-employee ($138K) suggests efficient, high-margin wholesale operations
• Email-first sales infrastructure (sales@, quotes@) prioritizes direct communication over lead nurturing funnels
• Minimalist tech stack reduces overhead and focuses resources on sales execution