9:41
digitalmarketer.com
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digitalmarketer.com

23 technologies
VerifiedGrowingVisit127.6K/mo$80M39023 Tech25 Leads
Deep Dive

DigitalMarketer: The $80M Marketing Academy

How Perry Belcher's team built a 390-person empire teaching AI-powered marketing to small businesses.

While most marketing agencies fight for client budgets, DigitalMarketer flipped the script: they sell the playbook. With 390 employees and $80.4M in revenue, this isn't a blog—it's a full-scale marketing education factory.

$80.4M
Annual Revenue
390
Employees
127K
Monthly Visits
49%
Direct Traffic

"They don't just teach marketing—they sell the system to the people who need it most: small business owners drowning in complexity."

The Small Business Army

DigitalMarketer's core audience isn't enterprise CMOs—it's the 28-year-old founder who just launched an e-commerce store. Their 127K monthly visitors aren't window shoppers; they're desperate for systems. The 49% direct traffic proves their brand recall: when you need marketing clarity, you type their URL directly, not search.

The AI Pivot Strategy

Notice their updated positioning: 'marketing systems powered by AI.' This isn't fluff. With 23 technologies detected on their stack—including core-js and modern frameworks—they're not stuck in 2015. They're actively repositioning their curriculum around AI tools, which explains why they're capturing search volume for 'digital marketing pdf' (840 monthly searches) and 'digitalmarketer certifications' (380 monthly).

The Trustpilot rating of 4.8/5 with 97 reviews is telling. For an education business, that's exceptional—most course sellers fight 3-star averages. It suggests their 'Lab' membership and certification programs deliver enough value to retain customers in a notoriously churn-prone industry.

  • Revenue-per-employee of ~$206K—strong for a services/education hybrid
  • Traffic mix is healthy: 39% organic search shows SEO maturity, 49% direct shows brand strength
  • Top keyword 'digital marketer' (9,160 monthly searches) owns the category name—brand dominance
  • Co-founder Perry Belcher is a known figure in direct response marketing circles
No VC funding disclosed—likely bootstrapped or earlier-stage capital
Focuses on high-intent, low-volume keywords (certifications, lab, PDFs)
Traffic rank #297,847 suggests they're not chasing mass-market scale
Built a 390-person team without relying on VC hype cycles
No backlink data provided—may be relying on owned channels
4.8/5 Trustpilot rating proves product-market fit in education

The Anti-Agency Playbook

DigitalMarketer proves you can build an $80M business by teaching what others charge to execute—no venture capital required.

What tech stack does Digitalmarketer use?

39 detected
Accessibility1
Programming Languages1
Privacy & Consent1
Marketing Automation1
A/B Testing1
Web Standards2
UI Libraries1
JavaScript Libraries3
Tracking & Analytics16
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
H
HubSpot
G
Google APIs
G
Google Tag Manager
H
HubSpot
G
Google Static
F
Facebook Pixel
G
Google AdSense
T
Tracking Service
G
Google Analytics
G
Google DoubleClick
A
Analytics Service
F
Facebook

How much traffic does Digitalmarketer get?

Traffic & Engagement

127.6K
Monthly Visits
2.5
Pages/Visit
0:54
Avg. Duration
46%
Bounce Rate
Monthly Traffic Trend-22%
163.4K
Oct 2025
Oct
115.4K
Nov 2025
Nov
127.6K
Dec 2025
Dec

Traffic Sources

Search
39%
Direct
49%
Social
3%
Referrals
8%
Email
0%
Paid
1%

Where is Digitalmarketer's audience located?

🌍37.2%
🌍5.1%
🌍4.5%
🌍4.4%
🌍3.2%

What keywords does Digitalmarketer rank for?

5 keywords
1digital marketer9.2K vol$3.58
2digitalmarketer1.0K vol$6.11
3digital marketing pdf840 vol$0.26
4digitalmarketer certifications380 vol
5digital marketer lab430 vol$5.26

How is Digitalmarketer's SEO?

Open Graph Image

OG Image preview
og:image

https://www.digitalmarketer.com/wp-content/uploads/2020/10/DigitalMarketer-Tools-and-Trainings-for-Digital-Marketers.png

Meta Tags

title58 chars

AI Marketing Systems for Real Businesses | DigitalMarketer

description131 chars

DigitalMarketer helps small businesses grow by teaching modern marketing systems powered by AI, strategy, and real-world execution.

languageEN-US

Schema Types

UnknownFAQPage

What is Digitalmarketer's revenue?

$80M
Annual Revenue
390
3%
Employees
$206K
Revenue/Employee
Austin, United States
Headquarters

Who works at Digitalmarketer?

Loading leads...

What do customers think of Digitalmarketer?

DigitalMarketer

DigitalMarketer

4.8
97 reviews
✓ Claimed

Categories

Education Center#undefinedAdult Education School#undefinedMarket Researcher#undefinedEducational Institution#undefinedMedia Company#undefined

Activity & Engagement

Reply Rate
100%
Avg. Reply Time
26.0 days
Claimed Date
11/12/2024

Contact Information

Address:
Gaines Ranch Loop 4330 Suite 120
Austin, US

Reviews (20)

Filter by rating:
RobertVerified
11/28/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 11/21/2025
Resource driven community

There is a vast amount of content, classes, playbooks, swipe files and examples in this community. The folks are very helpful and even check on you. Great experience for a community with on point resources to guide our journeys.

Company Response12/2/2025

Thank you so much for the 5-star review Robert! 🙌 We’re really glad you’re finding the content, classes, and playbooks helpful — and it means a lot to hear that the community support is landing for you. Our whole goal is to make sure you always have the resources and the people you need to keep moving forward. If there’s ever anything you want to see more of, just let us know. Grateful to have you on the journey with us!

Kevin
11/15/2025
🇺🇸 United States4 reviewsOrganicUnverified
Experience date: 10/27/2025
Tremendous entry-level value

Tremendous entry-level value, including custom GPTs, training, community, and more.

Company Response12/2/2025

Thank you, Kevin! 🙌 Really appreciate the 5 stars. Glad to hear the custom GPTs, training, and community have been valuable for you. That’s exactly what we built this for. If there’s anything you want to go deeper on or any wins you want to share, we’re always here. Excited to keep supporting your growth!

Jo Curry
9/1/2025
🇬🇧 United Kingdom8 reviewsOrganicUnverified
Experience date: 9/1/2025
Worth joining!

I’ve been with Digital Marketer for a few weeks now and I can honestly say it’s definitely worth it! I’m loving the gpts to help me fix my funnels and AD campaigns, very friendly and supportive group.

Company Response9/2/2025

Thanks so much, Jo! We’re so glad you’re enjoying your time with DigitalMarketer and getting real value from the GPTs. They’re built to do exactly that! And we love hearing that the community has been friendly and supportive. Excited to see how your funnels and ad campaigns evolve from here!

Deepak Kumar
9/1/2025
🇮🇳 India2 reviewsOrganicUnverified
Experience date: 9/1/2025
Digitalmarketer is a one stop training…

Digitalmarketer is a one stop training solution for digital markters.

Company Response9/2/2025

Thank you, Deepak! We're so glad to hear you see DigitalMarketer as your one-stop training solution. We appreciate your support and are excited to keep helping you grow!

Colleen Hammond
8/30/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 8/30/2025
AI Does the Work, DM Makes It Shine

I’ve been with DigitalMarketer since its inception, and they’ve always delivered great training and tools. But these new AI-Accelerators are on a whole different level! This has completely changed the way I approach marketing. Instead of spending days (sometimes weeks!) building out marketing assets, I’m getting them done in just a few hours. The best part? I only have to put in about 10% of the work up front. The AI takes care of the next 80%, and then the DM mentors step in for the last 10%—giving me feedback and fine-tuning before I hit publish. I now have a whole team of experts backing me up! Their custom GPTs are trained on years of DM content, so it’s like I’m pulling from their entire library every time I use them. And with the Lab membership, you can see that the mentors in Lab truly care about members' success. DigitalMarketer has always set the bar high, but with AI-Accelerators, they’ve made marketing faster, easier, and way less stressful.

Company Response9/2/2025

Wow, Colleen, thank you! You've been with us since the beginning, so hearing this from you means everything. We're so excited that the AI Accelerators are helping you move faster, with more clarity and confidence (and less stress!). Your 10/80/10 breakdown is spot on and we love that you feel backed by both the AI and the mentor support. That’s exactly the experience we’re working to create inside Lab. We’re so grateful to have you in the community

Frequently Asked Questions about Digitalmarketer

What is Digitalmarketer's Revenue?
Digitalmarketer generates approximately $80M in annual revenue. With 390 employees, that's $206,250 per employee.
What does Digitalmarketer do?
DigitalMarketer helps small businesses grow by teaching modern marketing systems powered by AI, strategy, and real-world execution.
How fast is Digitalmarketer growing?
Digitalmarketer employee count has changed by 3% year over year.
What technologies does Digitalmarketer use?
Digitalmarketer uses 23 technologies across their website including Accessibility, Fonts, Programming Languages. Key technologies include AccessiBe, Font Awesome, Google Fonts, PHP.
Who are Digitalmarketer's competitors?
Digitalmarketer's main competitors include SpyFu, Serpstat, Ahrefs, BrightEdge, Netpeak Software. These companies operate in similar markets and compete for the same customer base.
What do customers think of Digitalmarketer?
Digitalmarketer has a Trustpilot score of 4.8 out of 5 (5 stars) based on 97 customer reviews.

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About digitalmarketer.com

DigitalMarketer helps small businesses grow by teaching modern marketing systems powered by AI, strategy, and real-world execution.

Company Overview

digitalmarketer.com
Website
business_and_consumer_services
Industry
#297,847
Global Rank
127.6K
Monthly Visitors
23
Technologies
25+
Employees

digitalmarketer.com Key Pages

Contact digitalmarketer.com

Technology Stack

digitalmarketer.com uses 23 technologies across their website including AccessiBe, Font Awesome, Google Fonts, PHP, and more.

Accessibility

AccessiBe

Fonts

Font Awesome, Google Fonts

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

Cookiebot

Marketing Automation

HubSpot

Traffic & Audience

127.6K
Monthly Visits
46%
Bounce Rate
2.5
Pages/Visit
0:54
Avg. Duration

digitalmarketer.com receives approximately 127.6K monthly visitors and ranks #297,847 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:54 on the site.

The majority of digitalmarketer.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is digitalmarketer.com?
DigitalMarketer helps small businesses grow by teaching modern marketing systems powered by AI, strategy, and real-world execution.
What technologies does digitalmarketer.com use?
digitalmarketer.com uses 23 technologies including AccessiBe, Font Awesome, Google Fonts, and 17 more. View the full tech stack analysis above.
How do I contact digitalmarketer.com?
You can contact digitalmarketer.com through their contact page.
Is digitalmarketer.com hiring?
Check digitalmarketer.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is digitalmarketer.com?
digitalmarketer.com receives approximately 127.6K monthly visitors and ranks #297,847 globally. Traffic is growing by 10.6% month-over-month.

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This page provides publicly available information about digitalmarketer.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit digitalmarketer.com directly at https://digitalmarketer.com.