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DigitalSuits: The AI-First Ecommerce Playbook
How a 58-person agency is carving a niche by merging Shopify expertise with custom AI development.
In a saturated market of Shopify agencies, DigitalSuits isn't just building stores; they're engineering intelligence into the stack. By betting heavily on custom AI development alongside traditional ecommerce, they are positioning themselves not as vendors, but as AI partners for growth-driven brands.
"DigitalSuits isn't selling code; they're selling the convergence of Shopify commerce and AI automation."
The Tech Stack Paradox
DigitalSuits displays a fascinating tech stack duality. While their core competency is Shopify (evident in their 'Shopify Plus' focus), their detected technologies reveal a broad agency capability: WooCommerce, Magento, and even legacy stacks like Ant Design. This suggests they are a 'gateway' agency—capable of handling complex migrations while pivoting clients toward modern, headless-ready architectures. Their inclusion of PWA (Progressive Web Apps) signals a commitment to mobile-first performance, a critical ranking factor for Google and a conversion booster for merchants.
The SEO Traffic Strategy
With 29,355 monthly visits and 42% originating from organic search, DigitalSuits plays a sophisticated content game. Their keyword profile reveals a 'Top of Funnel' strategy targeting high-volume queries like 'Shopify plans' (44k volume) and 'IaaS vs PaaS vs SaaS' (3.1k volume). Rather than just chasing agency keywords, they are educating the market on infrastructure. This positions them as thought leaders before a sales pitch is ever made, capturing developers and tech leads alongside business owners.
The leadership team—Co-Founder Margarita Filchakova and CTO Yurii Maslov—anchors the company in a dual focus. Filchakova drives partnerships and business growth, while Maslov leads the technical architecture. This split is critical: it allows the agency to speak two languages fluently. One to the boardroom (revenue, scalability) and one to the engineering team (API integrations, AI models).
- Deep expertise in Shopify Plus: Targeting high-volume merchants who need robust infrastructure.
- Custom AI Development: Moving beyond plugins to build bespoke AI solutions for ecommerce.
- Multi-platform capability: Retaining expertise in WooCommerce and Magento for migration opportunities.
The Verdict: A High-Value Niche Player
With $8.1M in revenue and a focused team of 58, DigitalSuits is sized for agility. They aren't trying to be the biggest agency; they are trying to be the smartest one in the room, leveraging AI to solve complex ecommerce problems that off-the-shelf apps cannot touch.
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DigitalSuits | Full-service ecommerce agency and AI partner
DigitalSuits is an ecommerce agency with a focus on Shopify & Shopify Plus development and deep expertise in custom AI development.
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About digitalsuits.co
DigitalSuits is an ecommerce agency with a focus on Shopify & Shopify Plus development and deep expertise in custom AI development.
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digitalsuits.co uses 21 technologies across their website including reCAPTCHA, Ghost, Squarespace, Amazon Web Services, AWS CloudFront, and more.
Security
reCAPTCHA
CMS
Ghost, Squarespace
Cloud & Hosting
Amazon Web Services, AWS CloudFront
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DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
E-commerce & Payments
PrestaShop, Magento, BigCommerce, WooCommerce +1 more
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Traffic & Audience
digitalsuits.co receives approximately 29.4K monthly visitors and ranks #979,785 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:22 on the site.
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