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Drury: The Unsung Powerhouse of Irish Comms
How a 30-year-old Dublin firm quietly commands Ireland's strategic narrative
In a world obsessed with shiny new startups, Drury.ie is playing a different game entirely. With over three decades of experience, this Dublin-based consultancy isn't chasing trends—it's shaping the conversations that matter across Ireland's political and corporate landscape.
"Drury doesn't just manage reputations—they architect them in boardrooms and Leinster House alike."
The Client Whisperers
Drury operates at the intersection of corporate and political power. Their client roster includes heavyweights like Flutter Entertainment and Three Ireland—brands that can't afford missteps. With directors like Cathal Barry leading financial communications and Dawn Burke steering corporate reputation, they've built a leadership team that understands both balance sheets and ballot boxes. This dual expertise is their moat: most agencies pick a lane; Drury owns the highway.
The Long Game Advantage
While newer agencies chase viral moments, Drury's three-decade track record gives them something money can't buy: institutional memory. They've navigated Celtic Tiger booms, crashes, Brexit, and COVID. Their 45% direct traffic share proves clients don't Google 'PR agencies near me'—they type 'drury.ie' because they already know who they want. That's brand equity that startup competitors can't replicate.
The tech stack reveals a modern firm hiding in a traditional shell. They're running Vite, Tailwind CSS, and GSAP—cutting-edge frontend tools that power a surprisingly dynamic digital presence. This isn't a dusty old consultancy resting on legacy; it's a tech-enabled communications machine that just happens to have 30 years of relationships.
- Deep integration with Ireland's political ecosystem—Leinster House access isn't bought, it's earned over decades
- Financial communications expertise that treats investor relations as strategic narrative, not compliance
- A lean 57-person team generating $8M revenue = $140K per employee—high-value work, not volume churn
The Quiet Monopoly
Drury proves that in B2B services, depth beats scale. They're not building a unicorn—they're building an institution that prints money by being indispensable to Ireland's power brokers.
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Drury is a strategic communications and public affairs consultancy with over three decades of experience helping clients to navigate a constantly evolving media, political and social landscape.
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About drury.ie
Drury is a strategic communications and public affairs consultancy with over three decades of experience helping clients to navigate a constantly evolving media, political and social landscape.
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drury.ie uses 12 technologies across their website including Google Fonts, HSTS, Amazon Web Services, and more.
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drury.ie receives approximately 1.9K monthly visitors and ranks #9,660,102 globally. The website has a bounce rate of 34% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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