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The Scheduling Giant You Haven't Heard Of
How Dyflexis built a $15M business in the shadows of enterprise scheduling
In the crowded battlefield of workforce management software, Dyflexis operates with surgical precision from the Netherlands, generating $15.1M in revenue with just 104 employees—a density of productivity that most SaaS companies would kill for.
"Dyflexis doesn't chase global scale—it dominates locally, with 90% of traffic concentrated in a single, undervalued market."
The Silent Giant of Benelux
While competitors like Deputy and When I Work fight for global attention, Dyflexis has quietly built an empire in the Netherlands and Belgium. Their traffic breakdown reveals a startling concentration: 90.6% of visits come from a single undefined market (likely the Netherlands), with the next five countries combined barely cracking 10%. This isn't a bug—it's a feature. They've achieved €145K revenue per employee by owning a regional niche so completely that expansion feels almost optional.
The Direct Traffic Moat
Here's the tell: 57% of Dyflexis traffic is direct. In SaaS, direct traffic is the ultimate signal of brand strength and customer retention. Compare that to their 36% organic search—this isn't a company relying on SEO tricks or content marketing. They've built a product so sticky that customers bookmark the login page. The keyword 'dyflexis' alone drives nearly 5,000 monthly searches, with 'dyflexis login' adding another 140. This is the footprint of a product embedded in daily workflows.
The tech stack tells a modern story: Tailwind CSS, Vite, and Ant Design suggest a team that moves fast without reinventing the wheel. They're not building everything from scratch—they're assembling best-in-class tools to deliver a focused scheduling experience. With 561 Trustpilot reviews at 4.7 stars, they've achieved what most enterprise software vendors struggle with: genuine user love at scale.
- Revenue density of $145K/employee signals extreme operational efficiency
- Direct traffic dominance (57%) reveals exceptional product stickiness
- Regional concentration creates a defensible moat against global competitors
- Modern tech stack suggests agile development and rapid iteration
The Unsexy Billion-Dollar Playbook
Dyflexis proves that dominating a single market with relentless focus beats chasing global scale. For founders and investors, this is the blueprint: build something indispensable for a specific audience, optimize for retention over acquisition, and let revenue density do the talking.
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Dyflexis | Workforce Management Software
Dyflexis Staff Scheduling and Time Tracking software. Rapidly create schedules and effortlessly register the worked hours of your employees.
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Reviews (8)
Alina & Bas were awesome!
We went live just a month ago, and the system has already proven to be an excellent tool for scheduling, payroll budgeting, and monitoring attendance and punctuality. While the reporting could use a few improvements, it still gets the job done. Our consultants, Alina and Bas, were absolutely fantastic throughout the implementation. Alina was incredibly accommodating, especially with the time difference and our busy schedules. She remained patient during the setup phase, even with the complexity of managing multiple employee types and shifts. She worked closely with her IT team to develop solutions and guided me through the process with professionalism and zero frustration. Bas’s deep knowledge of the system, and his hospitality experience, made a huge difference. They were both absolute gems! My favorite feature is the communication center and newsletters—definitely a game-changer for managing our 40-acre property!
Awesome software and team behind it!
We've had it in use for a couple months now and it's been working very well. The team made the setup very easy and they were ready for an implementation very quickly. Even the support in finalizing the setup went above and beyond my expectations. Can definitely recommend!
Extra mile to Achieve Change
The software meets our expectations on having oversight on our team. Better planning and communication between staff and management. Clarity and Transparency. Solandra went up and beyond on understanding our challenges and guided us on steps how to move forward to meet our requirements.
Great experience
Great experience, even after hours the best help possible! Planning goes easy and effeciently. Well done.
HIEX Almere
Thanks, Renier for your help!
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About dyflexis.com
Dyflexis Staff Scheduling and Time Tracking software. Rapidly create schedules and effortlessly register the worked hours of your employees.
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Technology Stack
dyflexis.com uses 16 technologies across their website including Google Fonts, HSTS, reCAPTCHA, PHP, and more.
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HSTS, reCAPTCHA
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PHP
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WordPress
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Traffic & Audience
dyflexis.com receives approximately 65.5K monthly visitors and ranks #520,612 globally. The website has a bounce rate of 54% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:35 on the site.
The majority of dyflexis.com's traffic comes from undefined, undefined, .
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