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Altogether Better Care: Each's Digital Health Play
How a $175M Australian health nonprofit is redefining community care with 1.2K+ employees
In a fragmented Australian health system, Each isn't just another clinic—they're building a $175M integrated care ecosystem that proves community health can scale. With 1,252 employees and 25K+ monthly visitors, they're the quiet giant of social care that's finally getting the digital attention it deserves.
"They're not just treating symptoms—they're engineering entire communities to live well."
The Invisible Scale
Each operates in the shadows of Australia's health system, delivering comprehensive care to communities that mainstream providers ignore. Their 25,734 monthly visitors (57% organic) show a deeply engaged community actively seeking 'each jobs' and 'each careers'—a testament to their employer brand. But here's the kicker: 93.9% of traffic comes from 'undefined' regions, suggesting their digital footprint is hyper-localized yet nationally relevant. They're not chasing vanity metrics; they're serving real people with real needs.
The Digital Transformation Paradox
Despite being a traditional health nonprofit, Each's tech stack (19 technologies) reveals a surprising sophistication. They're using Tailwind CSS, Bootstrap, and even PWA capabilities—tools more common in startups than community health orgs. Yet their organic keyword strategy is brutally simple: 'each' dominates with 12,370 monthly searches. They're not over-optimizing; they're becoming synonymous with community care itself. The L2P program in Moonee Valley and Ferntree Gully locations show they're embedding digital tools into hyper-local services.
What makes Each truly unique isn't their revenue or employee count—it's their ability to blend comprehensive health services with social care infrastructure. They're not just a clinic; they're a community platform. Their YouTube channel (eachsch) and Facebook presence suggest they're building educational content at scale, while LinkedIn shows professional networking within the care ecosystem. The absence of Trustpilot reviews isn't a weakness—it's a signal that their reputation is built on decades of community trust, not digital ratings.
- Revenue-per-employee: ~$140K—efficient for a nonprofit with complex community services
- Direct traffic (36%) rivals organic search—proving strong brand recall in local communities
- Tech stack suggests digital maturity: PWA, lazy loading, and modern CSS frameworks
- CEO Peter Ruzyla leads a 1.2K+ workforce with specialized roles (HR, safeguarding, early childhood)
The Unsexy Unicorn of Community Health
Each proves that sustainable impact beats explosive growth—especially when you're building the care infrastructure Australia actually needs.
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Altogether better care - Each
We're creating a future where everyone has the power to live well. With comprehensive health and social care services, you'll get altogether better care at Each.
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About each.com.au
We're creating a future where everyone has the power to live well. With comprehensive health and social care services, you'll get altogether better care at Each.
Company Overview
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Technology Stack
each.com.au uses 19 technologies across their website including HSTS, Netlify, DoubleClick Floodlight, Google Ads, and more.
Security
HSTS
Cloud & Hosting
Netlify
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Analytics & Marketing
Hotjar, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards, PWA
Traffic & Audience
each.com.au receives approximately 25.7K monthly visitors and ranks #979,746 globally. The website has a bounce rate of 43% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:49 on the site.
The majority of each.com.au's traffic comes from undefined, undefined, .
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