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eloan.com

12 technologies
VerifiedVisit7.7K/mo$5M4812 Tech12 Leads
Deep Dive

Eloan: The Quiet Giant of Personal Lending

How a 48-person team built a $5.4M revenue engine with 2,294 trust signals

In an industry dominated by bank behemoths and VC-backed fintechs burning cash, Eloan operates like a stealth fighter: lean, profitable, and quietly dominating a specific niche. With just 48 employees generating $5.4M in revenue, they've built a personal lending platform that prioritizes trust over hype.

$5.4M
annual revenue
48
employees
2,294
Trustpilot reviews
4.2/5
trust rating

"They've achieved what most fintechs dream of: sustainable revenue with a team smaller than a startup's Series A round."

The Traffic Paradox

Eloan's traffic tells a fascinating story: 62% direct visits versus only 23% organic search. This isn't a growth-stage startup fighting for keywords—it's a mature brand with established user loyalty. The 7,735 monthly visits are modest, but the high direct traffic percentage signals strong brand recall and repeat usage. Their top organic keywords reveal a strategic focus: 'eloan' (910 volume) and 'eloans' (330 volume) dominate their search footprint, while 'loan' (72,390 volume) remains untapped—suggesting they're not competing for broad terms but owning their branded territory.

The Trust Economy

With 2,294 Trustpilot reviews and a 4.2/5 rating, Eloan has mastered the art of trust in a skeptical industry. Unlike newer fintechs that chase viral moments, Eloan's review volume suggests consistent, long-term customer acquisition. The customer service email ([email protected]) hints at a strategic partnership with Alorica, a global CX leader—outsourcing support while maintaining brand integrity. This lean operational model allows them to focus resources on core lending infrastructure rather than building massive support teams.

The tech stack reveals a modern, efficient approach: Tailwind CSS and Bootstrap for rapid UI development, Vite for build optimization, and PWA capabilities for mobile-first lending. Google Analytics and Facebook Pixel are integrated, but the absence of complex attribution tools suggests they're not drowning in data—they're focused on core metrics that matter. The HSTS implementation shows security maturity, critical for a financial platform handling sensitive data.

  • No hidden fees, no prepayment penalties, no origination fees—radical transparency in a fee-heavy industry
  • Strategic traffic sources: 62% direct traffic indicates strong brand loyalty and repeat customers
  • Lean operations: $112k revenue per employee—exceptional efficiency for a financial services firm
Not chasing broad keyword dominance (ignoring 72K monthly 'loan' searches)
Owning branded search (910 'eloan' searches monthly)
Minimal social presence (no social profiles detected)
Building trust through 2,294+ authentic reviews
No VC funding—limits aggressive growth scaling
Profitable operations with sustainable unit economics

The Anti-Fintech Playbook

Eloan proves that in lending, trust and sustainable economics beat growth-at-all-costs strategies. For founders and investors, it's a masterclass in focused execution: solve one problem (personal loans), build trust (4.2/5 rating), and grow profitably (48 employees, $5.4M revenue).

What tech stack does Eloan use?

22 detected
Security1
Web Standards1
Build Tools1
JavaScript Libraries1
Tracking & Analytics10
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google DoubleClick
F
Facebook Pixel
G
Google Static
G
Google Analytics
T
Tracking Pixel
F
Facebook

How much traffic does Eloan get?

Traffic & Engagement

7.7K
Monthly Visits
2.3
Pages/Visit
0:36
Avg. Duration
25%
Bounce Rate
Monthly Traffic Trend+9%
7.1K
Oct 2025
Oct
8.8K
Nov 2025
Nov
7.7K
Dec 2025
Dec

Traffic Sources

Search
23%
Direct
62%
Social
6%
Referrals
8%
Email
0%
Paid
1%

Where is Eloan's audience located?

🌍83.6%
🌍16.4%

What keywords does Eloan rank for?

5 keywords
1eloans330 vol
2eloan910 vol$4.56
3eloan marketing office burlingame290 vol
4loan72.4K vol$4.13
5free budgeting apps2.6K vol$3.69

How is Eloan's SEO?

Open Graph Image

OG Image preview
og:image

https://www.eloan.com/assets/images/ELOAN-LGO-Unbranded-WHT.jpg

Meta Tags

title20 chars

Eloan Personal Loans

description148 chars

Get a personal loan with no hidden fees, no prepayment penalties, and no origination fees from one of the most trusted loan companies in the market.

og:title

Eloan, Simply Smart Personal Loans.

og:description

A simple personal loan application with no hidden fees, no prepayment penalties, and no origination fees to set up your loan.

languageEN

H1 Tags

h1Are you an Eloan personal loan customer?

Who works at Eloan?

Loading leads...

What do customers think of Eloan?

Eloan

Eloan

4.2
2,294 reviews
✓ Claimed

Categories

Financial Consultant#undefinedBank#undefined

Activity & Engagement

Reply Rate
50%
Avg. Reply Time
5.0 days
Claimed Date
9/15/2017

Contact Information

Address:
US

Reviews (20)

Filter by rating:
Robert Batiste
4/23/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 10/7/2024
Dear Daryl,

Dear Daryl, I wanted to take a moment to express my heartfelt gratitude for your exceptional assistance with my home refinance last September/October. Your expertise and dedication were truly remarkable. You were quick to point out both the benefits and the drawbacks, helping me navigate the complexities that most homeowners face with these types of loans. Your indefatigable spirit and honesty made the entire process much smoother and more manageable. I am incredibly grateful for your support and guidance. You are not only a great loan officer but also a fine and honest person. Thank you once again for everything! Warm regards, Robert Batiste, PhD, USAF Retired Management/industrial engineer

Abu Yazan Alawna
2/19/2025
🇯🇴 Jo1 reviewsOrganicUnverified
Experience date: 2/10/2025
Guess dad's

God is such us.

Dylan Wolfe
2/12/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 2/12/2025
I love it so much

The best app

maurice mayfield
10/25/2023
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 10/25/2023
I had excellent experience 👌 very good…

I had excellent experience 👌 very good customer service 👍 uncomplicated. Erika and staff very polite had money in my account within 15 minutes. Thank you

Nathan Shelley
10/12/2022
🇨🇦 Canada1 reviewsOrganicUnverified
Experience date: 9/25/2022
They are willing to help me analyze…

They are willing to help me analyze whenever I have inquiries. They give good advice and explains things well. The way we communicate makes me feel comfortable.

Company Response10/12/2022

That’s what we like to hear, Nathan. We’re always here to help whenever you need us!

👍 1

Frequently Asked Questions about Eloan

What is Eloan's Revenue?
Eloan generates approximately $5M in annual revenue. With 48 employees, that's $112,000 per employee.
What does Eloan do?
Get a personal loan with no hidden fees, no prepayment penalties, and no origination fees from one of the most trusted loan companies in the market.
How fast is Eloan growing?
Eloan employee count has changed by 78% year over year.
What technologies does Eloan use?
Eloan uses 12 technologies across their website including Fonts, Security, Advertising. Key technologies include Font Awesome, HSTS, DoubleClick Floodlight, Facebook Pixel.
Who are Eloan's competitors?
Eloan's main competitors include Runway Innovation Hub, Splash, Work in Progress, Hala Yalla, The UK’s Leading Event Planning Platform. These companies operate in similar markets and compete for the same customer base.
What do customers think of Eloan?
Eloan has a Trustpilot score of 4.2 out of 5 (4 stars) based on 2,294 customer reviews.

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How to contact Eloan?

What are Eloan's key pages?

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About eloan.com

Get a personal loan with no hidden fees, no prepayment penalties, and no origination fees from one of the most trusted loan companies in the market.

Company Overview

eloan.com
Website
finance
Industry
#2,522,005
Global Rank
7.7K
Monthly Visitors
12
Technologies
12+
Employees

eloan.com Key Pages

Contact eloan.com

Technology Stack

eloan.com uses 12 technologies across their website including Font Awesome, HSTS, DoubleClick Floodlight, Facebook Pixel, and more.

Fonts

Font Awesome

Security

HSTS

Advertising

DoubleClick Floodlight, Facebook Pixel

CRM

Salesforce

Analytics & Marketing

Google Tag Manager, Google Analytics

Web Standards

PWA

Traffic & Audience

7.7K
Monthly Visits
25%
Bounce Rate
2.3
Pages/Visit
0:36
Avg. Duration

eloan.com receives approximately 7.7K monthly visitors and ranks #2,522,005 globally. The website has a bounce rate of 25% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 0:36 on the site.

The majority of eloan.com's traffic comes from undefined, .

Frequently Asked Questions

What is eloan.com?
Get a personal loan with no hidden fees, no prepayment penalties, and no origination fees from one of the most trusted loan companies in the market.
What technologies does eloan.com use?
eloan.com uses 12 technologies including Font Awesome, HSTS, and 6 more. View the full tech stack analysis above.
How do I contact eloan.com?
You can contact eloan.com via email at [email protected].
How popular is eloan.com?
eloan.com receives approximately 7.7K monthly visitors and ranks #2,522,005 globally. Traffic is declining by 12.4% month-over-month.

Related Searches

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This page provides publicly available information about eloan.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit eloan.com directly at https://eloan.com.