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emera.com
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emera.com

12 technologies
VerifiedGrowingVisit28.5K/mo$1.1B4.4K12 Tech25 Leads
Deep Dive

Emera: The $1B Energy Titan

A deep dive into the quiet giant powering the Atlantic grid

Emera isn't just another utility; it's a strategic capital allocator in the energy transition, managing a $1.2B war chest to modernize critical infrastructure across North America and the Caribbean. While their public footprint is modest, their operational grip on regional energy grids is absolute.

$1.07B
Annual Revenue
4,439
Employees
41%
Organic Traffic
$1.2B
Funding/Capital

"Emera plays the long game: they don't chase hype cycles, they build the backbone of the energy grid."

The Search Traffic Paradox

Despite being a billion-dollar enterprise, Emera's web traffic tells a story of a utility that is essential but invisible to the average user. With only 28,469 monthly visits and a global rank of #794,495, they aren't optimized for mass consumer attention. Instead, their traffic is dominated by one specific keyword: 'Nova Scotia Power' (20,440 monthly volume). This reveals that Emera's digital strategy is less about brand awareness and more about serving the specific needs of its regulated utility customers and job seekers.

The Talent Pipeline

Emera's digital real estate is heavily optimized for recruitment. The top search terms are dominated by career-related queries like 'Nova Scotia Power careers login' and 'NS Power careers'. This suggests that for the specific audience looking for them—prospective employees and contractors—the site serves as a critical utility. It's a functional portal rather than a marketing brochure, prioritizing utility over vanity metrics.

The technology stack reveals a pragmatic, modern approach. They utilize jQuery and Bootstrap for core functionality, ensuring reliability, while leveraging D3.js for data visualization—likely for grid performance or sustainability reporting. The presence of Google Analytics and Tag Manager indicates a data-driven approach to understanding their niche audience, despite the low overall traffic volume.

  • Regional Dominance: Their traffic is hyper-localized, with 76.7% of visits coming from undefined regions (likely Canada), reflecting their stronghold in Atlantic Canada.
  • Leadership Stability: The C-suite is led by Scott Balfour (President & CEO), signaling consistent leadership in a sector that requires long-term planning.
  • Strategic Niche: They operate in 'heavy_industry_and_engineering', focusing on regulated utilities and energy infrastructure rather than consumer tech.
No flashy consumer-facing apps
Dominant regional market share
Low global brand visibility
High-value, low-traffic audience (job seekers & stakeholders)
Minimal organic keywords outside of their utility brands
Robust infrastructure backing (12+ tech integrations)

The Silent Operator

Emera proves that in the energy sector, massive revenue doesn't require massive web traffic—it requires unbreakable infrastructure.

What tech stack does Emera use?

21 detected
Social1
Web Standards2
JavaScript Libraries2
Tracking & Analytics9
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
G
Google Tag Manager
G
Google APIs
G
Google Analytics
G
Google Static
L
LinkedIn Insight Tag
L
LinkedIn

How much traffic does Emera get?

Traffic & Engagement

28.5K
Monthly Visits
3.7
Pages/Visit
1:05
Avg. Duration
27%
Bounce Rate
Monthly Traffic Trend+26%
22.6K
Oct 2025
Oct
25.6K
Nov 2025
Nov
28.5K
Dec 2025
Dec

Traffic Sources

Search
41%
Direct
39%
Social
6%
Referrals
13%
Email
0%
Paid
1%

Where is Emera's audience located?

🌍76.7%
🌍15.6%
🌍3.6%
🌍1.4%
🌍1.1%

What keywords does Emera rank for?

5 keywords
1nova scotia power20.4K vol$1.21
2emera2.1K vol$0.75
3is nova sctia power looking for meter readers?160 vol
4nova scotia power careers login160 vol
5ns power careers190 vol$0.83

How is Emera's SEO?

Open Graph Image

OG Image preview
og:image

https://www.emera.com/images/librariesprovider3/default-album/emera_og.jpg?sfvrsn=df85795a_2

Meta Tags

title11 chars

Home| Emera

og:title

Home

languageEN

H1 Tags

h1At the forefront of the energy transformation

Schema Types

Organization

What is Emera's revenue?

$1.1B
Annual Revenue
4,439
5%
Employees
$242K
Revenue/Employee
$1.2B
Total Funding
Halifax, CAN
Headquarters

Who works at Emera?

Loading leads...

What do customers think of Emera?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Emera

What is Emera's Revenue?
Emera generates approximately $1.1B in annual revenue. With 4,439 employees, that's $241,886 per employee. The company has raised $1.2B in total funding.
How fast is Emera growing?
Emera employee count has changed by 5% year over year.
What technologies does Emera use?
Emera uses 12 technologies across their website including Fonts, Advertising, Social. Key technologies include Font Awesome, Google Fonts, LinkedIn Insight Tag, ShareThis.
Who are Emera's competitors?
Emera's main competitors include Emera, Connect Atlantic Utility Services, EfficiencyOne. These companies operate in similar markets and compete for the same customer base.

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What are Emera's key pages?

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About emera.com

Company Overview

emera.com
Website
heavy_industry_and_engineering
Industry
#794,495
Global Rank
28.5K
Monthly Visitors
12
Technologies
25+
Employees

emera.com Key Pages

Contact emera.com

Technology Stack

emera.com uses 12 technologies across their website including Font Awesome, Google Fonts, LinkedIn Insight Tag, ShareThis, and more.

Fonts

Font Awesome, Google Fonts

Advertising

LinkedIn Insight Tag

Social

ShareThis

Analytics & Marketing

Google Tag Manager, Google Analytics

Web Standards

Twitter Cards, PWA

CSS Frameworks

Bootstrap, Tailwind CSS

Traffic & Audience

28.5K
Monthly Visits
27%
Bounce Rate
3.7
Pages/Visit
1:05
Avg. Duration

emera.com receives approximately 28.5K monthly visitors and ranks #794,495 globally. The website has a bounce rate of 27% with visitors viewing an average of 3.7 pages per visit. Users spend an average of 1:05 on the site.

The majority of emera.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is emera.com?
emera.com is a website that you can visit at https://emera.com. Use TechList.ai to discover the technologies, analytics, and company information about emera.com.
What technologies does emera.com use?
emera.com uses 12 technologies including Font Awesome, Google Fonts, LinkedIn Insight Tag, and 6 more. View the full tech stack analysis above.
How do I contact emera.com?
You can contact emera.com via email at [email protected] or through their contact page.
What are emera.com's social media accounts?
emera.com is active on twitter, youtube, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is emera.com hiring?
Check emera.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is emera.com?
emera.com receives approximately 28.5K monthly visitors and ranks #794,495 globally. Traffic is growing by 11.3% month-over-month.

Related Searches

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This page provides publicly available information about emera.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit emera.com directly at https://emera.com.