In a world obsessed with flashy AI startups, Entrust remains the unsexy backbone of digital trust—processing over 20 billion authentications annually while most investors have never heard their name. This is the company that decides whether your bank transfer, government ID, or cloud login is legitimate.

"They don't sell software—they sell certainty. Every transaction, every login, every government document verification depends on their invisible infrastructure."

The company's unique position lies in its hybrid model: they're both a legacy player in physical card issuance (credit cards, SIM cards) and a modern cloud identity provider. This duality lets them bridge the gap between traditional security and cloud-native infrastructure—something pure-play cloud companies can't do and traditional hardware vendors can't pivot to.

• Bridges physical and digital identity (cards + cloud)
• Serves governments, banks, and enterprises simultaneously
• Owns the trust layer, not just the application layer
• Revenue stability from regulatory compliance requirements