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EnviCore: The $4.9M Bet on Cement That Isn't Cement
How a 15-person Calgary startup is quietly disrupting the $400B construction materials market
While the world obsesses over AI and software, EnviCore is betting that the most valuable disruption happens in a chemical reactor. They're not selling code—they're selling the future of concrete, and the numbers prove the market is listening.
"They're not just making sustainable cement—they're turning industrial waste into a $400B market opportunity."
The Team Behind the Chemistry
Led by CEO Shahrukh Shamim and CTO Aseem Pandey, this isn't a typical hardware startup. With Milana Trifkovic as Scientific Director, the team has deep materials science credentials. Their 15-person operation is lean enough to move fast but technical enough to solve hard problems—exactly what you need when you're reimagining one of humanity's oldest materials.
The Funding Story
With nearly $5M raised and $2.1M in revenue, EnviCore is in that sweet spot between seed and Series A. Their 29% organic traffic suggests they're not burning cash on ads—they're building a brand around sustainable innovation. For investors, this is the classic 'hard tech' playbook: deep moat, real revenue, and a market that can't ignore ESG pressure.
The company's technology transforms tailings minerals, clays, and pozzolan into cementitious materials that compete on performance while slashing carbon footprints. In an industry where 'green' often means 'expensive,' EnviCore is betting that circular economy principles can actually be profitable.
- Industrial waste → construction materials (circular economy in action)
- Deep materials science moat that's hard to replicate
- Addressing a $400B global cement market under regulatory pressure
- Revenue traction with minimal marketing spend
The Bottom Line
EnviCore represents the rare intersection of deep tech, real revenue, and massive market timing. As construction faces unprecedented carbon regulation, their bet on sustainable cement isn't just viable—it's inevitable.
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Sustainable Construction Materials | EnviCore Inc. | Calgary
EnviCore provides sustainable cementitious materials produced from a wide variety of materials ranging from tailings minerals to commercially available clays and pozzolan.
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About envicoreinc.com
EnviCore provides sustainable cementitious materials produced from a wide variety of materials ranging from tailings minerals to commercially available clays and pozzolan.
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envicoreinc.com receives approximately 1.2K monthly visitors and ranks #11,555,932 globally. The website has a bounce rate of 33% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:35 on the site.
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