ethicontrol.com
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Ethicontrol: The Ethics Platform That Sells Anonymity
A $0.6M SaaS company with 7 employees and a strange traffic profile
In a world where corporate transparency is a buzzword, Ethicontrol is selling the one thing that actually matters: anonymity. With a lean team of 7 and $0.6M in revenue, this isn't a unicorn—it's a tactical tool for companies terrified of their own employees.
"They aren't selling software. They're selling the psychological safety to report your boss."
The Anonymous Economy
Ethicontrol operates in the whistleblower hotline space, but with a modern twist. Their promise? Unlimited users, cases, and reports. This is a classic land-and-expand model for compliance departments. With 48% direct traffic, their customers aren't finding them on Google—they're being referred by compliance officers who need a solution yesterday. The 79.2% traffic concentration in 'undefined' countries suggests either a privacy-focused client base or a bot detection issue, but the intent is clear: companies are typing 'ethicontrol.com' directly into their browsers.
The SEO Paradox
Here's where the story gets interesting. Their top organic keywords reveal a bizarre search strategy: 'anonymity' (31,910 monthly volume), 'anonimato' (1,380), and 'susan fowler' (1,750). They're not ranking for 'whistleblower hotline' or 'ethics reporting.' Instead, they're capturing broad, philosophical searches about anonymity itself. This suggests either a content marketing misfire or a brilliant strategy to own the concept before the transaction.
The tech stack tells a story of practicality over polish. jQuery, Bootstrap, and Tailwind CSS—no fancy frameworks here. This is a team shipping features, not chasing JavaScript trends. With Google Analytics and Tag Manager, they're tracking everything, which is ironic for a company that promises anonymity. But that's the business: they protect your anonymity from your employer, not from themselves.
- Unlimited users and cases: A flat-fee model that scales with client risk, not usage
- 48% direct traffic: Strong brand recall or desperate compliance officers returning
- 7 employees for $0.6M revenue: $85K per employee—highly efficient or dangerously lean
- Trustpilot 4/5 with only 3 reviews: Social proof is minimal, but positive
The Quiet Giant of Corporate Fear
Ethicontrol isn't trying to be Salesforce. They're trying to be the safety valve that prevents the next #MeToo scandal from exploding on Twitter. For a 7-person team, that's either hubris or genius.
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5 keywordsHow is Ethicontrol's SEO?
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https://ethicontrol.com/hubfs/Main-Ethicontrol+%281%29+%281%29+%281%29+%281%29%20%281%29.webp
Meta Tags
Next generation whistleblowing platform
Global ethics and whistleblowing hotline with advanced case management and reporting. Unlimited users, cases and reports.
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Reviews (3)
Professionals from the capital letter
Hi there. I believe Ethicontrol took its name not by accident. It’s the company’s philosophy. From line workers to chief executives - they are willing to do their business to be a trustful and reliable partner. I was really surprised in good sense by their professionalism and how smooth the onboard was. I know what I’m talking about, cause had similar projects. You just tell them what needed and they will do it in optimal and effective way within days. No long meetings, no long conversations and disappointments. Just the result. They are keen on what they do. I do recommend Ethicontrol with the proven certainty.
Useful Ethicontrol
Ethicontrol provided very useful and efficient tool, very streamlined processes which are very helpful.
Excellent product
This is exactly what we have been looking for. Excellent product, great service and good value for money.
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About ethicontrol.com
Global ethics and whistleblowing hotline with advanced case management and reporting. Unlimited users, cases and reports.
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Technology Stack
ethicontrol.com uses 16 technologies across their website including HSTS, Cloudflare, CookieYes, and more.
Security
HSTS
Cloud & Hosting
Cloudflare
Privacy & Consent
CookieYes
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight
Forms
JotForm
Traffic & Audience
ethicontrol.com receives approximately 2.8K monthly visitors and ranks #5,801,025 globally. The website has a bounce rate of 49% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:46 on the site.
The majority of ethicontrol.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about ethicontrol.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ethicontrol.com directly at https://ethicontrol.com.