etnetera.cz
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Etnetera: The Invisible Czech Powerhouse
A $42.9M revenue engine flying under the global radar
Etnetera Core a.s. is the rare European tech company that prioritizes engineering excellence over hype. With 269 employees generating $42.9M in revenue, they've built a sustainable, high-value business in custom software development without chasing venture capital or viral marketing.
"They're not building a unicorn—they're building a profitable, enduring tech institution."
The Domestic Titan
Traffic data reveals a striking pattern: 83.2% of visitors come from undefined (likely Czech Republic), with just 16.8% from international sources. This isn't a weakness—it's a strategic moat. Etnetera dominates its home market so thoroughly that international expansion is a choice, not a necessity. Their organic search traffic (46%) and direct traffic (41%) suggest a loyal client base that seeks them out specifically, rather than stumbling upon them through aggressive advertising.
Technical Sophistication
Their tech stack reveals a modern, performance-obsessed approach. They leverage Vite for cutting-edge build optimization, Tailwind CSS for rapid UI development, and AWS CloudFront for global delivery. This isn't a legacy stack maintained by inertia—it's a deliberate architecture designed for speed and scalability. The presence of Lazy Loading and Cloudflare further indicates a focus on user experience and security, critical for enterprise clients.
The keyword strategy tells a fascinating story. While they rank for their own brand name (710 monthly searches), their real value lies in high-intent commercial terms like 'security awareness training' (1,940 monthly searches) and 'annonce' (4,950 monthly searches). This suggests they're not just building software—they're positioning themselves as strategic partners in cybersecurity and digital transformation, areas where enterprise clients spend heavily and stay long-term.
- Revenue-per-employee of ~$159,000 indicates high-value, complex projects rather than commodity work
- Strong domestic brand recognition with 710 monthly brand searches in a small market
- Technical stack optimized for modern web applications and enterprise security needs
- Traffic profile suggests a referral-heavy business model with strong client retention
The Anti-Startup Success Story
Etnetera proves that building a $42M business without Silicon Valley playbook is not just possible—it's profitable.
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Etnetera Core — zakázkový vývoj softwaru
Etnetera Core a.s. vyvíjí a provozuje technologicky inovativní projekty v oblasti zakázkového vývoje softwaru.
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About etnetera.cz
Etnetera Core a.s. vyvíjí a provozuje technologicky inovativní projekty v oblasti zakázkového vývoje softwaru.
Company Overview
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Technology Stack
etnetera.cz uses 16 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Webflow, and more.
Fonts
Google Fonts
Security
HSTS, reCAPTCHA
CMS
Webflow
Cloud & Hosting
AWS CloudFront, Cloudflare
Privacy & Consent
Cookiebot
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
etnetera.cz receives approximately 6.9K monthly visitors and ranks #2,970,711 globally. The website has a bounce rate of 37% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:06 on the site.
The majority of etnetera.cz's traffic comes from undefined, undefined, .
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