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Evrnu: The Circular Textile Engine
Turning 3M tons of waste into a $3.5M revenue stream for the future of fashion.
While the fashion industry drowns in 92 million tons of annual waste, Evrnu isn't just recycling fabric—they are chemically deconstructing it to the molecular level. This isn't a donation bin; it's an engineering feat.
""We are taking the waste stream and turning it into a feedstock stream. That is the future of manufacturing.""
The Nucycl Breakthrough
Evrnu's proprietary technology, branded as Nucycl, breaks down discarded cotton and cotton blends into a liquid cellulose pulp. This pulp is extruded into a new fiber that rivals virgin cotton in performance but uses 98% less water than growing new cotton. The flagship product, the Bevans 360 Hoodie, proves that circularity can meet premium aesthetics.
Market Position & SEO Strategy
With a modest global rank of #3.9M, Evrnu is a niche player, but their SEO strategy reveals a deliberate focus on high-intent keywords. They rank for specific pain points like 'textile recycling fabric scraps seattle' and 'turning old clothes into fiber.' This suggests a B2B-heavy strategy targeting manufacturers and partners, rather than just direct-to-consumer buzz.
The company’s leadership, led by CEO Stacy Flynn, operates at the intersection of deep textile science and sustainable business models. With a lean team of 29, Evrnu punches above its weight, leveraging a modern tech stack (Next.js, Storyblok) to communicate complex material science to an audience of fashion innovators and investors.
- Closed-Loop Innovation: They don't just downcycle; they regenerate fibers to virgin quality.
- Strategic Transparency: A clear 'About Us' and 'Contact' structure indicates readiness for enterprise partnerships.
- Visual Proof: Leveraging YouTube and Instagram to showcase the texture and drape of Nucycl, bridging the gap between tech and fashion.
The Verdict: A Supply Chain Disruptor
Evrnu is a high-value B2B play disguised as a consumer brand, positioned to monetize the inevitable shift to circular textiles.
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Evrnu® - a recycling textile supplier with a social purpose
Evrnu® is a recycling textile innovations company that has invented a new kind of engineered fiber made from discarded clothing. Learn more about us!
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About evrnu.com
Evrnu® is a recycling textile innovations company that has invented a new kind of engineered fiber made from discarded clothing. Learn more about us!
Company Overview
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Technology Stack
evrnu.com uses 9 technologies across their website including Font Awesome, Storyblok, Cloudflare, and more.
Fonts
Font Awesome
CMS
Storyblok
Cloud & Hosting
Cloudflare
Performance
Lazy Loading, Priority Hints
Web Standards
PWA
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
evrnu.com receives approximately 4.1K monthly visitors and ranks #3,881,997 globally. The website has a bounce rate of 37% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:45 on the site.
The majority of evrnu.com's traffic comes from undefined, .
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