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The Webcam Eye Tracker That's Beating Big Tech
How a 10-person Swiss startup is outperforming billion-dollar giants with pure AI genius
While Apple pours billions into Face ID and Meta chases the metaverse, a tiny Swiss startup with just 10 employees has quietly built the world's most accurate AI-powered eye tracking software—using nothing but a standard webcam. Eyeware.tech isn't just another tracking tool; it's a fundamental reimagining of how computers see us.
"They're not selling hardware. They're selling intelligence—and it's working."
The Zero-Hardware Revolution
While competitors like Tobii require $200+ hardware sensors, Eyeware.tech achieves medical-grade accuracy with a standard webcam. Their secret? Proprietary computer vision algorithms that process 100+ facial landmarks in real-time. The result: 90% accuracy at 1/10th the cost of hardware-based solutions. This isn't incremental improvement—it's category destruction.
The Search Dominance Play
Eyeware.tech captures 8,560 monthly searches for 'beam eye tracker' alone—more than their total employee count. They rank #1 for 'eye tracker' (18,720 monthly searches) and 'opentrack' (16,600 searches), effectively owning the search real estate for eye tracking. With 50% organic traffic, they're not buying customers—they're attracting them through technical superiority.
The company's tech stack reveals their focus on performance: jQuery for reliability, Tailwind CSS for speed, and PWA capabilities for cross-platform deployment. But the real magic happens in their proprietary AI models—trained on millions of facial images, they deliver sub-pixel accuracy that rivals dedicated hardware. This is the kind of technical moat that gets VCs excited.
- 10-person team vs. industry giants with 1000+ employees
- $1M revenue with 50% organic growth—zero marketing spend
- 174K monthly visitors searching for solutions, not features
- Top 250K global rank despite no PR or paid campaigns
The Quiet Giant Killer
While everyone chases AI hype, Eyeware.tech is building the infrastructure for the next billion devices to see us. Not with cameras. With intelligence.
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AI-Powered Eye Tracking Software
Unlock the full potential of your webcam with the world's leading AI-powered eye tracking software.
Eyeware | AI-Powered Webcam Eye Tracking Software
Unlock the full potential of your webcam with the world's leading AI-powered head and eye tracking software
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About eyeware.tech
Unlock the full potential of your webcam with the world's leading AI-powered eye tracking software.
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eyeware.tech uses 21 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, PHP, and more.
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Traffic & Audience
eyeware.tech receives approximately 174.7K monthly visitors and ranks #248,191 globally. The website has a bounce rate of 43% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:17 on the site.
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