ezrirx.com
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EzriRx: The B2B Pharmacy Powerhouse
How a 21-person team is quietly reshaping a $400B supply chain
While healthcare giants fight over hospital systems, a 21-person startup is building the backend infrastructure for independent pharmacies. EzriRx isn't just another B2B marketplace; it's the operating system for the 19,000+ independent pharmacies in the US.
"EzriRx isn't selling software; they're selling survival margins to independent pharmacies drowning in thin margins."
The Hidden Customer Base
The 79% direct traffic is telling. These aren't random browsers—these are pharmacists and procurement managers who bookmark the platform. With 65,000+ Rx items, EzriRx has become the daily driver for pharmacy inventory managers. The 16% organic traffic suggests they're still early in capturing the broader market.
The 30% Margin Play
Claiming an average 30% savings isn't just marketing fluff—it's a survival mechanism. Independent pharmacies operate on 2-3% margins. A 30% reduction in drug procurement costs directly translates to profitability. This isn't a 'nice-to-have' SaaS tool; it's the difference between staying open or closing shop.
The tech stack reveals a pragmatic approach: Tailwind CSS, Bootstrap, PWA—no over-engineered frameworks. They're building for utility, not showing off. The presence of both Google Analytics and Plausible suggests they're data-obsessed but privacy-conscious. This is a team building for the long haul, not for a quick exit.
- Niche dominance: Focused exclusively on independent pharmacies, not hospital systems
- Capital efficiency: $4.2M revenue with just 21 people = $200K revenue per employee
- Direct-to-consumer SEO strategy: 'Keysource login' suggests they're capturing procurement workflows
The Silent Giant in Pharmacy Tech
While everyone chases AI healthcare startups, EzriRx is building the foundational infrastructure that actually moves the needle—literally.
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EzriRx.com - Pharmacy Marketplace - Pharmacy Platform - 65,000+ Rx Pharmacy Items
EzriRx's pharmacy marketplace allows pharmacies to compare drug prices offered by many suppliers and purchase from the most favorable. Browse, compare, and save an average of 30% on all drugs.
EzriRx.com - Pharmacy & Wholesalers Marketplace - One Platform | Multiple Wholesalers | Amazing Savings
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About ezrirx.com
EzriRx's pharmacy marketplace allows pharmacies to compare drug prices offered by many suppliers and purchase from the most favorable. Browse, compare, and save an average of 30% on all drugs.
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Technology Stack
ezrirx.com uses 22 technologies across their website including HSTS, Amazon S3, Cloudflare, Mailchimp, and more.
Security
HSTS
Cloud & Hosting
Amazon S3, Cloudflare
Email Marketing
Mailchimp
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DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
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Intercom
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Snitcher, Plausible, PostHog, Google Tag Manager +1 more
Traffic & Audience
ezrirx.com receives approximately 28.5K monthly visitors and ranks #795,241 globally. The website has a bounce rate of 29% with visitors viewing an average of 4.4 pages per visit. Users spend an average of 3:46 on the site.
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