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fao.org

20 technologies
VerifiedVisit3.1M/mo$300M22.6K20 Tech25 Leads
Deep Dive

The UN's Food Data Powerhouse

How FAO.org quietly dominates global food policy and data

While tech giants obsess over user growth, the Food and Agriculture Organization of the United Nations quietly commands 3.1 million monthly visits to its digital headquarters. FAO.org isn't just a website—it's the operating system for global food security.

3.1M
monthly visits
18K
global rank
59%
organic search
24.6M
backlinks

"FAO.org processes more critical global data daily than most Fortune 500 companies process in a quarter."

The Data Gravity Well

With 24.6 million backlinks, FAO.org has built an unshakeable digital moat. The site's 59% organic traffic isn't accidental—it's the result of becoming the canonical source for 'Codex Alimentarius' (637K monthly searches) and 'FAO Stats' (7.9K monthly searches). This isn't just SEO dominance; it's institutional authority baked into search algorithms.

The Silent Workforce

22,568 employees. $300M revenue. Zero venture funding. FAO operates at the scale of a Series D startup but with a mission that spans 130+ countries. Their tech stack—jQuery, Bootstrap, Highcharts—might seem dated, but it's battle-tested for reliability over flash. When you're managing global food systems, uptime beats innovation.

The social media footprint reveals a strategic shift. TikTok (@fao) alongside LinkedIn and Twitter shows FAO isn't just broadcasting to policymakers—they're speaking to Gen Z farmers, climate activists, and the next generation of food systems engineers. The 2 Trustpilot reviews (3.3/5) are almost irrelevant; this organization doesn't compete on customer satisfaction scores.

  • Codex Alimentarius is their secret weapon—637K monthly searches make it the world's de facto food standards reference
  • FAO Jobs (5.9K monthly searches) reveals their role as a global talent pipeline for food security careers
  • Traffic is concentrated in undefined regions (9.3%, 5.7%, 4.2%)—likely a data artifact, but suggests untapped markets
They don't optimize for conversion funnels or A/B testing
They own the global conversation on food standards and policy
No flashy UX/UI—Bootstrap and jQuery power the experience
Organic search drives 59% of traffic—proving content authority
Limited direct traffic (30%) suggests brand awareness gaps in some regions
Social presence spans TikTok to LinkedIn—meeting audiences where they are

The Unsexy Infrastructure of Civilization

FAO.org proves that when you solve a trillion-dollar problem—global food security—metrics follow mission, not the other way around.

What tech stack does Fao use?

29 detected
Programming Languages1
CDN1
Cloud & Hosting1
Customer Support1
UI Libraries2
JavaScript Libraries3
Frontend Frameworks1
Tracking & Analytics9
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google APIs
J
jsDelivr
G
Google Static
G
Google Analytics
G
Google DoubleClick
G
Google AdSense

How much traffic does Fao get?

Traffic & Engagement

2.9M
Monthly Visits
-9.8%
3.8
Pages/Visit
10:11
Avg. Duration
61%
Bounce Rate
Monthly Traffic Trend-24%
3.9M
Oct 2025
Oct
3.2M
Nov 2025
Nov
2.9M
Dec 2025
Dec

Rankings

#19,269
Global Rank
#29,502
United States Rank
Education
Category

Backlinks & Authority

24.7M
Backlinks
200.1K
Ref. Domains
73
Authority Score
Low
Penalty Risk
Backlinks Trend-12%
28.2M
Jul 2025
Jul
27.8M
Aug 2025
Aug
27.2M
Sep 2025
Sep
27.3M
Oct 2025
Oct
26.9M
Nov 2025
Nov
24.7M
Dec 2025
Dec

Search Traffic

Organic
3.0M
Paid
767

Top Organic Keywords

#1fao
14,800 vol6.1%
#6palm tree
90,500 vol1.1%
#5locust
90,500 vol1.0%
#1development support communication
12,100 vol0.8%
#3legumes and
22,200 vol0.7%

Where is Fao's audience located?

🇺🇸United States10.8%
🇮🇳India9.1%
🇮🇹Italy5.5%
🇩🇪Germany3.9%
🇨🇳China3.6%

Device Distribution

Desktop58.2%
Mobile41.8%

What keywords does Fao rank for?

5 keywords
1fao70.7K vol$1.18
2codex637.2K vol$1.91
3faostat7.9K vol$0.59
4fao jobs5.9K vol$1.40
5codex alimentarius7.8K vol$0.74

How is Fao's SEO?

Open Graph Image

OG Image preview
og:image

https://www.fao.org/ResourcePackages/FAO/assets/dist/img/FAO-logo.JPG

Meta Tags

title62 chars

Home | Food and Agriculture Organization of the United Nations

description14 chars

FAO Home page.

languageEN

H1 Tags

h1Transforming agrifood systems: A global opportunity
h1Building sustainable agrifood systems

Schema Types

BreadcrumbList

Who works at Fao?

Loading leads...

What do customers think of Fao?

FAO

FAO

3.3
2 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
US

Reviews (1)

Filter by rating:
Alexei Cohen
11/16/2025
🇮🇹 Italy3 reviewsOrganicUnverified
Experience date: 11/16/2025
Misleading Hiring Practices

It all began on the 14th of February when I saw a FAO advert on LinkedIn which matched my skills and to which I applied. I was employed at the time, however, was searching for new opportunities and had always dreamed of working for FAO. The advert indicated the duration of the contract was 11 months and although this was not ideal, I proceeded confident in my ability and the possibility of renewal. Several weeks later I was invited to an online interview during which the length of the contract was again specified as 11 months. It went well and several weeks after that on April 15 I was invited for a face-to-face meeting where the length of contract was once again specified as 11 months and the job was offered to me. On May 10, however, I was surprised to receive a contract for a duration of 3 months. It was inferred that this was FAO policy and a formality that all staff members were subjected to. Although I found this strange I accepted. Three months passed and I believe they went well. I accomplished the required tasks of the position, I engaged positively with people within my department, and I did my work with enthusiasm and joy. I did not, however, receive any formal feedback nor was I provided with a Quality Assessment Report. At the end of my contract on August 11th I was led to believe I would be taking a ‘break’ and would be offered a new contract in one month’s time. That month passed and although I made several attempts to contact my manager, I received no reply from them regarding my status. You would think a UN organization like FAO would maintain higher standards and care for their employees but they don't.

Frequently Asked Questions about Fao

What is Fao's Revenue?
Fao generates approximately $300M in annual revenue. With 22,568 employees, that's $13,293 per employee.
What does Fao do?
FAO Home page.
How fast is Fao growing?
Fao has declined by 9.8% in the last 6 months according to traffic data. employee count has changed by 17% year over year.
How do people interact with Fao?
When visiting Fao, visitors view an average of 3.8 pages per visit, and spend around 10:11 on the site, and the bounce rate is 60.8%.
How do people find Fao?
3.0M (103%) find them through organic search. 767 (0%) come through paid advertising.
Who uses Fao?
Fao's top market is United States with 316.0K visitors (10.8%). India is 2nd with 266.3K (9.1%). Italy is 3rd with 159.1K (5.5%).
What technologies does Fao use?
Fao uses 20 technologies across their website including Video, Fonts, Programming Languages. Key technologies include YouTube Embed, Google Fonts, PHP.
Who are Fao's competitors?
Fao's main competitors include Fairtrade America, The Johns Hopkins University - Paul H. Nitze School of Advanced International Studies, Banyan Global, Halifax International Security Forum, Crown Agents USA. These companies operate in similar markets and compete for the same customer base.
What do customers think of Fao?
Fao has a Trustpilot score of 3.3 out of 5 (3 stars) based on 2 customer reviews.

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How to contact Fao?

What are Fao's key pages?

Export fao.org Data

Download the complete tech stack, analytics, leads, and company data for fao.org in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About fao.org

FAO Home page.

Company Overview

fao.org
Website
law_and_government
Industry
#18,046
Global Rank
3.1M
Monthly Visitors
20
Technologies
25+
Employees

Contact fao.org

Technology Stack

fao.org uses 20 technologies across their website including YouTube Embed, Google Fonts, PHP, and more.

Video

YouTube Embed

Fonts

Google Fonts

Programming Languages

PHP

CMS

Framer

CDN

unpkg

Cloud & Hosting

Cloudflare

Traffic & Audience

3.1M
Monthly Visits
54%
Bounce Rate
3.4
Pages/Visit
2:46
Avg. Duration

fao.org receives approximately 3.1M monthly visitors and ranks #18,046 globally. The website has a bounce rate of 54% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 2:46 on the site.

The majority of fao.org's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is fao.org?
FAO Home page.
What technologies does fao.org use?
fao.org uses 20 technologies including YouTube Embed, Google Fonts, and 14 more. View the full tech stack analysis above.
How do I contact fao.org?
You can contact fao.org through their contact page.
What are fao.org's social media accounts?
fao.org is active on tiktok, twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is fao.org hiring?
Check fao.org's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is fao.org?
fao.org receives approximately 3.1M monthly visitors and ranks #18,046 globally. Traffic is declining by 18.9% month-over-month.

Related Searches

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This page provides publicly available information about fao.org. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit fao.org directly at https://fao.org.