fazua.com
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Fazua: The Porsche-Powered Dark Horse
Analyzing the stealthy e-bike drive system disrupting the premium mobility market
Fazua is quietly becoming the engine behind Europe's most desirable e-bikes. With a recent acquisition by Porsche and a relentless focus on lightweight agility, this Munich-based startup is proving that the future of electric mobility isn't just about raw power—it's about precision engineering.
"Fazua isn't building e-bikes. They're building the intelligence that powers the next generation of premium mobility."
The Porsche Pivot
Fazua's trajectory shifted dramatically when Porsche acquired their eBike Performance division. This wasn't just a cash exit—it was validation. The 91-person team now operates as the stealth R&D arm for Porsche's electric mobility ambitions, while maintaining independence to serve other bike manufacturers. Their $22.3M revenue reflects a company that's scaled without sacrificing technical purity.
Tech Stack Strategy
Their digital presence reveals a modern, lean operation. Built with Tailwind CSS and GSAP for smooth interactions, the site prioritizes product storytelling over flashy features. The 27.5K monthly visits are 45% organic—strong for a B2B-heavy hardware company, indicating brand momentum and technical SEO success around firmware updates and compatibility queries.
The keyword data tells the real story: 'fazua ride 60 latest firmware' and 'fazua pc app' dominate search volume. This isn't consumer brand marketing—it's a product-led company where users actively seek technical support and updates. That's a moat. When your customers are searching for your firmware, you own the ecosystem.
- Lightweight drive systems (under 4kg total) that disappear under the rider
- Seamless software integration with proprietary PC and mobile apps
- Porsche backing without corporate bloat—still only 91 employees
- 2.4/5 Trustpilot rating suggests growing pains in customer experience
The Quiet Giant of E-Mobility
Fazua's 2.4-star Trustpilot is the only red flag in an otherwise stellar trajectory. For founders and investors, the lesson is clear: in hardware, owning the core technology stack (even the firmware) creates defensible value that transcends consumer brand building.
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Open Graph Image
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Meta Tags
FAZUA | innovative drive systems for agile and light e-bikes
FAZUA specializes in innovative drive systems and concepts for stylish, agile and light e-bikes.
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Reviews (14)
Excellent customer service arranged…
Excellent customer service arranged replacement Motor, Battery and Ring Controller on my bike under Warranty without any problem thanks to Marco in Germany. Now have another 2 years warranty for my motor system. They could not have been helpful even taking the time to telephone me from Germany to ask what the problem was and arranging the replacements to be sent to my bike shop.
Making riding fun
I’ve been riding with the Fazua e-bike system on my YT Decoy sn, and I love it—especially for that light weight, real-ride feel. It gives me just the right amount of assistance while still making me feel connected to the bike and terrain. Battery life has been good too—I consistently get solid range and with the Fazua app, I can fine-tune the support levels and get ride diagnostics easily from my phone. Stoked.
Great customer service
I have had a Fazua drive e-bike for a number of years now and has given me a lot of cycling pleasure. Having recently experienced an issue with the drive unit, I contacted Fazua. The customer service interaction was excellent! Any questions i had were quickly responded to and my drive unit repaired. Excellent job.
Fab Tech Support
Struggled with the motor at first as it had a base fault. This was replaced at some inconvenience but it was fitted. Then needed a quick calibration and now it’s running like a dream. I would like to add how helpful the after sales team were, Emma did a phenomenal job of keeping in touch and attention to detail was fantastic. She even stayed later at work to sort out the issue. Well done Technical Support. 👏👏
Have now been waiting 5 months for 2…
Have now been waiting 5 months for 2 replacement batteries and nothing is happening. The message is that I should wait for another department to ship them!!
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About fazua.com
FAZUA specializes in innovative drive systems and concepts for stylish, agile and light e-bikes.
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Technology Stack
fazua.com uses 13 technologies across their website including reCAPTCHA, Django, Ghost, and more.
Security
reCAPTCHA
Backend Frameworks
Django
CMS
Ghost
Analytics & Marketing
Google Tag Manager
Performance
Lazy Loading
UI Libraries
DaisyUI
Traffic & Audience
fazua.com receives approximately 27.5K monthly visitors and ranks #1,028,017 globally. The website has a bounce rate of 40% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:46 on the site.
The majority of fazua.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about fazua.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit fazua.com directly at https://fazua.com.