fergusonveresh.com
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The $8.8M Local HVAC Giant
How Ferguson-Veresh dominates Wichita Falls without a fancy digital strategy
In an industry where digital disruption is supposed to be the great equalizer, Ferguson-Veresh proves that local dominance still wins. With $8.8M in revenue and just 38 employees, this isn't a tech-first startup—it's a hyper-focused regional powerhouse that understands the value of boots on the ground over clicks online.
"They aren't chasing viral traffic—they're capturing high-intent local searches from customers who already know what they need."
The Local SEO Paradox
Ferguson-Veresh's traffic profile reveals a masterclass in local service marketing. With 78% organic search traffic and a global rank of #8.9M, they're not competing for national visibility. Instead, they're capturing the 1,840 monthly searches for 'ferguson hvac'—a branded term that suggests strong local recognition. The fact that 'undefined' shows as 100% of their top country traffic likely means their analytics are configured for domestic-only tracking, reinforcing their hyper-local focus.
Tech Stack Minimalism
Their 12-technology stack is refreshingly pragmatic. jQuery and Bootstrap (with Tailwind CSS) suggest a site built for function over flash. The presence of Facebook Pixel and Google Analytics shows they're tracking what matters, but the lack of modern frameworks like React or Vue screams 'don't fix what isn't broken.' This isn't a tech stack—it's a utility belt, and for a service business, that's exactly right.
The keyword strategy reveals their true competitive moat. When customers search for 'carrier 58tn' or 'fj5 carrier air handler submittal'—highly technical, product-specific queries—Ferguson-Veresh appears. This isn't SEO magic; it's decades of deep manufacturer partnerships and technical expertise that algorithm-driven competitors can't replicate.
- Revenue-per-employee ratio of ~$231K suggests exceptional operational efficiency
- Top keywords are heavily product-specific, not service-based, indicating deep technical authority
- Minimal digital footprint (1,471 monthly visits) with high conversion intent traffic
- Structured data includes Review and HVACBusiness schema—basic but correctly implemented
The Anti-Growth Playbook
Ferguson-Veresh proves that in local services, depth beats breadth every time. They're not building a unicorn—they're building an empire, one furnace repair at a time.
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Ferguson-Veresh - Air Conditioning, Heating, Plumbing & Fire Protection Services in Wichita Falls TX
Serving Wichita Falls, TX area. We specialize in HVAC service, repair and maintenance of Carrier furnaces, AC (A/C), heat pumps, ductless, geothermal for people near me
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About fergusonveresh.com
Serving Wichita Falls, TX area. We specialize in HVAC service, repair and maintenance of Carrier furnaces, AC (A/C), heat pumps, ductless, geothermal for people near me
Company Overview
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Technology Stack
fergusonveresh.com uses 12 technologies across their website including Google Maps, Google Fonts, reCAPTCHA, and more.
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Google Maps
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PHP
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Traffic & Audience
fergusonveresh.com receives approximately 1.5K monthly visitors and ranks #8,947,876 globally. The website has a bounce rate of 33% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:43 on the site.
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